Last updated: September 2026
Global rank: Worldwide · 2026-09
#296,443
AI visibility: Grade A
87
SEO health: Latest audit
73
Visits
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per month, estimated
Keywords
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ranking in Google
Organic share
—
of all search traffic
LLMS.txt
Published
134 lines AI engines can read
You're seeing the free preview of woolovers.com
woolovers.com Company Profile
Wool Overs started out focusing on straightforward, durable wool clothing that people could wear day after day without fuss. They source natural wool and turn it into sweaters, cardigans, and other knit pieces that hold up through regular use and washing. The range covers men, women, and kids with simple styles that avoid quick trends. Most items come in classic colors and fits that work for both casual and slightly…
Founded in 1989 (about 37 years ago), Wool Overs is based in Lewes, United Kingdom. Its workforce is listed as between 11 and 50 employees. Its profile files it under Retail, E-commerce & Consumer Goods, with further tags for Apparel, Fashion and E-commerce. Products on record for it: Crew Neck Sweater, V Neck Cardigan and Roll Neck Jumper. Total funding on record is Bootstrapped. Its tagline reads: "Quality wool knitwear made to last".
- Sector
- Retail, E-commerce & Consumer Goods
- Headquarters
- Lewes, United Kingdom
- Founded
- 1989
- Employees
- 11-50
- Revenue
- Not Disclosed
- Funding
- Bootstrapped
- Products
- Crew Neck Sweater, V Neck Cardigan, Roll Neck Jumper
woolovers.com Web Traffic Statistics
Key findings
- Wool Overs (Retail, E-commerce & Consumer Goods) is ranked #296,443 worldwide in our September 2026 domain ranking, up 18,199 places from #314,642 in August 2026.
- Its AI visibility score is 87 out of 100 (grade A), with a published llms.txt of 134 lines.
- Its last technical audit scored 73/100, with "Implement a Sitemap" the highest-priority fix.
| Month | Rank | Move |
|---|---|---|
| September 2026 | #296,443 | ▲ 18,199 |
| August 2026 | #314,642 | ▼ 19,495 |
| July 2026 | #295,147 | ▼ 131,432 |
| June 2026 | #163,715 | — |
| May 2026 | #163,715 | ▲ 96,101 |
| April 2026 | #259,816 | ▼ 113,882 |
| March 2026 | #145,934 | ▼ 42,286 |
| February 2026 | #103,648 | — |
What this company does
Wool Overs started out focusing on straightforward, durable wool clothing that people could wear day after day without fuss. They source natural wool and turn it into sweaters, cardigans, and other knit pieces that hold up through regular use and washing. The range covers men, women, and kids with simple styles that avoid quick trends. Most items come in classic colors and fits that work for both casual and slightly…
Our read on the site
Significant improvements needed. 1 critical issue.
woolovers.com AI Visibility
woolovers.com scores 87 out of 100 on our AI visibility scale, grade A. It takes full marks for LLMS.txt, SEO health and Structured data. The biggest gap is Crawlability, at 0 of 10 points (robots ✗ · sitemap ✗), worth 10 points if closed. It also loses points on Company profile (22/25).
Grade A
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
7/8 core fields
100/100
robots ✗ · sitemap ✗
Detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
- → Add robots.txt and sitemap.xml so AI crawlers can read you.
woolovers.com LLMS.txt
The llms.txt on woolovers.com runs to 134 lines (7,406 characters) across 12 sections, last generated in June 2026. It introduces the site as "Wool Overs". It tells AI engines the business works in Retail, Apparel and E-commerce. It describes 3 products, including Crew Neck Sweater, V Neck Cardigan and Roll Neck Jumper. Services it lists include Free UK Shipping, Easy Returns and Size Advice. The audience it names is Middle income adults seeking durable natural fiber clothing, aged 35-65 (United Kingdom, Europe, North America). Technologies it mentions include Shopify and Google Analytics. The keywords it claims start with "wool sweaters", "knitwear", "lambswool" and "cardigans".
Status
Published
AI engines can read it
Lines
134
In the file
Size
7.4K
Characters
Sections
12
Updated Jun 1, 2026
What the file says
# Wool Overs ## About Wool Overs started out focusing on straightforward, durable wool clothing that people could wear day after day without fuss. They source natural wool and turn it into sweaters, cardigans, and other knit pieces that hold up through regular use and washing. The range covers men, women, and kids with simple styles that avoid quick trends. Most items come in classic colors and fits that work for both casual and slightly smarter occasions. Customers often mention the thickness and softness of the wool they use, which sets it apart from thinner synthetics. The business runs mainly through their own site, shipping to homes across several countries rather than relying on third-party stores. Over time they added more options like lambswool and cotton blends while keeping the core focus on real wool. Pricing stays mid-range so regular buyers can afford a few pieces each season. They handle their own design and work with long-term suppliers to keep quality steady. Many repeat customers come back for replacements of favorite styles that have worn well. The company keeps marketing low-key, mostly through their site and social channels rather than big ad campaigns. Wool Overs avoids flashy seasonal drops and instead maintains a steady collection that changes slowly. Staff answer customer questions directly about sizing and care, which helps reduce returns. Their approa
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- Crew Neck SweaterContact for pricing
- V Neck CardiganContact for pricing
- Roll Neck JumperContact for pricing
Services it tells AI about
- Free UK Shipping
- Easy Returns
- Size Advice
Competitors it names
Audience it targets
Middle income adults seeking durable natural fiber clothing · 35-65 · United Kingdom, Europe, North America
Company type
Private
woolovers.com SEO Audit
The latest technical audit of woolovers.com scored 73 out of 100 overall. Performance is its weakest area at 30, while SEO scores highest at 100. The audit makes 10 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.
Overall
SEO
Excellent
Performance
Accessibility
Fix these first
- HighImplement a Sitemap
- CriticalOptimize Images for Performance
- HighAdd Robots.txt File
- HighLeverage Browser Caching
6 more recommendations, with the exact changes and the pages they apply to, are in the full report.
woolovers.com Competitors and Alternatives
Wool Overs's company profile names https://www.landsend.com, https://www.johnstonsofelgin.com, https://www.unitedbysweat.com and https://www.peruvianconnection.com as competitors. Its own llms.txt adds https://www.celticandco.com and https://www.hawesandcurtis.co.uk. Outside its market, the domains ranked closest to it in our worldwide ranking are careersatdoordash.com, wavebluevideo.com, rourouwu11.com and opendining.net.
woolovers.com Traffic and Visitor Engagement
Month by month, how much search traffic this domain earns — how much of it is free, and whether it is winning or losing ground.
Monthly visits
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Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
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From search
Paid visits
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No paid search detected
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
woolovers.com Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
woolovers.com Organic Keywords
The searches this domain already ranks for, and how much traffic they bring it.
Ranking keywords
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Found in Google for this domain
Visits they bring
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Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
woolovers.com Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for woolovers.com yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
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links on file
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