Last updated: September 2026
Global rank: Worldwide · 2026-09
#355,845
AI visibility: Grade C
67
SEO health: Latest audit
0
Visits
69.9K
per month, estimated
Keywords
29.4K
ranking in Google
Organic share
100%
69.9K organic visits
LLMS.txt
Published
167 lines AI engines can read
You're seeing the free preview of afsupply.com
afsupply.com Web Traffic Statistics
Key findings
- AF Supply (Retail, E-commerce & Consumer Goods) is ranked #355,845 worldwide in our September 2026 domain ranking, down 45,973 places from #309,872 in August 2026.
- It is estimated to receive about 69,900 visits a month from search, 100% of it organic, across 29,400 ranking keywords.
- Its AI visibility score is 67 out of 100 (grade C), with a published llms.txt of 167 lines.
- Its last technical audit scored 0/100, with "Implement Title and Meta Description" the highest-priority fix.
| Month | Rank | Move |
|---|---|---|
| September 2026 | #355,845 | ▼ 45,973 |
| August 2026 | #309,872 | ▼ 77,941 |
| July 2026 | #231,931 | ▲ 58,304 |
| June 2026 | #290,235 | — |
| May 2026 | #290,235 | ▼ 107,261 |
| April 2026 | #182,974 | ▲ 66,449 |
| March 2026 | #249,423 | ▼ 24,547 |
| February 2026 | #224,876 | — |
What this company does
AF Supply has been a cornerstone in the distribution of high-end kitchen and bath fixtures, HVAC systems, plumbing components, pipes, valves, and fittings since the early 1930s. Serving contractors, remodelers, builders, and homeowners across the US, they bridge the gap between manufacturers and end-users with an extensive inventory that's now accessible online. Their 90+ years of experience means they've seen every…
Our read on the site
The website afsupply.com exhibits significant SEO issues, particularly in on-page elements such as missing title and meta description, which are critical for search visibility. Additionally, the technical aspects such as the absence of a viewport meta tag, robots.txt, and sitemap.xml further hinder its performance and…
afsupply.com Traffic and Visitor Engagement
Search engines send afsupply.com an estimated 69,900 visits a month. Effectively all of it is organic — about 69,900 visits from unpaid results. Paid search contributes only about 78 visits a month. Spread across 29,400 ranking keywords, that averages roughly 2.4 organic visits per keyword.
Monthly visits
69.9K
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
69.9K
100% of all traffic
Paid visits
78
0.11% of its search traffic
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
afsupply.com AI Visibility
afsupply.com scores 67 out of 100 on our AI visibility scale, grade C. It takes full marks for LLMS.txt and Structured data. The biggest gap is SEO health, at 0 of 20 points (0/100), worth 20 points if closed. It also loses points on Crawlability (0/10) and Company profile (22/25).
Grade C
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
7/8 core fields
0/100
robots ✗ · sitemap ✗
Detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
- → Add robots.txt and sitemap.xml so AI crawlers can read you.
afsupply.com LLMS.txt
The llms.txt on afsupply.com runs to 167 lines (8,769 characters) across 12 sections, last generated in May 2026. It introduces the site as "AF Supply | Kitchen, bath, hardware, HVAC and plumbing systems". It tells AI engines the business works in HVAC Distribution, Plumbing Supplies, Kitchen & Bath Fixtures and Industrial Distribution. It describes 5 products, including Luxury Kitchen Fixtures, Bathroom Fixtures and HVAC Systems. Services it lists include Bulk Supply Procurement, Custom Solutions, Supply Chain Management and Project Consulting. The audience it names is Contractors, Builders, Homeowners, Industrial Pros, aged 25-65 (United States). Technologies it mentions include HTTPS, E-commerce and SSL Security. The keywords it claims start with "AF Supply", "kitchen fixtures", "bath fixtures" and "HVAC systems".
Status
Published
AI engines can read it
Lines
167
In the file
Size
8.8K
Characters
Sections
12
Updated May 11, 2026
What the file says
# AF Supply | Kitchen, bath, hardware, HVAC and plumbing systems ## About AF Supply stands as a veteran distributor with over 90 years under its belt, specializing in luxury kitchen and bath fixtures alongside HVAC systems, plumbing pipes, valves, and fittings. They've evolved from traditional wholesale to a robust online presence, catering to contractors, remodelers, builders, and everyday homeowners tackling upgrades. The company's strength lies in its massive inventory of high-quality, reliable products that keep projects on track amid supply chain volatility. Keywords like industrial supply, bulk buys, and custom solutions highlight their focus on efficiency for pros. Safety equipment and eco-friendly options add layers to their appeal in modern construction. Customers benefit from expert guidance that cuts through complexity, ensuring the right parts for any job. From opulent faucets to heavy-duty HVAC units, AF Supply delivers variety without compromise. Their online shift has democratized access, letting small outfits compete with the big players. Procurement headaches fade with streamlined ordering and fast fulfillment. As home services boom, AF Supply's legacy expertise positions it perfectly for growth. They serve diverse needs, from DIY baths to commercial plumbing overhauls. Reliability defines them—stocked shelves mean no delays. Forward-thinking expansions into s
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- Luxury Kitchen FixturesContact for pricing
- Bathroom FixturesContact for pricing
- HVAC SystemsContact for pricing
- Pipes and ValvesContact for pricing
- Safety EquipmentContact for pricing
Services it tells AI about
- Bulk Supply ProcurementVolume pricing available
- Custom SolutionsCustom quote
- Supply Chain ManagementConsultation based
- Project ConsultingFree with purchase
- Fast ShippingIncluded on qualifying orders
Competitors it names
Audience it targets
Contractors, Builders, Homeowners, Industrial Pros · 25-65 · United States
Company type
Private
afsupply.com Organic Keywords
Google lists afsupply.com for about 29,400 keywords, which together bring an estimated 69,900 organic visits a month.
Ranking keywords
29.4K
Found in Google for this domain
Visits they bring
69.9K
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
afsupply.com SEO Audit
The latest technical audit of afsupply.com scored 0 out of 100 overall. The audit makes 12 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.
Overall
SEO
Performance
Accessibility
Fix these first
- CriticalImplement Title and Meta Description
- HighAdd Viewport Meta Tag
- HighCreate Robots.txt File
- HighGenerate Sitemap.xml
8 more recommendations, with the exact changes and the pages they apply to, are in the full report.
afsupply.com Competitors and Alternatives
AF Supply's company profile names https://www.mscdirect.com, https://www.globalindustrial.com, https://www.uline.com and https://www.fastenal.com as competitors. Its own llms.txt adds https://www.supplyhouse.com and https://www.industrybuying.com. Outside its market, the domains ranked closest to it in our worldwide ranking are filipinotimes.net, markdownlivepreview.com, leversnet.com and surgeryvp.com.
afsupply.com Company Profile
AF Supply has been a cornerstone in the distribution of high-end kitchen and bath fixtures, HVAC systems, plumbing components, pipes, valves, and fittings since the early 1930s. Serving contractors, remodelers, builders, and homeowners across the US, they bridge the gap between manufacturers and end-users with an extensive inventory that's now accessible online. Their 90+ years of experience means they've seen every…
Founded in 1934 (about 92 years ago), AF Supply is based in United States. Its workforce is listed as between 51 and 200 employees. Its profile files it under Retail, E-commerce & Consumer Goods, with further tags for Manufacturing, Industrials & Materials; Real Estate, Construction & Home Services; and HVAC Distribution. Products on record for it: Luxury Kitchen Fixtures, Bathroom Fixtures, HVAC Systems and Pipes and Valves. Total funding on record is Bootstrapped. Its tagline reads: "Distributors of luxury Kitchen and Bath fixtures, HVAC and Pipes, Valves / Fittings for more than 90 years".
- Sector
- Retail, E-commerce & Consumer Goods
- Headquarters
- United States
- Founded
- 1934
- Employees
- 51-200
- Revenue
- Not Disclosed
- Funding
- Bootstrapped
- Products
- Luxury Kitchen Fixtures, Bathroom Fixtures, HVAC Systems, Pipes and Valves
afsupply.com Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
afsupply.com Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for afsupply.com yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Companies ranked next to afsupply.com
Neighbours of #355,845 in our worldwide ranking — each with its own report.
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