Last updated: September 2026
Global rank: Worldwide · 2026-09
#200,798
AI visibility: Grade C
67
SEO health: Latest audit
0
Visits
3.2K
per month, estimated
Keywords
11.8K
ranking in Google
Organic share
100%
3.2K organic visits
LLMS.txt
Published
81 lines AI engines can read
You're seeing the free preview of thetoolshed.co.nz
thetoolshed.co.nz Company Profile
The Tool Shed stands as a trusted name in New Zealand's tool retail scene, focusing on delivering top-quality power tools, DIY essentials, and home improvement supplies to everyday homeowners and keen hobbyists. With a straightforward online store at thetoolshed.co.nz, they make it easy to find everything from drills and saws to safety gear and accessories without the hassle of big-box store crowds. Customers rave ab…
Founded in 2010 (about 16 years ago), The Tool Shed is based in Auckland, New Zealand. Its workforce is listed as between 11 and 50 employees. Its profile files it under Retail, E-commerce & Consumer Goods, with further tags for Home Improvement, DIY Tools and Power Tools. Products on record for it: Power Drills, Circular Saws, Tool Kits and Safety Gear. Total funding on record is Bootstrapped. Its tagline reads: "Your go-to spot for DIY tools and home improvement gear in NZ".
- Sector
- Retail, E-commerce & Consumer Goods
- Headquarters
- Auckland, New Zealand
- Founded
- 2010
- Employees
- 11-50
- Revenue
- Not Disclosed
- Funding
- Bootstrapped
- Products
- Power Drills, Circular Saws, Tool Kits, Safety Gear
thetoolshed.co.nz Web Traffic Statistics
Key findings
- The Tool Shed (Retail, E-commerce & Consumer Goods) is ranked #200,798 worldwide in our September 2026 domain ranking, down 1,536 places from #199,262 in August 2026.
- It is estimated to receive about 3,195 visits a month from search, 100% of it organic, across 11,800 ranking keywords.
- Its AI visibility score is 67 out of 100 (grade C), with a published llms.txt of 81 lines.
- Its last technical audit scored 0/100, with "Implement Title and Meta Description" the highest-priority fix.
| Month | Rank | Move |
|---|---|---|
| September 2026 | #200,798 | ▼ 1,536 |
| August 2026 | #199,262 | ▲ 316 |
| July 2026 | #199,578 | ▲ 41,497 |
| June 2026 | #241,075 | — |
| May 2026 | #241,075 | ▲ 243,557 |
| April 2026 | #484,632 | ▲ 47,955 |
| March 2026 | #532,587 | ▲ 36,395 |
| February 2026 | #568,982 | — |
What this company does
The Tool Shed stands as a trusted name in New Zealand's tool retail scene, focusing on delivering top-quality power tools, DIY essentials, and home improvement supplies to everyday homeowners and keen hobbyists. With a straightforward online store at thetoolshed.co.nz, they make it easy to find everything from drills and saws to safety gear and accessories without the hassle of big-box store crowds. Customers rave ab…
Our read on the site
The SEO health of the website thetoolshed.co.nz is critically poor, with missing on-page elements such as title, meta description, and headers, which severely impacts its visibility and ranking potential. Additionally, significant technical issues including the absence of a viewport meta tag, robots.txt, and sitemap.xm…
thetoolshed.co.nz Traffic and Visitor Engagement
Search engines send thetoolshed.co.nz an estimated 3,195 visits a month. Effectively all of it is organic — about 3,195 visits from unpaid results. Spread across 11,800 ranking keywords, that averages roughly 0.3 organic visits per keyword.
Monthly visits
3.2K
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
3.2K
100% of all traffic
Paid visits
0
No paid search detected
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
thetoolshed.co.nz AI Visibility
thetoolshed.co.nz scores 67 out of 100 on our AI visibility scale, grade C. It takes full marks for LLMS.txt and Structured data. The biggest gap is SEO health, at 0 of 20 points (0/100), worth 20 points if closed. It also loses points on Crawlability (0/10) and Company profile (22/25).
Grade C
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
7/8 core fields
0/100
robots ✗ · sitemap ✗
Detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
- → Add robots.txt and sitemap.xml so AI crawlers can read you.
thetoolshed.co.nz LLMS.txt
The llms.txt on thetoolshed.co.nz runs to 81 lines (3,520 characters) across 12 sections, last generated in May 2026. It introduces the site as "The Tool Shed - Tools for DIY Projects". It tells AI engines the business works in Home Improvement Retail, DIY Tools and Power Tool Sales. It describes 5 products, with prices such as Cordless Drill Set at $149 NZD, Circular Saw at $199 NZD and Tool Storage Box at $45 NZD. Services it lists include Tool Rental, Online Ordering, Tool Advice and Local Pickup. The audience it names is Homeowners, DIYers, Contractors, aged 25-55 (New Zealand). Technologies it mentions include HTTPS, E-commerce CMS and Payment Gateway. The keywords it claims start with "tools for DIY projects", "best tools", "DIY tools" and "tool rental".
Status
Published
AI engines can read it
Lines
81
In the file
Size
3.5K
Characters
Sections
12
Updated May 14, 2026
What the file says
# The Tool Shed - Tools for DIY Projects ## About The Tool Shed is a New Zealand-based retailer specializing in DIY tools, power tools, and home improvement supplies. They serve homeowners, hobbyists, and contractors with an online store packed with reliable gear for projects big and small. From cordless drills to workshop essentials, their selection emphasizes quality and value. The site offers practical advice on tool buying, maintenance, and safety. Customers appreciate the local focus and straightforward shopping experience. Keywords like 'best DIY tools' and 'tool reviews' highlight their content strengths. Competitors include Bunnings and Mitre 10, but The Tool Shed shines in niche DIY needs. They've been around since roughly 2010, growing steadily in the Kiwi market. Stock includes eco-friendly options and contractor favorites. It's all about making home projects accessible and successful for everyday folks. **Areas of Work:** Home Improvement Retail, DIY Tools, Power Tool Sales ## Things to Remember - **Website:** https://thetoolshed.co.nz - **Address:** Auckland, New Zealand - **Contact:** - **Phone:** - **Hours:** Mon-Fri 8am-5pm, Sat 9am-4pm - **Timezone:** NZST - **Currency:** NZD - **Company Type:** Private - **Employees:** 11-50 - **Revenue:** $2-5M NZD - **Hiring Status:** Not currently hiring ## Products - **Cordless Drill Set** ($149 NZD): High-torque dri
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- Cordless Drill Set$149 NZD
- Circular Saw$199 NZD
- Tool Storage Box$45 NZD
- Safety Glasses$19 NZD
- Measuring Tape$12 NZD
Services it tells AI about
- Tool RentalFrom $20/day
- Online Ordering
- Tool Advice
- Local Pickup
- Warranty Support
Competitors it names
Audience it targets
Homeowners, DIYers, Contractors · 25-55 · New Zealand
Company type
Private
thetoolshed.co.nz Organic Keywords
Google lists thetoolshed.co.nz for about 11,800 keywords, which together bring an estimated 3,195 organic visits a month.
Ranking keywords
11.8K
Found in Google for this domain
Visits they bring
3.2K
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
thetoolshed.co.nz SEO Audit
The latest technical audit of thetoolshed.co.nz scored 0 out of 100 overall. The audit makes 20 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.
Overall
SEO
Performance
Accessibility
Fix these first
- CriticalImplement Title and Meta Description
- CriticalAdd H1 and H2 Tags
- HighCreate Robots.txt File
- HighDevelop Sitemap.xml
16 more recommendations, with the exact changes and the pages they apply to, are in the full report.
thetoolshed.co.nz Competitors and Alternatives
The Tool Shed's company profile names https://www.bunnings.co.nz, https://www.mitre10.co.nz, https://www.tools.co.nz and https://www.toolking.co.nz as competitors. Its own llms.txt adds https://www.toolstation.com and https://www.trademe.co.nz. Outside its market, the domains ranked closest to it in our worldwide ranking are terracesmenswear.co.uk, u888on.games, tessiland.com and ug234kita.vip.
thetoolshed.co.nz Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
thetoolshed.co.nz Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for thetoolshed.co.nz yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Companies ranked next to thetoolshed.co.nz
Neighbours of #200,798 in our worldwide ranking — each with its own report.
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