schlock.ru — August 2026 traffic, keywords & AI visibility

schlock.ru draws an estimated 96 visits a month from search engines. Effectively all of it is organic — about 96 visits from unpaid results. Spread across 24 ranking keywords, that averages roughly 4.0 organic visits per keyword.

On our AI visibility scale schlock.ru earns 59 of 100 points, a grade D. It takes full marks for LLMS.txt. The biggest gap is SEO health, at 0 of 20 points (0/100), worth 20 points if closed. It also loses points on Crawlability (0/10), Company profile (19/25) and Structured data (0/5).

The llms.txt on schlock.ru runs to 82 lines (3,979 characters) across 12 sections, last generated in May 2026. It introduces the site as "Schlock.ru - Дом-2 новости и слухи". It tells AI engines the business works in Digital Media, Entertainment News and Reality TV Coverage. It describes 5 products, with prices such as Daily News Feed at Free, Episode Archive at Free and Participant Database at Free. Services it lists include Sponsored Posts, Banner Advertising, Telegram Channel Promotion and Custom Content Packages. The audience it names is Russian-speaking entertainment fans, aged 18-35 (Russia & CIS). Technologies it mentions include WordPress, Google Analytics, Yandex Metrica and Cloudflare. The keywords it claims start with "дом 2", "дом-2 новости", "дом 2 свежие серии" and "дом 2 слухи".

# Schlock.ru - Дом-2 новости и слухи

## About
Schlock.ru delivers up-to-the-minute coverage of the Russian reality phenomenon Dom-2. The editorial team posts daily recaps, participant interviews, and breaking rumors within minutes of each episode airing. Readers can browse an extensive archive of every season dating back to the show’s launch. The site also runs fan polls and comment sections that have become lively community hubs. Advertisers appreciate the high engagement rates and young demographic that returns several times a day. Schlock.ru keeps costs low by relying on a small core staff and a network of freelance contributors across Russia. Revenue is generated almost entirely through display advertising and occasional brand partnerships. The platform has never taken outside investment and remains completely independent. Its mobile-first design ensures fast loading even on slower Russian mobile networks. Over the years the brand has built trust by avoiding the most sensational clickbait tactics common in the tabloid space. Schlock.ru continues to expand into short-form video on Telegram and VK to meet viewers where they already spend time. The long-term vision is to become the single most complete resource for everything related to Dom-2.

**Areas of Work:** Digital Media, Entertainment News, Reality TV Coverage

## Things to Remember
- **Website:** https://schlock.ru
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Google lists schlock.ru for about 24 keywords, which together bring an estimated 96 organic visits a month.

The latest technical audit of schlock.ru scored 0 out of 100 overall. The audit makes 8 recommendations in all.

Schlock.ru's company profile names dom2.ru, dom2news.ru, doma2.ru and dom2life.ru as competitors. Its own llms.txt adds dom2online.ru and dom2tv.ru. Outside its market, the domains ranked closest to it in our worldwide ranking are pcesecure.com, avweb.com, ljcspgbw2.blog and sharecast.com.

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