Last updated: September 2026
Global rank: Worldwide · 2026-09
#316,050
AI visibility: Grade D
59
SEO health: Latest audit
0
Visits
44
per month, estimated
Keywords
214
ranking in Google
Organic share
100%
44 organic visits
LLMS.txt
Published
72 lines AI engines can read
You're seeing the free preview of utsidan.se
utsidan.se Company Profile
Utsidan started as a small project sharing trail notes from weekend hikes around Stockholm and grew into a go-to spot for anyone wanting real advice on getting outside in Sweden. The site mixes firsthand reports from hikers, campers and photographers with gear tests and seasonal safety reminders that actually match Swedish conditions. Readers come back because the content feels written by people who spend more time o…
Utsidan was founded in 2008, about 18 years ago, and is headquartered in Stockholm, Sweden. Its workforce is listed as between 1 and 10 employees. Its profile files it under Sports, Fitness & Recreation, with further tags for Travel, Hospitality & Food Services; Outdoor Recreation; and Hiking Guides. Total funding on record is Bootstrapped. Its tagline reads: "Outdoor adventures and practical tips for Sweden's wild places".
- Sector
- Sports, Fitness & Recreation
- Headquarters
- Stockholm, Sweden
- Founded
- 2008
- Employees
- 1-10
- Revenue
- Not Disclosed
- Funding
- Bootstrapped
utsidan.se Web Traffic Statistics
Key findings
- Utsidan (Sports, Fitness & Recreation) is ranked #316,050 worldwide in our September 2026 domain ranking, up 5,793 places from #321,843 in August 2026.
- It is estimated to receive about 44 visits a month from search, 100% of it organic, across 214 ranking keywords.
- Its AI visibility score is 59 out of 100 (grade D), with a published llms.txt of 72 lines.
- Its last technical audit scored 0/100, with "Implement Title and Meta Description" the highest-priority fix.
| Month | Rank | Move |
|---|---|---|
| September 2026 | #316,050 | ▲ 5,793 |
| August 2026 | #321,843 | ▼ 17,303 |
| July 2026 | #304,540 | ▲ 45,168 |
| June 2026 | #349,708 | — |
| May 2026 | #349,708 | ▲ 23,164 |
| April 2026 | #372,872 | ▼ 18,491 |
| March 2026 | #354,381 | ▲ 34,557 |
| February 2026 | #388,938 | — |
What this company does
Utsidan started as a small project sharing trail notes from weekend hikes around Stockholm and grew into a go-to spot for anyone wanting real advice on getting outside in Sweden. The site mixes firsthand reports from hikers, campers and photographers with gear tests and seasonal safety reminders that actually match Swedish conditions. Readers come back because the content feels written by people who spend more time o…
Our read on the site
The website https://utsidan.se exhibits significant SEO deficiencies, particularly in on-page elements such as title, meta description, and heading tags, which are all missing. Additionally, technical aspects like the absence of a viewport meta tag, robots.txt, sitemap.xml, and favicon further hinder its SEO performanc…
utsidan.se Traffic and Visitor Engagement
utsidan.se draws an estimated 44 visits a month from search engines. Effectively all of it is organic — about 44 visits from unpaid results. Spread across 214 ranking keywords, that averages roughly 0.2 organic visits per keyword.
Monthly visits
44
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
44
100% of all traffic
Paid visits
0
No paid search detected
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
utsidan.se AI Visibility
On our AI visibility scale utsidan.se earns 59 of 100 points, a grade D. It takes full marks for LLMS.txt. The biggest gap is SEO health, at 0 of 20 points (0/100), worth 20 points if closed. It also loses points on Crawlability (0/10), Company profile (19/25) and Structured data (0/5).
Grade D
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
6/8 core fields
0/100
robots ✗ · sitemap ✗
Not detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
- → Add robots.txt and sitemap.xml so AI crawlers can read you.
utsidan.se LLMS.txt
The llms.txt on utsidan.se runs to 72 lines (3,142 characters) across 12 sections, last generated in May 2026. It introduces the site as "Utsidan - Outdoor community for Sweden". It tells AI engines the business works in Outdoor Recreation, Hiking Guides and Camping. It describes 3 products, with prices such as Trail Report Archive at Free and Member Newsletter at Free with registration. Services it lists include Community Forum Access, Gear Review Library and Seasonal Safety Articles. The audience it names is Outdoor enthusiasts in Sweden, aged 25-55 (Sweden). Technologies it mentions include HTTPS. The keywords it claims start with "hiking in Sweden", "camping tips", "outdoor gear" and "nature photography".
Status
Published
AI engines can read it
Lines
72
In the file
Size
3.1K
Characters
Sections
12
Updated May 27, 2026
What the file says
# Utsidan - Outdoor community for Sweden ## About Utsidan runs a practical online hub for people who hike, camp and explore nature across Sweden. The team publishes route descriptions, gear reviews and seasonal safety notes based on real trips rather than press releases. Readers use the site to plan weekend outings, check current trail conditions and learn low-impact practices that fit Swedish protected areas. Forum threads let users share recent photos and warnings about washed-out bridges or sudden snow. Editors still hike regularly so updates reflect actual conditions instead of outdated maps. The focus stays narrow on Sweden which keeps advice specific and useful. Revenue comes from relevant ads and affiliate sales of tested equipment. No paid placements or sponsored trips appear on the site. The community values straightforward writing and honest opinions about what works in local weather. Over time the archive has become a reliable reference for both new and experienced outdoor people. **Areas of Work:** Outdoor Recreation, Hiking Guides, Camping ## Things to Remember - **Website:** https://utsidan.se - **Address:** Stockholm, Sweden - **Contact:** - **Phone:** - **Hours:** - **Timezone:** CET - **Currency:** SEK - **Company Type:** Private - **Employees:** 7 - **Revenue:** Not Disclosed - **Hiring Status:** Not currently hiring ## Products - **Trail Report Archive
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- Trail Report ArchiveFree
- Winter Hiking GuideContact for pricing
- Member NewsletterFree with registration
Services it tells AI about
- Community Forum AccessFree
- Gear Review LibraryFree
- Seasonal Safety ArticlesFree
Competitors it names
Audience it targets
Outdoor enthusiasts in Sweden · 25-55 · Sweden
Company type
Private
utsidan.se Organic Keywords
Google lists utsidan.se for about 214 keywords, which together bring an estimated 44 organic visits a month.
Ranking keywords
214
Found in Google for this domain
Visits they bring
44
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
utsidan.se SEO Audit
The latest technical audit of utsidan.se scored 0 out of 100 overall. The audit makes 20 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.
Overall
SEO
Performance
Accessibility
Fix these first
- CriticalImplement Title and Meta Description
- HighAdd H1 and H2 Tags
- HighCreate a Robots.txt File
- CriticalDevelop a Sitemap.xml
16 more recommendations, with the exact changes and the pages they apply to, are in the full report.
utsidan.se Competitors and Alternatives
Utsidan's company profile names https://outdoor.se, https://hiking.se, https://camping.se and https://naturkompaniet.se as competitors. Its own llms.txt adds https://friluftsland.se and https://sverigesnatur.se. Outside its market, the domains ranked closest to it in our worldwide ranking are funshinhan.net, ontarioca.gov, flwright.org and x-echo.com.
utsidan.se Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
utsidan.se Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for utsidan.se yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
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