Rankscale vs Amrut AI
Widest engine and country coverage in the self-serve tier
Rankscale is the breadth play: seventeen or more AI engines, 240-plus countries and regions in every language, an AI rank tracker with sentiment, citation analysis, auto-detected competitors, prompt-volume research and page audits that check AI-bot crawlability alongside technical SEO signals. It starts around $20/mo on Essentials with Pro at $99/mo including a 7-day trial, and runs on credits — each engine query burns a fraction of one. Amrut AI matches the $99/mo entry with 50 prompts a day on a flat allowance across four engines, and adds the full traditional SEO platform, a versioned llms.txt engine, native GA4 and Search Console, and a prioritised monthly plan with a nine-channel content calendar.
- Rankscale tracks 17+ engines across 240+ countries — the widest coverage available self-serve, and better than our four.
- Both are $99/mo at the tier most teams need; Rankscale meters credits where Amrut AI gives a flat daily allowance.
- Only Amrut AI brings the SEO platform, GA4/GSC integration and the monthly execution plan.
The short answer
Which one should you actually buy?
No tool wins every row. Here is the honest split, so you can stop reading early if Rankscale is the right answer for you.
Choose Amrut AI if…
- You want a predictable flat prompts-per-day allowance instead of modelling credit burn.
- You want AI visibility and your whole SEO stack, including GA4 and Search Console, on one bill.
- You want the monthly plan, the calendar and the estimated lift per action.
Choose Rankscale if…
- You need many engines — Claude, Grok, Mistral, DeepSeek, Copilot — or many countries and languages at once.
- You want white-label reporting and multi-brand dashboards on a self-serve plan.
- You want to start at roughly $20/mo on Essentials and scale with credits rather than commit to a tier.
At a glance
Rankscale vs Amrut AI: the eight rows that matter
Everything else on this page is detail on these.
| Amrut AI | Rankscale | |
|---|---|---|
| Entry priceRankscale | $99/mo (free scan first) | ~$20/mo Essentials, $99/mo Pro |
| Engines trackedRankscale | 4 | 17+ |
| Countries / languagesRankscale | Targeting by country & language | 240+ regions, all languages |
| Pricing modelAmrut AI | Flat prompts per day | Credits, metered per query |
| AI-bot crawlability audits | Yes, plus free no-login check | Yes, in page audits |
| GA4 + Search ConsoleAmrut AI | Native | Not documented |
| Traditional SEO suite includedAmrut AI | Yes, full platform | Page audits only |
| Monthly action plan & content calendarAmrut AI | Yes | No |
Pricing
What Rankscale and Amrut AI actually cost
Published prices only, checked on 3 September 2026. Vendors reprice often — the sources are linked at the bottom of this page.
Amrut AI
- Free scan
- $0
- Starter
- $99/mo
- Pro
- $249/mo
- Growth
- $599/mo
One-time AI-visibility scan. No card.
50 prompts per day, 5 tracked competitors, all 4 engines.
100 prompts/day, 10 competitors, 1,200 research prompts, 30-min monthly strategy review.
150 prompts/day, 15 competitors, priority scanning, white-label reports, weekly reviews.
The SEO platform — audits, keywords, backlinks, rank tracking, GA4 and Search Console — is a separate $19.99/mo subscription, so AI visibility plus the full SEO suite is $118.99/mo all in.
Rankscale
- Essentials
- from ~$20/mo
- Pro
- $99/mo
- Growth
- $385/mo
- Enterprise
- $780/mo
Entry tier for a single brand, limited credits.
~1,200 credits, up to 4,800 AI answers, 10 brand dashboards, 50 page audits. 7-day trial.
~5,500 credits, 22,000 AI answers, 50 dashboards, 200 page audits.
~12,000 credits, 48,000 AI answers, 100 dashboards.
Rankscale meters credits — roughly a quarter of a credit per engine query — so a 17-engine setup consumes credits far faster than a 4-engine one. Model your real prompt × engine volume before comparing to a flat allowance. Annual billing saves about 15%.
Feature by feature
79 features compared, grouped by what you're buying
Amrut AI leads on 49 of 79 rows. The rows where Rankscale leads are marked, and anything we could not verify says so rather than guessing.
AI visibility tracking (GEO / AEO)
Measuring how often AI engines recommend you, against whom, and in what tone.
| Feature | Amrut AI | Rankscale |
|---|---|---|
| AI engines monitoredThe four that actually send buying traffic. Depth over engine count. | ChatGPT, Gemini, Perplexity, Google AI Mode | 17+ — ChatGPT, Perplexity, Claude, Gemini, AI Overviews, AI Mode, DeepSeek, Grok, Copilot, Mistral and more |
| Visibility score per engine | Yes | Yes |
| Share of voice vs named competitors | Yes | Yes |
| Sentiment scored on every AI response | Yes | Yes |
| Full AI response text stored, never summarisedYou can read the exact answer the model gave, per engine, per day. | Yes | Partial |
| Citation & source-domain tracking | Yes | Yes |
| Competitor dominance matrixWho owns which prompt, at a glance. | Yes | Partial |
| Per-prompt coverage & gap detection | Yes | Yes |
| Scan frequency | Daily, automatic | Scheduled, credit-metered |
| Prompts tracked | 50–150 per day, by plan | Credit-based — 4,800 to 48,000 AI answers |
| AI-written executive summary | Yes | Partial |
| Scan history with per-run engine breakdown | Yes | Yes |
| Country & language targeting | Yes | 240+ regions, all languages |
| White-label / brandable reports | Growth plan | Yes |
| Free scan without a card | Yes | Partial |
The work, not just the score
Every tool on this page can tell you that your visibility is low. This is the part that tells you what to publish on Tuesday.
| Feature | Amrut AI | Rankscale |
|---|---|---|
| Monthly Growth Plan, regenerated automaticallyA fresh prioritised plan every month, on your signup anniversary. | Yes | No |
| Prioritised AEO/GEO action plan (P1 / P2 / P3) | Yes | Partial |
| Estimated visibility lift % per actionSo you can argue the roadmap with a number attached. | Yes | No |
| Target AI models named per action | Yes | No |
| Week 1–4 content rollout calendar | Yes | No |
| Channels planned | 9 — blog, comparison, YouTube, Reels/TikTok, LinkedIn, Meta, Reddit/Quora, Wikipedia, Medium | None |
| Per-task outline, format, target keyword & how-to | Yes | No |
| Track tasks To-do → In progress → Resolved | Yes | No |
| Add, edit & delete your own calendar tasks | Yes | No |
| Generate the content for a task with AI, in place | Yes | No |
| Request a task from the Amrut AI team | Yes | No |
| Next scan measures whether the plan workedThe loop closes. Recommendation → work → measured change. | Yes | Partial |
The traditional SEO platform underneath
AI search is where the growth is. Google is still where the volume is. You should not need two subscriptions for that.
| Feature | Amrut AI | Rankscale |
|---|---|---|
| Full technical SEO audit & health score | Yes | Partial |
| Core Web Vitals (LCP, CLS, INP) | Yes | Partial |
| Keyword research — volume, CPC, competition, trend | Yes | Partial |
| Ranked keywords for any domain | Yes | No |
| AI intent classification of keywords | Yes | Partial |
| Backlink profile — spam score, anchors, new/lost | Yes | No |
| Google rank tracking & quick-win detection | Yes | AI rank tracking only |
| Live SERP snippet simulator | Yes | No |
| Auto-detected competitors & side-by-side SEO scores | Yes | Partial |
| Competitor Google Ads intelligence | Yes | No |
| AI company-profile intelligence on any domain | Yes | No |
| YouTube trends & keyword finder | Yes | No |
| AI content generator (12 formats, 6 languages) | Yes | No |
| Free everyday tools — no card, no login | Yes | Partial |
AI crawlability & agent analytics
If GPTBot can't fetch the page, nothing else on this list matters.
| Feature | Amrut AI | Rankscale |
|---|---|---|
| Live AI bot activity (GPTBot, ClaudeBot, PerplexityBot) | Yes | Partial |
| Google-Extended, CCBot & Bytespider detection | Yes | Partial |
| Which pages AI crawlers can and can't reach | Yes | Yes |
| AI-bot robots.txt blocking diagnostics | Yes | Yes |
| Crawl frequency per AI agent | Yes | Partial |
| Prescribed fixes to make the site AI-readable | Yes | Yes |
| Free domain check, no login | Yes | Partial |
llms.txt & the AI-readable layer
Telling models what your business is, in the format they read — and controlling what they're allowed to use.
| Feature | Amrut AI | Rankscale |
|---|---|---|
| Generate llms.txt automatically | Yes | No |
| GA4-verified domain ownership before editing | Yes | No |
| Edit, version & roll back llms.txt | Yes | No |
| Live preview & one-click download | Yes | No |
| Control which AI models may use your content | Yes | No |
| Define allowed & restricted pages for AI | Yes | No |
| Structured company & product metadata for AI | Yes | No |
| Target-audience definition for LLMs | Yes | No |
| Competitor context written for LLMs | Yes | No |
| robots.txt & sitemap.xml generators that improve your real fileFetches what you already serve, then improves it — instead of overwriting it. | Yes | No |
| Block or allow AI crawlers from a rule builder | Yes | Partial |
Your own data: GA4 & Search Console
The only source of truth on whether AI search is actually sending you people.
| Feature | Amrut AI | Rankscale |
|---|---|---|
| Native GA4 connection | Yes | Not disclosed |
| Native Search Console connection | Yes | Not disclosed |
| AI referral traffic split by engineHow much traffic ChatGPT, Perplexity and Gemini actually sent you. | Yes | No |
| Landing pages per AI engine | Yes | No |
| Query performance, CTR & position | Yes | No |
| Month-over-month change | Yes | No |
| Ranking opportunities (positions 11–30) | Yes | No |
| CTR & content-refresh recommendations | Yes | No |
| Country breakdown & global user map | Yes | Yes |
Pricing, access & fine print
What it costs, what you're locked into, and what happens at renewal.
| Feature | Amrut AI | Rankscale |
|---|---|---|
| Entry price | $19.99/mo SEO suite · $99/mo AI visibility | ~$20/mo Essentials |
| Free tier | Yes — no card required | No |
| Try without talking to sales | Yes | 7-day trial on Pro |
| Self-serve signup | Yes | Yes |
| Seats included | Unlimited on paid plans | Team collaboration by plan |
| Annual contract required | No — monthly available | Monthly available |
| API accessOn request for paid plans. | Partial | Partial |
| CSV / report export | Yes | Yes |
| Human onboarding & strategy reviews | Pro & Growth | Enterprise |
| SOC 2 Type IIHonest answer: not yet certified. | No | Not disclosed |
| SSO / SAML | No | Enterprise |
The honest part
Where Rankscale is genuinely better than us
Every comparison page claims to win everything, which is why nobody believes them. These are the reasons we lose deals to Rankscale, written the way we would say them on a call.
Engine and geography coverage we don't match
Seventeen-plus engines and 240-plus countries and regions in all languages is the broadest self-serve coverage in the category. Amrut AI covers four engines with country and language targeting. For a multinational brand tracking many models across many markets, Rankscale is straightforwardly the better instrument.
White-label and multi-brand on self-serve tiers
Multi-brand dashboards, team collaboration and white-label reporting are available without an enterprise contract. Amrut AI reserves white-label reports for the $599/mo Growth plan and scopes each subscription to one brand or domain.
Credit flexibility and a real trial
A credit model plus in-app top-ups means you can run a burst of research without upgrading a tier, and the Pro plan includes a 7-day trial. That is a genuinely flexible commercial structure.
The difference that matters
Every tool here gives you a number. One of them gives you the month's work.
Rankscale and Amrut AI both measure how AI engines describe you. Only one then tells you what to publish, where, and in what order.
A plan, regenerated monthly
P1/P2/P3 actions with an estimated visibility lift on each, the target AI models named per action, and a week 1–4 content calendar across nine channels. Every task carries its own outline, format, keyword and how-to.
AI crawlability, diagnosed
Live GPTBot, ClaudeBot and PerplexityBot activity, Google-Extended, CCBot and Bytespider detection, which pages each agent can reach, and exactly what in your robots.txt is blocking them.
The llms.txt engine
Generate, edit, version and roll back llms.txt with GA4-verified domain ownership — plus robots.txt and sitemap generators that improve the file you already serve instead of overwriting it.
The SEO platform, included
Technical audits, keyword research, ranked keywords for any domain, backlinks, rank tracking, competitor Google Ads intelligence, and native GA4 and Search Console with AI referrals split by engine.
Switching
Moving from Rankscale, without a migration project
There is nothing to import. Amrut AI reads your live site, your GA4 and your Search Console — so a fair side-by-side takes an afternoon, not a quarter.
- 01
Run the free scan
Enter your domain and the same competitors you track in Rankscale. No card, no call. You get a Visibility Score, sentiment, citations and a sample action plan.
- 02
Compare the same week
Keep Rankscale running. Compare the two reports on the same domain in the same week — that is the only benchmark that means anything.
- 03
Keep the one that ships work
Connect GA4 and Search Console, take the first Monthly Growth Plan, and judge us on whether the next scan moved.
FAQ
Rankscale vs Amrut AI: common questions
Does Rankscale track more AI engines than Amrut AI?
Yes, by a wide margin — seventeen or more engines including Claude, Grok, Mistral, DeepSeek and Copilot, across 240-plus countries and regions in all languages. Amrut AI covers four: ChatGPT, Gemini, Perplexity and Google AI Mode. If breadth across models and markets is your requirement, Rankscale is the better tool and we would say so plainly.
How does Rankscale's pricing compare to Amrut AI's?
Rankscale starts around $20/mo on Essentials, with Pro at $99/mo including roughly 1,200 credits and up to 4,800 AI answers, then $385/mo and $780/mo tiers. Amrut AI's AI Visibility Starter is $99/mo for a flat 50 prompts a day with five tracked competitors. The models differ: Rankscale meters credits per engine query, so a 17-engine configuration burns through them quickly, while Amrut AI's allowance is flat and predictable.
What does Amrut AI include that Rankscale doesn't?
The whole traditional SEO platform — technical audits, Core Web Vitals, keyword research, ranked keywords for any domain, backlink analysis, Google rank tracking, SERP snippet simulation, competitor Google Ads intelligence, AI company profiles and YouTube trend research — plus native GA4 and Search Console integration with AI referral traffic split by engine, a versioned llms.txt engine with GA4-verified editing, and the Monthly Growth Plan with a nine-channel content calendar.
Both audit AI crawlability — what's the difference?
Rankscale's page audits check AI-bot crawlability, site hierarchy and technical SEO signals, metered by plan (50 to 200 audits). Amrut AI shows live AI bot activity for GPTBot, ClaudeBot and PerplexityBot, detects Google-Extended, CCBot and Bytespider, reports crawl frequency per agent and which pages each can reach, diagnoses robots.txt blocking, and offers a free domain check with no login.
Which is better for an agency?
Rankscale has the edge on packaging: white-label reporting and multi-brand dashboards on self-serve tiers, with credit flexibility across clients. Amrut AI's edge is deliverable — the SEO suite plus a monthly plan and calendar you can bill as work, with white-label reports on the Growth plan. Agencies selling reporting often prefer Rankscale; agencies selling execution usually prefer us.
Can I try both?
Yes. Rankscale includes a 7-day trial on its Pro plan and Amrut AI offers a free one-time AI-visibility scan with no card. Run the same brand through both — pay particular attention to whether the extra engines change your conclusions or just your dashboard.
Keep comparing
Other tools people weigh against Amrut AI
Same format, same honesty, same date.
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How this comparison was made
Every Rankscale price and limit on this page was read from Rankscale's own public pricing and product pages on 3 September 2026 and is quoted as published, including annual-billing caveats. Amrut AI's rows are taken from the shipped product, not the roadmap. Where Rankscale does not publish a capability, the table says Not disclosed instead of assuming a no. Where Rankscale is better, it says so.
This is a vendor comparison written by Amrut AI, so read it as such — and verify the prices yourself at the links below. Found something out of date or wrong? Tell us and we will correct it.