Last updated: September 2026
Global rank: Worldwide · 2026-09
#109,161
AI visibility: Grade A+
95
SEO health: Latest audit
70
Visits
138.5K
per month, estimated
Keywords
4.2K
ranking in Google
Organic share
100%
138.5K organic visits
LLMS.txt
Published
148 lines AI engines can read
You're seeing the free preview of yonex.com
yonex.com Company Profile
Yonex creates and sells equipment used in tennis, badminton, and golf. Their lineup covers racquets for each of these activities, along with the strings that go into them, clubs for golf, and a selection of accessories that complete a player's setup. The business operates with a clear emphasis on these three sports, producing items that are sold through their site and various retail locations around the country. Shop…
Yonex was founded in 1946, about 80 years ago, and is headquartered in Tokyo, Japan. Its workforce is listed as between 501 and 1,000 employees. It was founded by Minoru Yoneyama. Its profile files it under Sports Equipment, with further tags for Manufacturing, Technology and B2C. Products on record for it: Badminton Racquets, Tennis Racquets, Golf Clubs and Sports Accessories. Reported revenue is $300M (2022). Its tagline reads: "Yonex is the world leader in Golf, Tennis and Badminton equipment.".
- Sector
- Sports Equipment
- Headquarters
- Tokyo, Japan
- Founded
- 1946
- Employees
- 501-1000
- Revenue
- $300M (2022)
- Funding
- Not Disclosed
- Founders
- Minoru Yoneyama
- Products
- Badminton Racquets, Tennis Racquets, Golf Clubs, Sports Accessories
yonex.com Web Traffic Statistics
Key findings
- Yonex (Sports Equipment) is ranked #109,161 worldwide in our September 2026 domain ranking, down 5,442 places from #103,719 in August 2026.
- It is estimated to receive about 138,500 visits a month from search, 100% of it organic, across 4,246 ranking keywords.
- Its AI visibility score is 95 out of 100 (grade A+), with a published llms.txt of 148 lines.
- Its last technical audit scored 70/100, with "Optimize Images" the highest-priority fix.
| Month | Rank | Move |
|---|---|---|
| September 2026 | #109,161 | ▼ 5,442 |
| August 2026 | #103,719 | ▲ 41,006 |
| July 2026 | #144,725 | ▲ 23,142 |
| June 2026 | #167,867 | — |
| May 2026 | #167,867 | ▲ 44,045 |
| April 2026 | #211,912 | ▼ 6,140 |
| March 2026 | #205,772 | ▼ 118,803 |
| February 2026 | #86,969 | — |
What this company does
Yonex creates and sells equipment used in tennis, badminton, and golf. Their lineup covers racquets for each of these activities, along with the strings that go into them, clubs for golf, and a selection of accessories that complete a player's setup. The business operates with a clear emphasis on these three sports, producing items that are sold through their site and various retail locations around the country. Shop…
Our read on the site
Significant improvements needed. 1 critical issue. 1 high-priority issue.
yonex.com Traffic and Visitor Engagement
yonex.com draws an estimated 138,500 visits a month from search engines. Effectively all of it is organic — about 138,500 visits from unpaid results. Spread across 4,246 ranking keywords, that averages roughly 33 organic visits per keyword.
Monthly visits
138.5K
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
138.5K
100% of all traffic
Paid visits
0
No paid search detected
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
yonex.com AI Visibility
On our AI visibility scale yonex.com earns 95 of 100 points, a grade A+. It takes full marks for LLMS.txt, Crawlability and Structured data. The biggest gap is Company profile, at 22 of 25 points (7/8 core fields), worth 3 points if closed. It also loses points on SEO health (18/20).
Grade A+
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
7/8 core fields
92/100
robots ✓ · sitemap ✓
Detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
yonex.com LLMS.txt
The llms.txt on yonex.com runs to 148 lines (7,014 characters) across 12 sections, last generated in March 2026. It introduces the site as "Yonex Official Website". It tells AI engines the business works in Sports Equipment, Manufacturing and Technology. It describes 4 products, including Badminton Racquets, Tennis Racquets and Golf Clubs. Services it lists include Equipment Customization and Player Support & Sponsorship. The audience it names is Athletes, Sports Enthusiasts, Professionals, Amateurs, aged All ages (Global). Technologies it mentions include HTML5, CSS3, JavaScript and Cloudflare. The keywords it claims start with "Yonex equipment", "tennis racquets", "badminton equipment" and "golf clubs". It gives the company type as Public and says it is hiring.
Status
Published
AI engines can read it
Lines
148
In the file
Size
7.0K
Characters
Sections
12
Updated Mar 6, 2026
What the file says
# Yonex Official Website ## About Yonex is a globally recognized leader in sports equipment manufacturing, specializing in high-quality gear for tennis, badminton, and golf. Founded in 1946, the company is committed to enhancing athletic performance through innovative technology and superior materials. Yonex serves both professional athletes and enthusiasts with a wide range of products including racquets, clubs, strings, and accessories. Their dedication to excellence ensures players at all levels can elevate their gameplay and experience. **Areas of Work:** Sports Equipment, Manufacturing, Technology ## Things to Remember - **Website:** https://yonex.com - **Address:** Tokyo, Japan - **Contact:** [email protected] - **Phone:** Not Available - **Hours:** Mon-Fri: 9AM-5PM - **Timezone:** Asia/Tokyo - **Currency:** JPY - **Company Type:** Public - **Employees:** 500 - **Revenue:** $300M - **Hiring Status:** Yes, actively hiring ## Products - **Badminton Racquets** (Contact for pricing): High-performance badminton racquets designed for players of all levels, featuring advanced technology for improved control and power. - **Tennis Racquets** (Contact for pricing): Innovative tennis racquets crafted with precision for competitive and recreational players, offering enhanced spin and stability. - **Golf Clubs** (Contact for pricing): Premium golf clubs engineered for optimal distanc
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- Badminton RacquetsContact for pricing
- Tennis RacquetsContact for pricing
- Golf ClubsContact for pricing
- Sports AccessoriesContact for pricing
Services it tells AI about
- Equipment CustomizationContact for quote
- Player Support & SponsorshipContact for quote
Competitors it names
Audience it targets
Athletes, Sports Enthusiasts, Professionals, Amateurs · All ages · Global
Company type
Public · actively hiring
yonex.com Organic Keywords
Google lists yonex.com for about 4,246 keywords, which together bring an estimated 138,500 organic visits a month.
Ranking keywords
4.2K
Found in Google for this domain
Visits they bring
138.5K
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
yonex.com SEO Audit
The latest technical audit of yonex.com scored 70 out of 100 overall. Performance is its weakest area at 19, while accessibility scores highest at 97. The audit makes 15 recommendations in all, and 2 of the 4 listed first are rated high priority or critical.
Overall
SEO
Excellent
Performance
Accessibility
Excellent
Fix these first
- HighOptimize Images
- HighMinimize HTTP Requests
- MediumImplement Lazy Loading
- MediumLeverage Browser Caching
11 more recommendations, with the exact changes and the pages they apply to, are in the full report.
yonex.com Competitors and Alternatives
Yonex's company profile names babolat.com, head.com and wilson.com as competitors. Its own llms.txt adds adidas.com and nike.com. Outside its market, the domains ranked closest to it in our worldwide ranking are clickup-sg.com, usrgrow.com, bewit.love and cpdp.bg.
yonex.com Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
yonex.com Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for yonex.com yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Companies ranked next to yonex.com
Neighbours of #109,161 in our worldwide ranking — each with its own report.
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