postoffice.co.uk — August 2026 traffic, keywords & AI visibility

postoffice.co.uk draws an estimated 604,100 visits a month from search engines. Effectively all of it is organic — about 604,100 visits from unpaid results. Paid search contributes only about 4 visits a month. Spread across 29,000 ranking keywords, that averages roughly 21 organic visits per keyword.

On our AI visibility scale postoffice.co.uk earns 84 of 100 points, a grade A. It takes full marks for LLMS.txt and Structured data. The biggest gap is Crawlability, at 0 of 10 points (robots ✗ · sitemap ✗), worth 10 points if closed. It also loses points on Company profile (22/25) and SEO health (17/20).

The llms.txt on postoffice.co.uk runs to 169 lines (8,328 characters) across 12 sections, last generated in April 2026. It introduces the site as "Post Office Services". It tells AI engines the business works in Postal and Logistics, Retail Banking and Travel and General Insurance. It describes 5 products, with prices such as Travel Insurance at From £10, Current Account at Free and Home Insurance at From £150/year. Services it lists include Money Transfer, Parcel Delivery, Branch Banking and Passport Services. The audience it names is UK families, pensioners, small businesses, aged 25-65 (United Kingdom). Technologies it mentions include HTTPS Security, Mobile Responsive Design, JavaScript and Parcel Tracking API. The keywords it claims start with "Post Office services", "Post Office insurance", "Post Office banking" and "Post Office travel services". It gives the company type as Government-owned.

# Post Office Services

## About
Post Office runs the UK's largest branch network, handling mail, parcels, and a host of financial needs. It provides banking basics like cash withdrawals, deposits, and account management in places where banks aren't. Travel insurance policies are popular for their straightforward claims process and value pricing. Savings accounts offer decent interest with government-backed security. Money transfers connect people globally through trusted partners. Beyond that, it sells foreign currency, stamps, and even groceries in some spots. The service targets practical folks who value face-to-face help over apps alone. Digital tools are improving, with parcel tracking and online applications. Branches act as lifelines in rural areas, offering DVLA services and benefit payments. Insurance extends to pets, bikes, and homes with bundle deals. Community trust built over centuries keeps it relevant amid online shifts. Challenges like Horizon scandal are behind it now, focusing on growth. Partnerships with banks expand offerings without full licenses. Everyday transactions hum along, from pensions to passports. It's more than post – it's a local lifeline blending old-school service with new tech.

**Areas of Work:** Postal and Logistics, Retail Banking, Travel and General Insurance

## Things to Remember
- **Website:** https://postoffice.co.uk
- **Address:** 
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Google lists postoffice.co.uk for about 29,000 keywords, which together bring an estimated 604,100 organic visits a month.

The latest technical audit of postoffice.co.uk scored 81 out of 100 overall. SEO is its weakest area at 85, while accessibility scores highest at 96. The audit makes 12 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.

Post Office's company profile names https://www.royalmail.com, https://www.moneygram.com, https://www.westernunion.com and https://www.barclays.co.uk as competitors. Its own llms.txt adds https://www.hsbc.co.uk and https://www.lloydsbanking.com. Outside its market, the domains ranked closest to it in our worldwide ranking are filesafe.space, sensly.blog, consumerist.com and livemediahost.com.

https://www.royalmail.com

https://www.moneygram.com

https://www.westernunion.com

https://www.barclays.co.uk

https://www.hsbc.co.uk

https://www.lloydsbanking.com