Evertune vs Amrut AI
Statistically rigorous AI measurement, built for advertisers
Evertune is the most methodologically serious tool in the category and the only one that also sells advertising inside AI conversations. It samples every prompt 100 times across eleven models to capture the full distribution of model behaviour rather than a single answer, grounds prompt selection in EverPanel — a panel of over 150 million real user prompts — and then lets advertisers buy placement in AI conversations and retarget afterwards. It is priced by conversation with sales and aimed at brands and agencies like Roku and WPP. Amrut AI is self-serve from $99/mo, measures four engines daily, and adds a full traditional SEO platform, llms.txt tooling and a prioritised monthly plan with a nine-channel content calendar.
- Evertune's 100-samples-per-prompt methodology is more statistically robust than any daily single-sample approach, ours included.
- It sells AI advertising and retargeting — a channel Amrut AI does not offer at all.
- Amrut AI is self-serve and published at $99/mo, and covers organic SEO plus the monthly execution plan.
The short answer
Which one should you actually buy?
No tool wins every row. Here is the honest split, so you can stop reading early if Evertune is the right answer for you.
Choose Amrut AI if…
- You want a published price and a self-serve start, not a quote.
- Your growth is organic: content, technical AI readiness, citations and SEO, in one subscription.
- You want a monthly plan with named tasks and channels rather than a measurement study.
Choose Evertune if…
- You need statistical confidence intervals on brand visibility, not a single daily reading — the 100× sampling is the real thing.
- You want to buy ads inside AI conversations and retarget afterwards. No organic-only tool can do that.
- You are an advertiser or agency whose planning already runs on panel data and needs the same rigour for AI.
At a glance
Evertune vs Amrut AI: the eight rows that matter
Everything else on this page is detail on these.
| Amrut AI | Evertune | |
|---|---|---|
| PricingAmrut AI | $99/mo, published | Not disclosed — sales-led |
| Self-serve signupAmrut AI | Yes | No — demo required |
| Sampling per promptEvertune | Daily scan, time series | 100 samples × 11 models |
| Observed prompt panelEvertune | No | EverPanel, 150M+ prompts |
| AI advertising & retargetingEvertune | No | Yes |
| Traditional SEO suite includedAmrut AI | Yes, full platform | No |
| llms.txt & AI-crawler toolingAmrut AI | Yes | No |
| Monthly action plan & content calendarAmrut AI | Yes | Agentic workflows |
Pricing
What Evertune and Amrut AI actually cost
Published prices only, checked on 3 September 2026. Vendors reprice often — the sources are linked at the bottom of this page.
Amrut AI
- Free scan
- $0
- Starter
- $99/mo
- Pro
- $249/mo
- Growth
- $599/mo
One-time AI-visibility scan. No card.
50 prompts per day, 5 tracked competitors, all 4 engines.
100 prompts/day, 10 competitors, 1,200 research prompts, 30-min monthly strategy review.
150 prompts/day, 15 competitors, priority scanning, white-label reports, weekly reviews.
The SEO platform — audits, keywords, backlinks, rank tracking, GA4 and Search Console — is a separate $19.99/mo subscription, so AI visibility plus the full SEO suite is $118.99/mo all in.
Evertune
- All plans
- Not disclosed
Sales-led. Positioned for advertisers and agencies; expect media-scale budgets.
Evertune publishes no pricing and is sold to advertisers and agencies, so budget expectations are closer to media spend than to a SaaS seat. Amrut AI's prices are on the pricing page.
Feature by feature
79 features compared, grouped by what you're buying
Amrut AI leads on 51 of 79 rows. The rows where Evertune leads are marked, and anything we could not verify says so rather than guessing.
AI visibility tracking (GEO / AEO)
Measuring how often AI engines recommend you, against whom, and in what tone.
| Feature | Amrut AI | Evertune |
|---|---|---|
| AI engines monitoredThe four that actually send buying traffic. Depth over engine count. | ChatGPT, Gemini, Perplexity, Google AI Mode | 11 models — ChatGPT, Claude, Perplexity, Gemini, AI Mode, AI Overviews, Copilot, DeepSeek, Meta AI and more |
| Visibility score per engine | Yes | Yes |
| Share of voice vs named competitors | Yes | Yes |
| Sentiment scored on every AI response | Yes | Yes |
| Full AI response text stored, never summarisedYou can read the exact answer the model gave, per engine, per day. | Yes | Partial |
| Citation & source-domain tracking | Yes | Yes |
| Competitor dominance matrixWho owns which prompt, at a glance. | Yes | Yes |
| Per-prompt coverage & gap detection | Yes | Yes |
| Scan frequency | Daily, automatic | Repeated sampling — 100× per prompt |
| Prompts tracked | 50–150 per day, by plan | Not disclosed |
| AI-written executive summary | Yes | Yes |
| Scan history with per-run engine breakdown | Yes | Yes |
| Country & language targeting | Yes | Yes |
| White-label / brandable reports | Growth plan | Not disclosed |
| Free scan without a card | Yes | No |
The work, not just the score
Every tool on this page can tell you that your visibility is low. This is the part that tells you what to publish on Tuesday.
| Feature | Amrut AI | Evertune |
|---|---|---|
| Monthly Growth Plan, regenerated automaticallyA fresh prioritised plan every month, on your signup anniversary. | Yes | No |
| Prioritised AEO/GEO action plan (P1 / P2 / P3) | Yes | Partial |
| Estimated visibility lift % per actionSo you can argue the roadmap with a number attached. | Yes | Partial |
| Target AI models named per action | Yes | Yes |
| Week 1–4 content rollout calendar | Yes | No |
| Channels planned | 9 — blog, comparison, YouTube, Reels/TikTok, LinkedIn, Meta, Reddit/Quora, Wikipedia, Medium | Paid AI placements + content suggestions |
| Per-task outline, format, target keyword & how-to | Yes | Partial |
| Track tasks To-do → In progress → Resolved | Yes | No |
| Add, edit & delete your own calendar tasks | Yes | No |
| Generate the content for a task with AI, in place | Yes | Partial |
| Request a task from the Amrut AI team | Yes | Partial |
| Next scan measures whether the plan workedThe loop closes. Recommendation → work → measured change. | Yes | Yes |
The traditional SEO platform underneath
AI search is where the growth is. Google is still where the volume is. You should not need two subscriptions for that.
| Feature | Amrut AI | Evertune |
|---|---|---|
| Full technical SEO audit & health score | Yes | No |
| Core Web Vitals (LCP, CLS, INP) | Yes | No |
| Keyword research — volume, CPC, competition, trend | Yes | No |
| Ranked keywords for any domain | Yes | No |
| AI intent classification of keywords | Yes | Partial |
| Backlink profile — spam score, anchors, new/lost | Yes | No |
| Google rank tracking & quick-win detection | Yes | No |
| Live SERP snippet simulator | Yes | No |
| Auto-detected competitors & side-by-side SEO scores | Yes | Partial |
| Competitor Google Ads intelligence | Yes | AI conversation ads |
| AI company-profile intelligence on any domain | Yes | No |
| YouTube trends & keyword finder | Yes | No |
| AI content generator (12 formats, 6 languages) | Yes | Partial |
| Free everyday tools — no card, no login | Yes | No |
AI crawlability & agent analytics
If GPTBot can't fetch the page, nothing else on this list matters.
| Feature | Amrut AI | Evertune |
|---|---|---|
| Live AI bot activity (GPTBot, ClaudeBot, PerplexityBot) | Yes | No |
| Google-Extended, CCBot & Bytespider detection | Yes | No |
| Which pages AI crawlers can and can't reach | Yes | No |
| AI-bot robots.txt blocking diagnostics | Yes | No |
| Crawl frequency per AI agent | Yes | No |
| Prescribed fixes to make the site AI-readable | Yes | No |
| Free domain check, no login | Yes | No |
llms.txt & the AI-readable layer
Telling models what your business is, in the format they read — and controlling what they're allowed to use.
| Feature | Amrut AI | Evertune |
|---|---|---|
| Generate llms.txt automatically | Yes | No |
| GA4-verified domain ownership before editing | Yes | No |
| Edit, version & roll back llms.txt | Yes | No |
| Live preview & one-click download | Yes | No |
| Control which AI models may use your content | Yes | No |
| Define allowed & restricted pages for AI | Yes | No |
| Structured company & product metadata for AI | Yes | No |
| Target-audience definition for LLMs | Yes | Partial |
| Competitor context written for LLMs | Yes | No |
| robots.txt & sitemap.xml generators that improve your real fileFetches what you already serve, then improves it — instead of overwriting it. | Yes | No |
| Block or allow AI crawlers from a rule builder | Yes | No |
Your own data: GA4 & Search Console
The only source of truth on whether AI search is actually sending you people.
| Feature | Amrut AI | Evertune |
|---|---|---|
| Native GA4 connection | Yes | Not disclosed |
| Native Search Console connection | Yes | Not disclosed |
| AI referral traffic split by engineHow much traffic ChatGPT, Perplexity and Gemini actually sent you. | Yes | Partial |
| Landing pages per AI engine | Yes | No |
| Query performance, CTR & position | Yes | No |
| Month-over-month change | Yes | No |
| Ranking opportunities (positions 11–30) | Yes | No |
| CTR & content-refresh recommendations | Yes | No |
| Country breakdown & global user map | Yes | Partial |
Pricing, access & fine print
What it costs, what you're locked into, and what happens at renewal.
| Feature | Amrut AI | Evertune |
|---|---|---|
| Entry price | $19.99/mo SEO suite · $99/mo AI visibility | Not disclosed |
| Free tier | Yes — no card required | No |
| Try without talking to sales | Yes | No |
| Self-serve signup | Yes | No |
| Seats included | Unlimited on paid plans | Enterprise |
| Annual contract required | No — monthly available | Annual, expected |
| API accessOn request for paid plans. | Partial | Not disclosed |
| CSV / report export | Yes | Yes |
| Human onboarding & strategy reviews | Pro & Growth | Yes |
| SOC 2 Type IIHonest answer: not yet certified. | No | Not disclosed |
| SSO / SAML | No | Not disclosed |
The honest part
Where Evertune is genuinely better than us
Every comparison page claims to win everything, which is why nobody believes them. These are the reasons we lose deals to Evertune, written the way we would say them on a call.
The sampling methodology is genuinely better
Large language models are non-deterministic — ask the same question twice and you can get two different brand lists. Evertune sampling each prompt 100 times across eleven models captures that distribution and produces statistically meaningful results. Amrut AI runs a daily scan and builds confidence from the time series instead. Both are valid; Evertune's is stronger for a single point-in-time reading, and we would not claim otherwise.
EverPanel is a data asset we don't have
A proprietary panel of over 150 million real user prompts means Evertune can tell you what people actually ask before you decide what to measure. We generate and rotate prompt sets per project; that is a working approach, but it is not the same as observed demand at that scale.
AI advertising is an entire channel we don't offer
Placing brand messages inside AI conversations where visibility is low, plus post-conversation retargeting, is a paid channel with no equivalent in Amrut AI. If your budget is media budget rather than content budget, that difference is decisive.
The difference that matters
Every tool here gives you a number. One of them gives you the month's work.
Evertune and Amrut AI both measure how AI engines describe you. Only one then tells you what to publish, where, and in what order.
A plan, regenerated monthly
P1/P2/P3 actions with an estimated visibility lift on each, the target AI models named per action, and a week 1–4 content calendar across nine channels. Every task carries its own outline, format, keyword and how-to.
AI crawlability, diagnosed
Live GPTBot, ClaudeBot and PerplexityBot activity, Google-Extended, CCBot and Bytespider detection, which pages each agent can reach, and exactly what in your robots.txt is blocking them.
The llms.txt engine
Generate, edit, version and roll back llms.txt with GA4-verified domain ownership — plus robots.txt and sitemap generators that improve the file you already serve instead of overwriting it.
The SEO platform, included
Technical audits, keyword research, ranked keywords for any domain, backlinks, rank tracking, competitor Google Ads intelligence, and native GA4 and Search Console with AI referrals split by engine.
Switching
Moving from Evertune, without a migration project
There is nothing to import. Amrut AI reads your live site, your GA4 and your Search Console — so a fair side-by-side takes an afternoon, not a quarter.
- 01
Run the free scan
Enter your domain and the same competitors you track in Evertune. No card, no call. You get a Visibility Score, sentiment, citations and a sample action plan.
- 02
Compare the same week
Keep Evertune running. Compare the two reports on the same domain in the same week — that is the only benchmark that means anything.
- 03
Keep the one that ships work
Connect GA4 and Search Console, take the first Monthly Growth Plan, and judge us on whether the next scan moved.
FAQ
Evertune vs Amrut AI: common questions
What makes Evertune's methodology different?
Evertune samples each prompt 100 times across eleven models instead of taking one answer per prompt. Because language models are non-deterministic, a single reading can be misleading — the same question can produce different brand lists on different runs. Repeated sampling captures the whole distribution and gives statistically significant results. Amrut AI runs a daily scan and derives confidence from the trend over time, which is a different trade-off: less certainty in any single day, more sensitivity to change.
How much does Evertune cost compared to Amrut AI?
Evertune does not publish pricing and sells to advertisers and agencies, so expect a sales process and media-scale budgets. Amrut AI publishes everything: a free one-time AI-visibility scan, then $99/mo Starter, $249/mo Pro, $599/mo Growth, with the SEO suite at $19.99/mo.
Does Amrut AI let me advertise inside AI conversations?
No. Evertune's advertising and retargeting inside AI conversations is a paid media channel with no equivalent in Amrut AI, and if that is what you are shopping for, Evertune is the right tool. Amrut AI is built for earned and organic visibility: getting cited because your content, structure and technical AI readiness make you the obvious answer.
What does Amrut AI have that Evertune doesn't?
The entire organic stack. A full traditional SEO platform — audits, Core Web Vitals, keyword research, ranked keywords, backlinks, rank tracking, competitor Google Ads intelligence, AI company profiles, YouTube trends — plus native GA4 and Search Console with AI referral traffic split by engine, a versioned llms.txt engine, AI-crawler diagnostics for GPTBot, ClaudeBot and PerplexityBot, and the Monthly Growth Plan with a week-by-week nine-channel content calendar.
Which is better for a mid-market SaaS company?
Usually Amrut AI, on cost and scope: a published $99/mo price, four engines measured daily, the SEO platform included and a monthly plan your team can execute without an agency. Evertune becomes the better answer once you have real media budget for AI placements and need statistical rigour to defend the spend.
Can I get statistical confidence from Amrut AI?
Not from a single scan, and we will not pretend a one-shot reading is definitive. What Amrut AI gives you is a daily time series with a fixed core prompt set, a fixed control set and a rotating pool, so drift and genuine movement are distinguishable over weeks. For a point-in-time study with confidence intervals, Evertune's repeated sampling is the stronger instrument.
Keep comparing
Other tools people weigh against Amrut AI
Same format, same honesty, same date.
- Profound vs Amrut AIThe category's best-funded AI-visibility platform
- Peec AI vs Amrut AIEuropean AI-search analytics built for marketing teams
- AthenaHQ vs Amrut AIYC-backed AEO command centre aimed at enterprise brands
- Otterly.AI vs Amrut AIThe cheapest way into AI-search monitoring
- Scrunch AI vs Amrut AIEnterprise AI customer-experience platform
- Bluefish AI vs Amrut AIClosed-pilot GEO platform with proprietary influence metrics
How this comparison was made
Every Evertune price and limit on this page was read from Evertune's own public pricing and product pages on 3 September 2026 and is quoted as published, including annual-billing caveats. Amrut AI's rows are taken from the shipped product, not the roadmap. Where Evertune does not publish a capability, the table says Not disclosed instead of assuming a no. Where Evertune is better, it says so.
This is a vendor comparison written by Amrut AI, so read it as such — and verify the prices yourself at the links below. Found something out of date or wrong? Tell us and we will correct it.