Last updated: September 2026
Global rank: Worldwide · 2026-09
#242,730
AI visibility: Grade C
67
SEO health: Latest audit
0
Visits
358
per month, estimated
Keywords
134
ranking in Google
Organic share
100%
358 organic visits
LLMS.txt
Published
74 lines AI engines can read
You're seeing the free preview of happywool.com
happywool.com Web Traffic Statistics
Key findings
- Happy Wool (Retail, E-commerce & Consumer Goods) is ranked #242,730 worldwide in our September 2026 domain ranking, down 107,648 places from #135,082 in August 2026.
- It is estimated to receive about 358 visits a month from search, 100% of it organic, across 134 ranking keywords.
- Its AI visibility score is 67 out of 100 (grade C), with a published llms.txt of 74 lines.
- Its last technical audit scored 0/100, with "Implement Essential On-Page SEO Elements" the highest-priority fix.
| Month | Rank | Move |
|---|---|---|
| September 2026 | #242,730 | ▼ 107,648 |
| August 2026 | #135,082 | ▲ 128,283 |
| July 2026 | #263,365 | ▼ 28,834 |
| June 2026 | #234,531 | — |
| May 2026 | #234,531 | ▲ 114,941 |
| April 2026 | #349,472 | ▲ 4,093 |
| March 2026 | #353,565 | ▼ 69,792 |
| February 2026 | #283,773 | — |
What this company does
Happy Wool creates and curates a range of wool-based clothing and home goods that balance everyday practicality with environmental responsibility. The company sources its wool from farms that practice regenerative grazing and prioritizes traceable supply chains so customers know exactly where their garments and blankets come from. Every item is designed to be worn or used for years rather than seasons, reducing the n…
Our read on the site
The overall SEO health of https://happywool.com is critically poor, with missing essential on-page elements such as title, meta description, and H1 tags. Additionally, significant technical issues, including the absence of a viewport tag, robots.txt, and sitemap, hinder the site's performance and visibility.
happywool.com Traffic and Visitor Engagement
happywool.com draws an estimated 358 visits a month from search engines. Effectively all of it is organic — about 358 visits from unpaid results. Spread across 134 ranking keywords, that averages roughly 2.7 organic visits per keyword.
Monthly visits
358
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
358
100% of all traffic
Paid visits
0
No paid search detected
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
happywool.com AI Visibility
On our AI visibility scale happywool.com earns 67 of 100 points, a grade C. It takes full marks for LLMS.txt and Structured data. The biggest gap is SEO health, at 0 of 20 points (0/100), worth 20 points if closed. It also loses points on Crawlability (0/10) and Company profile (22/25).
Grade C
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
7/8 core fields
0/100
robots ✗ · sitemap ✗
Detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
- → Add robots.txt and sitemap.xml so AI crawlers can read you.
happywool.com LLMS.txt
The llms.txt on happywool.com runs to 74 lines (4,801 characters) across 12 sections, last generated in May 2026. It introduces the site as "Happy Wool". It tells AI engines the business works in Retail, E-commerce & Consumer Goods; Sustainable Textiles; and Natural Fiber Products. It describes 5 products, with prices such as Organic Wool Sweater at $98, Baby Wool Onesie at $42 and Wool Throw Blanket at $125. Services it lists include Wool Care Consultation, Mending Service and Custom Knit Orders. The audience it names is Eco-conscious individuals and families, aged All ages (Global). Technologies it mentions include HTTPS and Shopify. The keywords it claims start with "sustainable wool", "wool clothing", "eco-friendly fabrics" and "wool care".
Status
Published
AI engines can read it
Lines
74
In the file
Size
4.8K
Characters
Sections
12
Updated May 16, 2026
What the file says
# Happy Wool ## About Happy Wool creates and curates a range of wool-based clothing and home goods that balance everyday practicality with environmental responsibility. The company sources its wool from farms that practice regenerative grazing and prioritizes traceable supply chains so customers know exactly where their garments and blankets come from. Every item is designed to be worn or used for years rather than seasons, reducing the need for frequent replacements and cutting down on textile waste. Happy Wool’s product line includes sweaters, socks, blankets, baby knits, and yarn for crafters who want natural fibers without harsh chemical treatments. The brand also publishes straightforward care guides that help customers extend the life of their wool pieces through simple washing and storage routines. By focusing on small-batch production runs, Happy Wool keeps inventory lean and avoids the overproduction common in fast fashion. The company sells directly through its website and selected independent retailers, allowing it to maintain quality control while keeping prices accessible. Happy Wool’s customers range from parents seeking soft, breathable layers for infants to outdoor enthusiasts who need reliable base layers that perform in changing weather. The team works closely with knitters and fiber artists to develop yarns that knit evenly and hold shape after repeated wash
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- Organic Wool Sweater$98
- Baby Wool Onesie$42
- Wool Throw Blanket$125
- Wool Knitting Yarn$18
- Merino Wool Socks$22
Services it tells AI about
- Wool Care ConsultationFree
- Mending ServiceVaries by item
- Custom Knit OrdersContact for quote
Competitors it names
Audience it targets
Eco-conscious individuals and families · All ages · Global
Company type
Private
happywool.com Organic Keywords
Google lists happywool.com for about 134 keywords, which together bring an estimated 358 organic visits a month.
Ranking keywords
134
Found in Google for this domain
Visits they bring
358
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
happywool.com SEO Audit
The latest technical audit of happywool.com scored 0 out of 100 overall. The audit makes 12 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.
Overall
SEO
Performance
Accessibility
Fix these first
- CriticalImplement Essential On-Page SEO Elements
- HighCreate a Sitemap.xml File
- HighAdd Robots.txt File
- CriticalImplement Viewport Meta Tag
8 more recommendations, with the exact changes and the pages they apply to, are in the full report.
happywool.com Competitors and Alternatives
Happy Wool's company profile names https://www.woolrich.com, https://www.patagonia.com, https://www.icebreaker.com and https://www.smartwool.com as competitors. Its own llms.txt adds https://www.burton.com and https://www.rei.com. Outside its market, the domains ranked closest to it in our worldwide ranking are glamira.com.ph, mvfglobal.com, filmbooster.com.au and retouch4.me.
happywool.com Company Profile
Happy Wool creates and curates a range of wool-based clothing and home goods that balance everyday practicality with environmental responsibility. The company sources its wool from farms that practice regenerative grazing and prioritizes traceable supply chains so customers know exactly where their garments and blankets come from. Every item is designed to be worn or used for years rather than seasons, reducing the n…
Happy Wool was founded in 2018, about 8 years ago, and is headquartered in Portland, United States. Its workforce is listed as between 11 and 50 employees. Its profile files it under Retail, E-commerce & Consumer Goods, with further tags for Agriculture, Food & Natural Resources; Sustainable Wool; and Eco-Friendly Fabrics. Products on record for it: Organic Wool Sweater, Baby Wool Onesie, Wool Throw Blanket and Wool Knitting Yarn. Total funding on record is Bootstrapped. Its tagline reads: "Thoughtfully made wool products for everyday comfort and conscious living".
- Sector
- Retail, E-commerce & Consumer Goods
- Headquarters
- Portland, United States
- Founded
- 2018
- Employees
- 11-50
- Revenue
- Not Disclosed
- Funding
- Bootstrapped
- Products
- Organic Wool Sweater, Baby Wool Onesie, Wool Throw Blanket, Wool Knitting Yarn
happywool.com Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
happywool.com Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for happywool.com yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Companies ranked next to happywool.com
Neighbours of #242,730 in our worldwide ranking — each with its own report.
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