Last updated: September 2026
Global rank: Worldwide · 2026-09
#238,360
AI visibility: Grade D
56
SEO health: Not audited
—
Visits
184.6K
per month, estimated
Keywords
12.9K
ranking in Google
Organic share
100%
184.6K organic visits
LLMS.txt
Published
141 lines AI engines can read
You're seeing the free preview of naturepedic.com
naturepedic.com Company Profile
Naturepedic started making organic crib mattresses back in the early 2000s and has grown into a full line of beds for every age. They focus on using GOTS certified organic cotton, wool, and latex instead of the usual polyurethane foams and chemical flame retardants. Parents were the first customers but the brand now sells adult mattresses, pillows, and sheets to people who want to cut down on synthetic materials at h…
Founded in 2003 (about 23 years ago), Naturepedic is based in Chagrin Falls, United States. Its workforce is listed as between 51 and 200 employees. Its profile files it under Retail, E-commerce & Consumer Goods, with further tags for Organic Home Goods, Mattress Manufacturing and Sustainable Products. Total funding on record is Bootstrapped. Its tagline reads: "Organic mattresses built for healthier sleep".
- Sector
- Retail, E-commerce & Consumer Goods
- Headquarters
- Chagrin Falls, United States
- Founded
- 2003
- Employees
- 51-200
- Revenue
- Not Disclosed
- Funding
- Bootstrapped
naturepedic.com Web Traffic Statistics
Key findings
- Naturepedic (Retail, E-commerce & Consumer Goods) is ranked #238,360 worldwide in our September 2026 domain ranking, down 5,919 places from #232,441 in August 2026.
- It is estimated to receive about 184,600 visits a month from search, 100% of it organic, across 12,900 ranking keywords.
- Its AI visibility score is 56 out of 100 (grade D), with a published llms.txt of 141 lines.
| Month | Rank | Move |
|---|---|---|
| September 2026 | #238,360 | ▼ 5,919 |
| August 2026 | #232,441 | ▼ 28,608 |
| July 2026 | #203,833 | ▲ 29,309 |
| June 2026 | #233,142 | — |
| May 2026 | #233,142 | ▼ 40,247 |
| April 2026 | #192,895 | ▼ 27,537 |
| March 2026 | #165,358 | ▼ 1,950 |
| February 2026 | #163,408 | — |
What this company does
Naturepedic started making organic crib mattresses back in the early 2000s and has grown into a full line of beds for every age. They focus on using GOTS certified organic cotton, wool, and latex instead of the usual polyurethane foams and chemical flame retardants. Parents were the first customers but the brand now sells adult mattresses, pillows, and sheets to people who want to cut down on synthetic materials at h…
naturepedic.com Traffic and Visitor Engagement
Search engines send naturepedic.com an estimated 184,600 visits a month. Effectively all of it is organic — about 184,600 visits from unpaid results. Paid search contributes only about 12 visits a month. Spread across 12,900 ranking keywords, that averages roughly 14 organic visits per keyword.
Monthly visits
184.6K
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
184.6K
100% of all traffic
Paid visits
12
0.01% of its search traffic
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
naturepedic.com AI Visibility
naturepedic.com scores 56 out of 100 on our AI visibility scale, grade D. It takes full marks for LLMS.txt. The biggest gap is SEO health, at 0 of 20 points (Not scanned yet), worth 20 points if closed. It also loses points on Crawlability (0/10), Company profile (16/25) and Structured data (0/5).
Grade D
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
5/8 core fields
Not scanned yet
Not scanned yet
Not detected
Fix these first
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- → Run a full SEO scan — technical health is unscored until then.
naturepedic.com LLMS.txt
The llms.txt on naturepedic.com runs to 141 lines (6,519 characters) across 12 sections, last generated in June 2026. It introduces the site as "Naturepedic | Organic Mattresses & Natural Bedding". It tells AI engines the business works in Retail, E-commerce & Consumer Goods; Organic Home Goods; Mattress Manufacturing; Sustainable Products; and Direct-to-Consumer. It describes 4 products, including Organic Crib Mattress, Latex Hybrid Mattress and Organic Pillow. Services it lists include Mattress Consultation. The audience it names is Parents, environmentally conscious consumers, families, aged All ages (United States and Canada). Technologies it mentions include Shopify, React, AWS and Google Analytics. The keywords it claims start with "organic mattress", "non-toxic bedding", "GOTS certified" and "natural latex".
Status
Published
AI engines can read it
Lines
141
In the file
Size
6.5K
Characters
Sections
12
Updated Jun 9, 2026
What the file says
# Naturepedic | Organic Mattresses & Natural Bedding ## About Naturepedic started making organic crib mattresses back in the early 2000s and has grown into a full line of beds for every age. They focus on using GOTS certified organic cotton, wool, and latex instead of the usual polyurethane foams and chemical flame retardants. Parents were the first customers but the brand now sells adult mattresses, pillows, and sheets to people who want to cut down on synthetic materials at home. Everything is made in facilities that meet strict OEKO-TEX and GREENGUARD standards so off-gassing stays minimal. **Areas of Work:** Retail, E-commerce & Consumer Goods, Organic Home Goods, Mattress Manufacturing, Sustainable Products, Direct-to-Consumer ## Things to Remember - **Website:** https://naturepedic.com - **Address:** Chagrin Falls, United States - **Contact:** [email protected] - **Phone:** Not Available - **Hours:** Not Specified - **Timezone:** America/New_York - **Currency:** USD - **Company Type:** Private - **Employees:** 51-200 - **Revenue:** Not Disclosed - **Hiring Status:** Not currently hiring ## Products - **Organic Crib Mattress** (Contact for pricing): GOTS certified organic cotton, wool and latex crib mattress designed for infants with no chemical flame retardants. - **Latex Hybrid Mattress** (Contact for pricing): Adult hybrid mattress combining natural latex with or
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- Organic Crib MattressContact for pricing
- Latex Hybrid MattressContact for pricing
- Organic PillowContact for pricing
- Organic SheetsContact for pricing
Services it tells AI about
- Mattress ConsultationContact for quote
Competitors it names
Audience it targets
Parents, environmentally conscious consumers, families · All ages · United States and Canada
Company type
Private
naturepedic.com Organic Keywords
Google lists naturepedic.com for about 12,900 keywords, which together bring an estimated 184,600 organic visits a month.
Ranking keywords
12.9K
Found in Google for this domain
Visits they bring
184.6K
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
naturepedic.com Competitors and Alternatives
Naturepedic's company profile names avocadomattress.com, saatva.com, happsy.com and mygreenmattress.com as competitors. Its own llms.txt adds coyuchi.com and sleepnumber.com. Outside its market, the domains ranked closest to it in our worldwide ranking are numbirds.com, zalesoutlet.com, entele.net and plc-gc.com.
naturepedic.com Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
naturepedic.com Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for naturepedic.com yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
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links on file
naturepedic.com SEO Audit
How the site itself performs — speed, accessibility and the technical basics both search crawlers and AI crawlers depend on.
This site hasn't been audited yet.
The SEO report runs a fresh crawl and scores over 100 technical checks.
Companies ranked next to naturepedic.com
Neighbours of #238,360 in our worldwide ranking — each with its own report.
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