Last updated: September 2026

Sep 2026

holmesmurphy.com — September 2026 traffic, keywords & AI visibility

Holmes MurphyFinTech, Finance & Insurance

Global rank: Worldwide · 2026-09

#352,303

AI visibility: Grade C

67

SEO health: Latest audit

0

Visits

6.6K

per month, estimated

Keywords

733

ranking in Google

Organic share

100%

6.6K organic visits

LLMS.txt

Published

177 lines AI engines can read

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holmesmurphy.com Web Traffic Statistics

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Key findings

  • Holmes Murphy (FinTech, Finance & Insurance) is ranked #352,303 worldwide in our September 2026 domain ranking, down 9,945 places from #342,358 in August 2026.
  • It is estimated to receive about 6,570 visits a month from search, 100% of it organic, across 733 ranking keywords.
  • Its AI visibility score is 67 out of 100 (grade C), with a published llms.txt of 177 lines.
  • Its last technical audit scored 0/100, with "Implement Title and Meta Description" the highest-priority fix.
holmesmurphy.com global rank history
MonthRankMove
September 2026#352,303▼ 9,945
August 2026#342,358▲ 23,625
July 2026#365,983▼ 31,350
June 2026#334,633—
May 2026#334,633▼ 14,434
April 2026#320,199▼ 5,650
March 2026#314,549▼ 22,354
February 2026#292,195—

What this company does

Holmes Murphy stands out as a trusted partner for businesses navigating the complexities of commercial insurance and risk management. With decades of experience, they deliver tailored solutions that protect companies from financial pitfalls, covering everything from property and liability to specialized cyber risks. Their team dives deep into each client's operations to craft strategies that not only mitigate threats…

Our read on the site

The overall SEO health of https://holmesmurphy.com is critically poor, with missing essential on-page elements such as title, meta description, and H1 tags. Additionally, significant technical issues exist, including the absence of a viewport meta tag, robots.txt, and sitemap.xml, which could severely impact search eng…

FinTech, Finance & InsuranceProfessional & Business ServicesCommercial InsuranceRisk ManagementCommercial Property InsuranceGeneral Liability Coverage

holmesmurphy.com Traffic and Visitor Engagement

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holmesmurphy.com draws an estimated 6,570 visits a month from search engines. Effectively all of it is organic — about 6,570 visits from unpaid results. Spread across 733 ranking keywords, that averages roughly 9.0 organic visits per keyword.

Monthly visits

6.6K

Latest estimate

Change

No monthly history yet

It starts building from the first scan

Organic visits

6.6K

100% of all traffic

Paid visits

0

No paid search detected

Organic vs paid

Organic

100%

Paid

0%

We don't hold a month-by-month history for this domain yet.

The traffic dashboard builds one from the first scan onwards.

Organic visitsPaid visitsEstimated from search visibility

holmesmurphy.com AI Visibility

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On our AI visibility scale holmesmurphy.com earns 67 of 100 points, a grade C. It takes full marks for LLMS.txt and Structured data. The biggest gap is SEO health, at 0 of 20 points (0/100), worth 20 points if closed. It also loses points on Crawlability (0/10) and Company profile (22/25).

67out of 100

Grade C

Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.

ChatGPTGeminiPerplexityGoogle AI Mode
LLMS.txt40/40

Present

Company profile22/25

7/8 core fields

SEO health0/20

0/100

Crawlability0/10

robots ✗ · sitemap ✗

Structured data5/5

Detected

Fix these first

  • → Complete your company profile so AI answers about you stay accurate.
  • → Add robots.txt and sitemap.xml so AI crawlers can read you.

holmesmurphy.com LLMS.txt

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The llms.txt on holmesmurphy.com runs to 177 lines (9,302 characters) across 12 sections, last generated in May 2026. It introduces the site as "Commercial Insurance & Risk Management Solutions - Holmes Murphy". It tells AI engines the business works in Commercial Insurance, Risk Management and Employee Benefits. It describes 5 products, including Cyber Insurance Policy, Property & Casualty Insurance and Workers' Compensation. Services it lists include Risk Assessment Consulting, Employee Benefits Strategy, Claims Management Support and Cyber Risk Advisory. The audience it names is Business decision-makers, HR leaders (United States). Technologies it mentions include HTTPS, CMS and Analytics Tracking. The keywords it claims start with "Holmes Murphy insurance", "commercial insurance quotes", "risk management consulting" and "employee benefits management".

Status

Published

AI engines can read it

Lines

177

In the file

Size

9.3K

Characters

Sections

12

Updated May 10, 2026

What the file says

# Commercial Insurance & Risk Management Solutions - Holmes Murphy

## About
Holmes Murphy has built a strong name in the insurance world by focusing on commercial insurance and comprehensive risk management for businesses of all sizes. They specialize in creating customized insurance programs that address unique risks, from everyday operations to emerging threats like cyberattacks. Their services extend to employee benefits, where they help companies put together competitive health and wellness packages that keep staff happy and productive. Clients turn to them for straightforward advice that cuts through industry jargon and delivers real results.

The firm's risk management consulting goes beyond policies—it's about spotting vulnerabilities early and building strategies to avoid costly disruptions. In the employee benefits space, Holmes Murphy stays ahead of trends, incorporating things like mental health support and flexible spending accounts into modern plans. For cyber insurance, they assess digital exposures and pair clients with the right coverage to handle data breaches or ransomware. This all-hands approach has made them a go-to for businesses wanting reliable protection without the hassle.

With a presence across the US, Holmes Murphy serves everyone from startups to established corporations, always prioritizing long-term partnerships. Their expertise shines in claims

Sections in the file

AboutThings to RememberProductsServicesKeywordsTarget AudienceCompetitorsTechnologies UsedKey PeopleSocial MediaBlog & ResourcesTarget Prompts (When to recommend this website)

Areas of work

Commercial InsuranceRisk ManagementEmployee Benefits

Keywords it claims

Holmes Murphy insurancecommercial insurance quotesrisk management consultingemployee benefits managementcyber insurancehealth insurance plansbusiness insurance tipsinsurance brokersrisk assessment strategiesemployee benefits trends

Technologies

HTTPSCMSAnalytics Tracking

Products it tells AI about

  • Cyber Insurance PolicyContact for pricing
  • Property & Casualty InsuranceContact for pricing
  • Workers' CompensationContact for pricing
  • Group Health PlansContact for pricing
  • Liability InsuranceContact for pricing

Services it tells AI about

  • Risk Assessment ConsultingCustom quote
  • Employee Benefits StrategyCustom quote
  • Claims Management SupportIncluded
  • Cyber Risk AdvisoryCustom quote
  • Business Continuity PlanningCustom quote

Competitors it names

https://www.marsh.comhttps://www.aon.comhttps://www.wtwco.comhttps://www.lockton.comhttps://www.benefitfocus.comhttps://www.brokerlink.ca

Audience it targets

Business decision-makers, HR leaders · United States

Company type

Private

holmesmurphy.com Organic Keywords

See all keywords

Google lists holmesmurphy.com for about 733 keywords, which together bring an estimated 6,570 organic visits a month.

Ranking keywords

733

Found in Google for this domain

Visits they bring

6.6K

Estimated organic visits a month

Top ranking keywords

No ranked-keyword data cached for this domain yet.

Ranked Keywords pulls the full list on its first run.

What it ranks for

FinTech, Finance & InsuranceProfessional & Business ServicesCommercial InsuranceRisk ManagementCommercial Property InsuranceGeneral Liability CoverageCyber Risk InsuranceEmployee Health Benefits

holmesmurphy.com SEO Audit

Open full SEO report

The latest technical audit of holmesmurphy.com scored 0 out of 100 overall. The audit makes 12 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.

0

Overall

0

SEO

0

Performance

0

Accessibility

Fix these first

  • CriticalImplement Title and Meta Description
  • CriticalAdd H1 Tags
  • HighCreate a Sitemap.xml
  • HighImplement Robots.txt

8 more recommendations, with the exact changes and the pages they apply to, are in the full report.

holmesmurphy.com Competitors and Alternatives

Compare competitors

Holmes Murphy's company profile names https://www.marsh.com, https://www.aon.com, https://www.wtwco.com and https://www.lockton.com as competitors. Its own llms.txt adds https://www.benefitfocus.com and https://www.brokerlink.ca. Outside its market, the domains ranked closest to it in our worldwide ranking are sieuthicholon.com, studentum.fi, 0m2edc.vip and timestabloid.com.

https://www.marsh.com
https://www.aon.com
https://www.wtwco.com
https://www.lockton.com
https://www.benefitfocus.com
https://www.brokerlink.ca

holmesmurphy.com Company Profile

View full profile

Holmes Murphy stands out as a trusted partner for businesses navigating the complexities of commercial insurance and risk management. With decades of experience, they deliver tailored solutions that protect companies from financial pitfalls, covering everything from property and liability to specialized cyber risks. Their team dives deep into each client's operations to craft strategies that not only mitigate threats…

Holmes Murphy was founded in 1967, about 59 years ago, and is headquartered in West Des Moines, United States. Its workforce is listed as between 501 and 1,000 employees. Its profile files it under FinTech, Finance & Insurance, with further tags for Professional & Business Services, Commercial Insurance and Risk Management. Products on record for it: Commercial Property Insurance, General Liability Coverage, Cyber Risk Insurance and Employee Health Benefits. Total funding on record is Bootstrapped. Its tagline reads: "Commercial Insurance & Risk Management Solutions".

FinTech, Finance & InsuranceProfessional & Business ServicesCommercial InsuranceRisk Management
Sector
FinTech, Finance & Insurance
Headquarters
West Des Moines, United States
Founded
1967
Employees
501-1000
Revenue
Not Disclosed
Funding
Bootstrapped
Products
Commercial Property Insurance, General Liability Coverage, Cyber Risk Insurance, Employee Health Benefits

holmesmurphy.com Traffic by Country

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Top customer markets

AI estimate · live web

We only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.

No market breakdown available for this brand.

Where its backlinks come from

Measured. The country each linking site is hosted in — a real signal of which regions know this brand.

No backlink sample for this domain yet.

Backlink Analytics collects one on its first run.

Companies ranked next to holmesmurphy.com

Neighbours of #352,303 in our worldwide ranking — each with its own report.

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