Last updated: September 2026

Sep 2026

thortful.com — September 2026 traffic, keywords & AI visibility

ThortfulRetail, E-commerce & Consumer Goods

Global rank: Worldwide · 2026-09

#196,231

AI visibility: Grade D

59

SEO health: Latest audit

0

Visits

80.2K

per month, estimated

Keywords

22.5K

ranking in Google

Organic share

100%

80.2K organic visits

LLMS.txt

Published

80 lines AI engines can read

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thortful.com Company Profile

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Thortful is an online marketplace that lets anyone design and send beautifully printed greeting cards and gifts without leaving their sofa. The platform connects independent artists and illustrators with customers who want something more personal than supermarket cards. Users can upload photos, add handwritten-style messages, and choose from thousands of unique designs created by real artists. Orders are printed on p…

Founded in 2015 (about 11 years ago), Thortful is based in London, United Kingdom. Its workforce is listed as between 11 and 50 employees. Its profile files it under Retail, E-commerce & Consumer Goods, with further tags for Design, Creative & Digital Experience; Personalized Gifts; and Greeting Cards. Total funding on record is Bootstrapped. Its tagline reads: "Personalised cards and gifts that feel like you made them yourself".

Retail, E-commerce & Consumer GoodsDesign, Creative & Digital ExperiencePersonalized GiftsGreeting Cards
Sector
Retail, E-commerce & Consumer Goods
Headquarters
London, United Kingdom
Founded
2015
Employees
11-50
Revenue
Not Disclosed
Funding
Bootstrapped

thortful.com Web Traffic Statistics

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Key findings

  • Thortful (Retail, E-commerce & Consumer Goods) is ranked #196,231 worldwide in our September 2026 domain ranking, up 460 places from #196,691 in August 2026.
  • It is estimated to receive about 80,200 visits a month from search, 100% of it organic, across 22,500 ranking keywords.
  • Its AI visibility score is 59 out of 100 (grade D), with a published llms.txt of 80 lines.
  • Its last technical audit scored 0/100, with "Implement Title and Meta Description" the highest-priority fix.
thortful.com global rank history
MonthRankMove
September 2026#196,231▲ 460
August 2026#196,691▼ 66,423
July 2026#130,268▲ 30,498
June 2026#160,766—
May 2026#160,766▼ 48,704
April 2026#112,062▲ 10,345
March 2026#122,407▲ 16,942
February 2026#139,349—

What this company does

Thortful is an online marketplace that lets anyone design and send beautifully printed greeting cards and gifts without leaving their sofa. The platform connects independent artists and illustrators with customers who want something more personal than supermarket cards. Users can upload photos, add handwritten-style messages, and choose from thousands of unique designs created by real artists. Orders are printed on p…

Our read on the site

The website thortful.com is currently facing significant SEO challenges, including missing essential on-page elements such as title and meta description, as well as technical deficiencies like the absence of a viewport meta tag, robots.txt, and sitemap.xml. Immediate attention is required to enhance its search engine v…

Retail, E-commerce & Consumer GoodsDesign, Creative & Digital ExperiencePersonalized GiftsGreeting Cards

thortful.com Traffic and Visitor Engagement

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Search engines send thortful.com an estimated 80,200 visits a month. Effectively all of it is organic — about 80,200 visits from unpaid results. Paid search contributes only about 15 visits a month. Spread across 22,500 ranking keywords, that averages roughly 3.6 organic visits per keyword.

Monthly visits

80.2K

Latest estimate

Change

No monthly history yet

It starts building from the first scan

Organic visits

80.2K

100% of all traffic

Paid visits

15

0.02% of its search traffic

Organic vs paid

Organic

100%

Paid

0%

We don't hold a month-by-month history for this domain yet.

The traffic dashboard builds one from the first scan onwards.

Organic visitsPaid visitsEstimated from search visibility

thortful.com AI Visibility

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thortful.com scores 59 out of 100 on our AI visibility scale, grade D. It takes full marks for LLMS.txt. The biggest gap is SEO health, at 0 of 20 points (0/100), worth 20 points if closed. It also loses points on Crawlability (0/10), Company profile (19/25) and Structured data (0/5).

59out of 100

Grade D

Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.

ChatGPTGeminiPerplexityGoogle AI Mode
LLMS.txt40/40

Present

Company profile19/25

6/8 core fields

SEO health0/20

0/100

Crawlability0/10

robots ✗ · sitemap ✗

Structured data0/5

Not detected

Fix these first

  • → Complete your company profile so AI answers about you stay accurate.
  • → Add robots.txt and sitemap.xml so AI crawlers can read you.

thortful.com LLMS.txt

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The llms.txt on thortful.com runs to 80 lines (4,669 characters) across 12 sections, last generated in May 2026. It introduces the site as "Thortful - Personalised Cards & Gifts". It tells AI engines the business works in Retail, E-commerce and Personalised Products. It describes 5 products, with prices such as Custom Greeting Card at From £3.99, Photo Upload Gift Print at From £12.99 and Eco-Friendly Wrapping Kit at £6.50. Services it lists include Same-Day Dispatch, Design Curation, Corporate Portal and Tracked Delivery. The audience it names is Gift buyers seeking personalisation, aged 25-55 (United Kingdom & Europe). Technologies it mentions include Next.js, Stripe and AWS. The keywords it claims start with "custom greeting cards", "unique birthday gifts", "eco-friendly gifts" and "gift wrapping ideas".

Status

Published

AI engines can read it

Lines

80

In the file

Size

4.7K

Characters

Sections

12

Updated May 16, 2026

What the file says

# Thortful - Personalised Cards & Gifts

## About
Thortful is an online marketplace that lets anyone design and send beautifully printed greeting cards and gifts without leaving their sofa. The platform connects independent artists and illustrators with customers who want something more personal than supermarket cards. Users can upload photos, add handwritten-style messages, and choose from thousands of unique designs created by real artists. Orders are printed on premium stock and dispatched the same day, so last-minute birthdays never feel rushed. The company focuses on sustainability, using recycled paper and vegetable-based inks wherever possible. Thortful serves busy professionals, thoughtful friends, and corporate teams who need quick, meaningful gifts for clients or colleagues. Its simple browser-based editor removes the need for design skills, making customisation accessible to everyone. The service ships across the UK and selected European countries, with tracked delivery included on every order. Revenue comes from a mix of card sales, gift add-ons, and premium wrapping options. Thortful keeps overheads low by operating a print-on-demand model that avoids excess inventory. The brand has built a loyal following through word-of-mouth and seasonal campaigns that celebrate everything from new babies to work anniversaries. Its technology stack includes modern web frameworks

Sections in the file

AboutThings to RememberProductsServicesKeywordsTarget AudienceCompetitorsTechnologies UsedKey PeopleSocial MediaBlog & ResourcesTarget Prompts

Areas of work

RetailE-commercePersonalised Products

Keywords it claims

custom greeting cardsunique birthday giftseco-friendly giftsgift wrapping ideasthank you cardsholiday gift ideasgifts for himpersonalized cardspersonalized gift ideascustom cards for any occasion

Technologies

Next.jsStripeAWS

Products it tells AI about

  • Custom Greeting CardFrom £3.99
  • Photo Upload Gift PrintFrom £12.99
  • Eco-Friendly Wrapping Kit£6.50
  • Corporate Bulk CardsVolume pricing
  • Pet Portrait CardFrom £4.99

Services it tells AI about

  • Same-Day DispatchIncluded
  • Design CurationFree
  • Corporate PortalFree setup
  • Tracked DeliveryIncluded

Competitors it names

moonpig.comfunkypigeon.comnotonthehighstreet.comgreetingsisland.cometsy.comzazzle.com

Audience it targets

Gift buyers seeking personalisation · 25-55 · United Kingdom & Europe

Company type

Private

thortful.com Organic Keywords

See all keywords

Google lists thortful.com for about 22,500 keywords, which together bring an estimated 80,200 organic visits a month.

Ranking keywords

22.5K

Found in Google for this domain

Visits they bring

80.2K

Estimated organic visits a month

Top ranking keywords

No ranked-keyword data cached for this domain yet.

Ranked Keywords pulls the full list on its first run.

What it ranks for

Retail, E-commerce & Consumer GoodsDesign, Creative & Digital ExperiencePersonalized GiftsGreeting Cards

thortful.com SEO Audit

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The latest technical audit of thortful.com scored 0 out of 100 overall. The audit makes 12 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.

0

Overall

0

SEO

0

Performance

0

Accessibility

Fix these first

  • CriticalImplement Title and Meta Description
  • HighAdd H1 and H2 Tags
  • HighCreate a Robots.txt File
  • HighGenerate a Sitemap.xml

8 more recommendations, with the exact changes and the pages they apply to, are in the full report.

thortful.com Competitors and Alternatives

Compare competitors

Thortful's company profile names moonpig.com, funkypigeon.com, notonthehighstreet.com and greetingsisland.com as competitors. Its own llms.txt adds etsy.com and zazzle.com. Outside its market, the domains ranked closest to it in our worldwide ranking are dezhou.gov.cn, paymenttools.net, yichaoart.com and bondagepix.com.

moonpig.com
funkypigeon.com
notonthehighstreet.com
greetingsisland.com
etsy.com
zazzle.com

thortful.com Traffic by Country

Which markets this brand actually serves, and where the web links to it from.

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Top customer markets

AI estimate · live web

We only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.

No market breakdown available for this brand.

Where its backlinks come from

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No backlink sample for this domain yet.

Backlink Analytics collects one on its first run.

Companies ranked next to thortful.com

Neighbours of #196,231 in our worldwide ranking — each with its own report.

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