Last updated: August 2026
Global rank: Worldwide · 2026-08
#294,932
AI visibility: Grade D
59
SEO health: Latest audit
0
Visits
123
per month, estimated
Keywords
96
ranking in Google
Organic share
100%
123 organic visits
LLMS.txt
Published
79 lines AI engines can read
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kaspersky.nl Web Traffic Statistics
Key findings
- Kaspersky (Cybersecurity & Privacy) is ranked #294,932 worldwide in our August 2026 domain ranking, down 31,086 places from #263,846 in July 2026.
- It is estimated to receive about 123 visits a month from search, 100% of it organic, across 96 ranking keywords.
- Its AI visibility score is 59 out of 100 (grade D), with a published llms.txt of 79 lines.
- Its last technical audit scored 0/100, with "Implement Title and Meta Description" the highest-priority fix.
| Month | Rank | Move |
|---|---|---|
| August 2026 | #294,932 | ▼ 31,086 |
| July 2026 | #263,846 | ▼ 62,000 |
| June 2026 | #201,846 | — |
| May 2026 | #201,846 | ▲ 52,048 |
| April 2026 | #253,894 | ▼ 5,564 |
| March 2026 | #248,330 | ▼ 16,721 |
| February 2026 | #231,609 | — |
What this company does
Kaspersky is a global leader in cybersecurity solutions that help individuals and organizations stay safe from evolving digital threats. Founded in 1997, the company has built a strong reputation for delivering reliable antivirus, malware protection, and privacy tools across consumer and enterprise markets. Their products are designed to detect and neutralize threats in real time while maintaining system performance…
Our read on the site
The overall SEO health of https://kaspersky.nl is critically poor, with missing essential on-page elements such as title, meta description, and H1 tags. Additionally, significant technical issues such as the absence of a viewport meta tag, robots.txt, and sitemap.xml further hinder the site's performance and visibility…
kaspersky.nl Traffic and Visitor Engagement
Search engines send kaspersky.nl an estimated 123 visits a month. Effectively all of it is organic — about 123 visits from unpaid results. Spread across 96 ranking keywords, that averages roughly 1.3 organic visits per keyword.
Monthly visits
123
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
123
100% of all traffic
Paid visits
0
No paid search detected
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
kaspersky.nl AI Visibility
kaspersky.nl scores 59 out of 100 on our AI visibility scale, grade D. It takes full marks for LLMS.txt. The biggest gap is SEO health, at 0 of 20 points (0/100), worth 20 points if closed. It also loses points on Crawlability (0/10), Company profile (19/25) and Structured data (0/5).
Grade D
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
6/8 core fields
0/100
robots ✗ · sitemap ✗
Not detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
- → Add robots.txt and sitemap.xml so AI crawlers can read you.
kaspersky.nl LLMS.txt
The llms.txt on kaspersky.nl runs to 79 lines (5,275 characters) across 12 sections, last generated in May 2026. It introduces the site as "Kaspersky". It tells AI engines the business works in Cybersecurity & Privacy and Software & Internet. It describes 5 products, including Kaspersky Antivirus, Kaspersky Security Cloud and Kaspersky Internet Security. Services it lists include Threat Intelligence, Security Consulting, Incident Response and Security Training. Technologies it mentions include HTTPS, Threat Intelligence Platform, Cloud-based Security and Machine Learning Detection. The keywords it claims start with "antivirus", "malware", "data privacy" and "internet safety".
Status
Published
AI engines can read it
Lines
79
In the file
Size
5.3K
Characters
Sections
12
Updated May 17, 2026
What the file says
# Kaspersky ## About Kaspersky is a global leader in cybersecurity solutions that help individuals and organizations stay safe from evolving digital threats. Founded in 1997, the company has built a strong reputation for delivering reliable antivirus, malware protection, and privacy tools across consumer and enterprise markets. Their products are designed to detect and neutralize threats in real time while maintaining system performance and user privacy. Kaspersky serves millions of users worldwide through a combination of advanced threat intelligence and easy-to-use security software. The company focuses on delivering layered protection that covers endpoints, networks, and cloud environments. Their solutions are used by both home users seeking simple protection and large enterprises requiring comprehensive security frameworks. Kaspersky invests heavily in research and development to stay ahead of emerging cyber threats and zero-day vulnerabilities. The company operates research centers in multiple countries to monitor and analyze new attack patterns. Their threat intelligence network provides real-time updates that power their security products across all platforms. Kaspersky also offers specialized solutions for small businesses that need enterprise-grade protection without complex management overhead. The company emphasizes transparency and has introduced independent securi
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- Kaspersky AntivirusContact for pricing
- Kaspersky Security CloudContact for pricing
- Kaspersky Internet SecurityContact for pricing
- Kaspersky Endpoint SecurityContact for pricing
- Kaspersky VPNContact for pricing
Services it tells AI about
- Threat IntelligenceContact for pricing
- Security ConsultingContact for pricing
- Incident ResponseContact for pricing
- Security TrainingContact for pricing
- Managed DetectionContact for pricing
Competitors it names
Company type
Private
kaspersky.nl Organic Keywords
Google lists kaspersky.nl for about 96 keywords, which together bring an estimated 123 organic visits a month.
Ranking keywords
96
Found in Google for this domain
Visits they bring
123
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
kaspersky.nl SEO Audit
The latest technical audit of kaspersky.nl scored 0 out of 100 overall. The audit makes 12 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.
Overall
SEO
Performance
Accessibility
Fix these first
- CriticalImplement Title and Meta Description
- CriticalAdd H1 Tags to Pages
- HighCreate a Robots.txt File
- HighDevelop a Sitemap.xml
8 more recommendations, with the exact changes and the pages they apply to, are in the full report.
kaspersky.nl Competitors and Alternatives
Kaspersky's company profile names https://norton.com, https://mcafee.com, https://bitdefender.com and https://trendmicro.com as competitors. Its own llms.txt adds https://avast.com and https://eset.com. Outside its market, the domains ranked closest to it in our worldwide ranking are willow-systems.com, recycle-ms.com, ic611.com and ebony123.com.
kaspersky.nl Company Profile
Kaspersky is a global leader in cybersecurity solutions that help individuals and organizations stay safe from evolving digital threats. Founded in 1997, the company has built a strong reputation for delivering reliable antivirus, malware protection, and privacy tools across consumer and enterprise markets. Their products are designed to detect and neutralize threats in real time while maintaining system performance…
Founded in 1997 (about 29 years ago), Kaspersky is based in Moscow, Russia. Its workforce is listed as between 1,001 and 5,000 employees. Its profile files it under Cybersecurity & Privacy, with further tags for Software & Internet, Antivirus Software and Malware Protection. Total funding on record is Bootstrapped. Its tagline reads: "Protecting the digital world with trusted security solutions".
- Sector
- Cybersecurity & Privacy
- Headquarters
- Moscow, Russia
- Founded
- 1997
- Employees
- 1001-5000
- Revenue
- Not Disclosed
- Funding
- Bootstrapped
kaspersky.nl Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
kaspersky.nl Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for kaspersky.nl yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Companies ranked next to kaspersky.nl
Neighbours of #294,932 in our worldwide ranking — each with its own report.
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