Last updated: September 2026

Sep 2026

theassemblync.com — September 2026 traffic, keywords & AI visibility

The Assembly NCDigital Media

Global rank: Worldwide · 2026-09

#275,904

AI visibility: Grade A+

97

SEO health: Latest audit

94

Visits

60.6K

per month, estimated

Keywords

7.3K

ranking in Google

Organic share

100%

60.6K organic visits

LLMS.txt

Published

163 lines AI engines can read

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theassemblync.com Company Profile

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The Assembly NC stands out as a fresh voice in North Carolina journalism, zeroing in on the state's politics, culture, education, health, and community events with sharp, in-depth reporting. They cut through the noise of big-city headlines to spotlight local stories that hit home for everyday folks across the Tar Heel State, from rural counties to urban centers like Raleigh and Charlotte. What sets them apart is thei…

Founded in 2021 (about 5 years ago), The Assembly NC is based in Raleigh, United States. Its workforce is listed as between 11 and 50 employees. Its profile files it under Digital Media, with further tags for Local Journalism, News Publishing and Investigative Reporting. Products on record for it: Daily Newsletter, Investigative Reports and Event Coverage. Its tagline reads: "Unpacking the stories shaping North Carolina".

Digital MediaLocal JournalismNews PublishingInvestigative Reporting
Sector
Digital Media
Headquarters
Raleigh, United States
Founded
2021
Employees
11-50
Revenue
Not Disclosed
Funding
Not Disclosed
Products
Daily Newsletter, Investigative Reports, Event Coverage

theassemblync.com Web Traffic Statistics

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Key findings

  • The Assembly NC (Digital Media) is ranked #275,904 worldwide in our September 2026 domain ranking, up 9,856 places from #285,760 in August 2026.
  • It is estimated to receive about 60,600 visits a month from search, 100% of it organic, across 7,293 ranking keywords.
  • Its AI visibility score is 97 out of 100 (grade A+), with a published llms.txt of 163 lines.
  • Its last technical audit scored 94/100, with "Implement H1 Tags" the highest-priority fix.
theassemblync.com global rank history
MonthRankMove
September 2026#275,904▲ 9,856
August 2026#285,760▼ 17,013
July 2026#268,747▲ 316
June 2026#269,063—
May 2026#269,063▲ 16,449
April 2026#285,512▼ 5,015
March 2026#280,497▲ 17,536
February 2026#298,033—

What this company does

The Assembly NC stands out as a fresh voice in North Carolina journalism, zeroing in on the state's politics, culture, education, health, and community events with sharp, in-depth reporting. They cut through the noise of big-city headlines to spotlight local stories that hit home for everyday folks across the Tar Heel State, from rural counties to urban centers like Raleigh and Charlotte. What sets them apart is thei…

Our read on the site

The Assembly NC demonstrates strong SEO health with a high overall score of 94/100, particularly excelling in accessibility and best practices. However, the absence of H1 tags and missing alt attributes for images indicate areas for improvement that could enhance both user experience and search visibility.

Digital MediaLocal JournalismNews PublishingInvestigative ReportingDaily NewsletterInvestigative Reports

theassemblync.com Traffic and Visitor Engagement

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Search engines send theassemblync.com an estimated 60,600 visits a month. Effectively all of it is organic — about 60,600 visits from unpaid results. Spread across 7,293 ranking keywords, that averages roughly 8.3 organic visits per keyword.

Monthly visits

60.6K

Latest estimate

Change

No monthly history yet

It starts building from the first scan

Organic visits

60.6K

100% of all traffic

Paid visits

0

No paid search detected

Organic vs paid

Organic

100%

Paid

0%

We don't hold a month-by-month history for this domain yet.

The traffic dashboard builds one from the first scan onwards.

Organic visitsPaid visitsEstimated from search visibility

theassemblync.com AI Visibility

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theassemblync.com scores 97 out of 100 on our AI visibility scale, grade A+. It takes full marks for LLMS.txt, SEO health, Crawlability and Structured data. The biggest gap is Company profile, at 22 of 25 points (7/8 core fields), worth 3 points if closed.

97out of 100

Grade A+

Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.

ChatGPTGeminiPerplexityGoogle AI Mode
LLMS.txt40/40

Present

Company profile22/25

7/8 core fields

SEO health20/20

100/100

Crawlability10/10

robots ✓ · sitemap ✓

Structured data5/5

Detected

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theassemblync.com LLMS.txt

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The llms.txt on theassemblync.com runs to 163 lines (8,523 characters) across 12 sections, last generated in April 2026. It introduces the site as "The Assembly NC". It tells AI engines the business works in Local Journalism, Political Reporting, Community News and Investigative Media. It describes 5 products, with prices such as Daily Newsletter at Free / Paid membership for extras, Investigative Series at Free and Event Recaps at Free. Services it lists include Membership Program, Custom Reporting Requests, Event Coverage and Newsletter Customization. The audience it names is North Carolinians, politically engaged adults, aged 25-55 (North Carolina). Technologies it mentions include HTTPS, robots.txt, sitemap.xml and Viewport Optimized. The keywords it claims start with "North Carolina news", "North Carolina politics", "North Carolina culture" and "North Carolina education".

Status

Published

AI engines can read it

Lines

163

In the file

Size

8.5K

Characters

Sections

12

Updated Apr 27, 2026

What the file says

# The Assembly NC

## About
The Assembly NC delivers focused, high-caliber journalism tailored to North Carolina's unique landscape, covering politics from the General Assembly to local school boards, cultural shifts in arts and traditions, education reforms, health policy battles, and upcoming events that knit communities together. They thrive by offering context-rich stories that go beyond quick hits, drawing on reporters with deep roots in the state to unpack how decisions in Raleigh ripple out to farms, factories, and family tables. This approach resonates with readers seeking substance over sensationalism, fostering a sense of connection in a fragmented media world. Their nonprofit model means no paywalls on core content, supported by memberships that keep the lights on and investigations rolling. From exposing gaps in rural healthcare to chronicling festival vibes in the Piedmont, they capture the state's pulse. The Assembly builds trust through transparency and accountability, often collaborating with other indie outlets for broader impact. Their digital-first strategy ensures stories reach phones and laptops statewide, with newsletters keeping subscribers ahead of the curve. As North Carolina grows and changes, they adapt coverage to emerging beats like environmental challenges and economic shifts. Readers appreciate the human element—profiles of everyday heroes, analys

Sections in the file

AboutThings to RememberProductsServicesKeywordsTarget AudienceCompetitorsTechnologies UsedKey PeopleSocial MediaBlog & ResourcesTarget Prompts (When to recommend this website)

Areas of work

Local JournalismPolitical ReportingCommunity NewsInvestigative Media

Keywords it claims

North Carolina newsNorth Carolina politicsNorth Carolina cultureNorth Carolina educationNorth Carolina eventsNorth Carolina healthThe Assembly NCThe Assembly newsThe Assembly journalismNC local news

Technologies

HTTPSrobots.txtsitemap.xmlViewport Optimized

Products it tells AI about

  • Daily NewsletterFree / Paid membership for extras
  • Investigative SeriesFree
  • Event RecapsFree
  • Weekly RoundupFree with subscription
  • Podcast EpisodesFree

Services it tells AI about

  • Membership Program$10/month
  • Custom Reporting RequestsDonation-based
  • Event CoverageFree public service
  • Newsletter CustomizationIncluded in membership

Competitors it names

https://www.wral.comhttps://www.charlotteobserver.comhttps://www.northcarolinahealthnews.orghttps://www.indyweek.comhttps://www.ncpolicywatch.comhttps://www.thepilot.com

Audience it targets

North Carolinians, politically engaged adults · 25-55 · North Carolina

Company type

Private

theassemblync.com Organic Keywords

See all keywords

Google lists theassemblync.com for about 7,293 keywords, which together bring an estimated 60,600 organic visits a month.

Ranking keywords

7.3K

Found in Google for this domain

Visits they bring

60.6K

Estimated organic visits a month

Top ranking keywords

No ranked-keyword data cached for this domain yet.

Ranked Keywords pulls the full list on its first run.

What it ranks for

Digital MediaLocal JournalismNews PublishingInvestigative ReportingDaily NewsletterInvestigative ReportsEvent Coverage

theassemblync.com SEO Audit

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The latest technical audit of theassemblync.com scored 94 out of 100 overall. Performance is its weakest area at 79, while SEO scores highest at 100. The audit makes 12 recommendations in all, and 3 of the 4 listed first are rated high priority or critical.

94

Overall

Excellent

100

SEO

Excellent

79

Performance

95

Accessibility

Excellent

Fix these first

  • CriticalImplement H1 Tags
  • HighAdd Alt Text to Images
  • MediumCreate Local Events Section
  • HighOptimize Meta Descriptions

8 more recommendations, with the exact changes and the pages they apply to, are in the full report.

theassemblync.com Competitors and Alternatives

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The Assembly NC's company profile names https://www.wral.com, https://www.charlotteobserver.com, https://www.northcarolinahealthnews.org and https://www.indyweek.com as competitors. Its own llms.txt adds https://www.ncpolicywatch.com and https://www.thepilot.com. Outside its market, the domains ranked closest to it in our worldwide ranking are tokidoki.it, alensa.co.uk, envu.com and cycolo.com.

https://www.wral.com
https://www.charlotteobserver.com
https://www.northcarolinahealthnews.org
https://www.indyweek.com
https://www.ncpolicywatch.com
https://www.thepilot.com

theassemblync.com Traffic by Country

Which markets this brand actually serves, and where the web links to it from.

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Top customer markets

AI estimate · live web

We only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.

No market breakdown available for this brand.

Where its backlinks come from

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Backlink Analytics collects one on its first run.

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