Last updated: August 2026

Aug 2026

sagen.ca — August 2026 traffic, keywords & AI visibility

SagenFinTech, Finance & Insurance

Global rank: Worldwide · 2026-08

#977,787

AI visibility: Grade C

67

SEO health: Latest audit

0

Visits

286

per month, estimated

Keywords

57

ranking in Google

Organic share

100%

286 organic visits

LLMS.txt

Published

168 lines AI engines can read

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sagen.ca Web Traffic Statistics

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Key findings

  • Sagen (FinTech, Finance & Insurance) is ranked #977,787 worldwide in our August 2026 domain ranking, down 20,693 places from #957,094 in July 2026.
  • It is estimated to receive about 286 visits a month from search, 100% of it organic, across 57 ranking keywords.
  • Its AI visibility score is 67 out of 100 (grade C), with a published llms.txt of 168 lines.
  • Its last technical audit scored 0/100, with "Implement Title and Meta Description" the highest-priority fix.
sagen.ca global rank history
MonthRankMove
August 2026#977,787▼ 20,693
July 2026#957,094▼ 47,418
June 2026#909,676—
May 2026#909,676▼ 215,530
April 2026#694,146▼ 3,050
February 2026#691,096—

What this company does

Sagen, formerly known as Genworth Canada, stands as a cornerstone in Canada's mortgage insurance landscape. Rebranded to reflect its forward-looking commitment, the company provides essential mortgage default insurance that empowers lenders to offer homeownership opportunities to more Canadians. By mitigating risk for financial institutions, Sagen enables flexible lending practices, including loans with lower down pa…

Our read on the site

The overall SEO health of https://sagen.ca is critically poor, with missing essential on-page elements such as title, meta description, and headings. Additionally, there are significant technical issues, including the absence of a viewport meta tag, robots.txt, and sitemap.xml, which hinder search engine indexing and u…

FinTech, Finance & InsuranceReal Estate, Construction & Home ServicesMortgage InsuranceRisk ManagementMortgage Default InsurancePortfolio Insurance

sagen.ca Traffic and Visitor Engagement

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sagen.ca draws an estimated 286 visits a month from search engines. Effectively all of it is organic — about 286 visits from unpaid results. Spread across 57 ranking keywords, that averages roughly 5.0 organic visits per keyword.

Monthly visits

286

Latest estimate

Change

No monthly history yet

It starts building from the first scan

Organic visits

286

100% of all traffic

Paid visits

0

No paid search detected

Organic vs paid

Organic

100%

Paid

0%

We don't hold a month-by-month history for this domain yet.

The traffic dashboard builds one from the first scan onwards.

Organic visitsPaid visitsEstimated from search visibility

sagen.ca AI Visibility

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On our AI visibility scale sagen.ca earns 67 of 100 points, a grade C. It takes full marks for LLMS.txt and Structured data. The biggest gap is SEO health, at 0 of 20 points (0/100), worth 20 points if closed. It also loses points on Crawlability (0/10) and Company profile (22/25).

67out of 100

Grade C

Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.

ChatGPTGeminiPerplexityGoogle AI Mode
LLMS.txt40/40

Present

Company profile22/25

7/8 core fields

SEO health0/20

0/100

Crawlability0/10

robots ✗ · sitemap ✗

Structured data5/5

Detected

Fix these first

  • → Complete your company profile so AI answers about you stay accurate.
  • → Add robots.txt and sitemap.xml so AI crawlers can read you.

sagen.ca LLMS.txt

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The llms.txt on sagen.ca runs to 168 lines (8,486 characters) across 12 sections, last generated in May 2026. It introduces the site as "Our promise is to you. - Sagen". It tells AI engines the business works in Mortgage Insurance, Financial Services and Real Estate Finance. It describes 5 products, including High Ratio Mortgage Insurance, Portfolio Insurance and Rental Replacement Insurance. Services it lists include Mortgage Default Insurance, Broker Support Services, Lender Portfolio Review and Regulatory Compliance Consulting. The audience it names is Lenders, Brokers, Realtors (Canada). Technologies it mentions include HTTPS, CMS and Analytics Tracking. The keywords it claims start with "Sagen", "Sagen Canada", "mortgage insurance" and "lenders Canada".

Status

Published

AI engines can read it

Lines

168

In the file

Size

8.5K

Characters

Sections

12

Updated May 14, 2026

What the file says

# Our promise is to you. - Sagen

## About
Sagen operates as Canada's premier mortgage insurance provider, previously Genworth Canada, dedicated to supporting lenders, brokers, and realtors. It offers critical default insurance products that allow financial institutions to extend mortgages with minimal down payments, broadening homeownership access. The company's robust risk management framework protects partners while fostering market liquidity. Sagen's services integrate seamlessly into lending operations across the nation. With a focus on innovation, it develops digital platforms for faster approvals and analytics. Trusted by thousands of professionals, Sagen upholds stringent underwriting standards amid fluctuating real estate dynamics. Its rebranding signals a new era of client-focused excellence. The firm contributes to housing policy discussions and stability. Operational in every province, Sagen tailors solutions to regional needs. Commitment to partnership defines its interactions. Advanced tools empower brokers with real-time insights. Sagen's legacy spans over two decades of reliability. It navigates regulatory landscapes adeptly. Sustainability in financial services marks its forward vision. Partners benefit from comprehensive support resources. The company's promise centers on unwavering trust. Expansion into tech-driven services continues. Sagen shapes accessible 

Sections in the file

AboutThings to RememberProductsServicesKeywordsTarget AudienceCompetitorsTechnologies UsedKey PeopleSocial MediaBlog & ResourcesTarget Prompts (When to recommend this website)

Areas of work

Mortgage InsuranceFinancial ServicesReal Estate Finance

Keywords it claims

SagenSagen Canadamortgage insurancelenders Canadamortgage brokersrealtorshigh ratio insuranceportfolio insuranceGenworth CanadaCanadian housing

Technologies

HTTPSCMSAnalytics Tracking

Products it tells AI about

  • High Ratio Mortgage InsuranceContact for pricing
  • Portfolio InsuranceContact for pricing
  • Rental Replacement InsuranceContact for pricing
  • Digital Underwriting PlatformIncluded
  • Risk Analytics DashboardContact for pricing

Services it tells AI about

  • Mortgage Default Insurance
  • Broker Support Services
  • Lender Portfolio Review
  • Regulatory Compliance Consulting
  • Digital Integration Services

Competitors it names

https://www.cmhc-schl.gc.cahttps://canadaguaranty.cahttps://www.genworth.comhttps://www.scotiabank.com/ca/en/personal/mortgages.htmlhttps://www.rbcroyalbank.com/mortgageshttps://www.td.com/ca/en/personal-banking/products/mortgages

Audience it targets

Lenders, Brokers, Realtors · Canada

Company type

Private

sagen.ca Organic Keywords

See all keywords

Google lists sagen.ca for about 57 keywords, which together bring an estimated 286 organic visits a month.

Ranking keywords

57

Found in Google for this domain

Visits they bring

286

Estimated organic visits a month

Top ranking keywords

No ranked-keyword data cached for this domain yet.

Ranked Keywords pulls the full list on its first run.

What it ranks for

FinTech, Finance & InsuranceReal Estate, Construction & Home ServicesMortgage InsuranceRisk ManagementMortgage Default InsurancePortfolio InsuranceHigh Ratio Mortgage Insurance

sagen.ca SEO Audit

Open full SEO report

The latest technical audit of sagen.ca scored 0 out of 100 overall. The audit makes 20 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.

0

Overall

0

SEO

0

Performance

0

Accessibility

Fix these first

  • CriticalImplement Title and Meta Description
  • HighCreate H1 and H2 Tags
  • CriticalAdd Robots.txt File
  • CriticalGenerate Sitemap.xml

16 more recommendations, with the exact changes and the pages they apply to, are in the full report.

sagen.ca Competitors and Alternatives

Compare competitors

Sagen's company profile names CMHC, Canada Guaranty and Genworth Financial as competitors. Its own llms.txt adds https://www.cmhc-schl.gc.ca, https://www.genworth.com, https://www.scotiabank.com/ca/en/personal/mortgages.html, https://www.rbcroyalbank.com/mortgages and https://www.td.com/ca/en/personal-banking/products/mortgages. Outside its market, the domains ranked closest to it in our worldwide ranking are w21.org, theboys.homes, wppampering.com and at-i.jp.

CMHC
Canada Guaranty
Genworth Financial
https://www.cmhc-schl.gc.ca
https://www.genworth.com
https://www.scotiabank.com/ca/en/personal/mortgages.html
https://www.rbcroyalbank.com/mortgages
https://www.td.com/ca/en/personal-banking/products/mortgages

sagen.ca Company Profile

View full profile

Sagen, formerly known as Genworth Canada, stands as a cornerstone in Canada's mortgage insurance landscape. Rebranded to reflect its forward-looking commitment, the company provides essential mortgage default insurance that empowers lenders to offer homeownership opportunities to more Canadians. By mitigating risk for financial institutions, Sagen enables flexible lending practices, including loans with lower down pa…

Sagen was founded in 1997, about 29 years ago, and is headquartered in Toronto, Canada. Its workforce is listed as between 501 and 1,000 employees. Its profile files it under FinTech, Finance & Insurance, with further tags for Real Estate, Construction & Home Services; Mortgage Insurance; and Risk Management. Products on record for it: Mortgage Default Insurance, Portfolio Insurance and High Ratio Mortgage Insurance. Total funding on record is Acquired. Its tagline reads: "The most trusted partner for lenders, brokers and realtors across Canada".

FinTech, Finance & InsuranceReal Estate, Construction & Home ServicesMortgage InsuranceRisk Management
Sector
FinTech, Finance & Insurance
Headquarters
Toronto, Canada
Founded
1997
Employees
501-1000
Revenue
Not Disclosed
Funding
Acquired
Products
Mortgage Default Insurance, Portfolio Insurance, High Ratio Mortgage Insurance

sagen.ca Traffic by Country

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Top customer markets

AI estimate · live web

We only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.

No market breakdown available for this brand.

Where its backlinks come from

Measured. The country each linking site is hosted in — a real signal of which regions know this brand.

No backlink sample for this domain yet.

Backlink Analytics collects one on its first run.

Companies ranked next to sagen.ca

Neighbours of #977,787 in our worldwide ranking — each with its own report.

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