eset.com — August 2026 traffic, keywords & AI visibility

eset.com draws an estimated 224,900 visits a month from search engines. Effectively all of it is organic — about 224,100 visits from unpaid results. Paid search contributes only about 771 visits a month. Spread across 15,500 ranking keywords, that averages roughly 14 organic visits per keyword.

On our AI visibility scale eset.com earns 89 of 100 points, a grade A. It takes full marks for LLMS.txt and Structured data. The biggest gap is Crawlability, at 5 of 10 points (robots ✓ · sitemap ✗), worth 5 points if closed. It also loses points on Company profile (22/25) and SEO health (17/20).

The llms.txt on eset.com runs to 152 lines (6,418 characters) across 12 sections, last generated in June 2026. It introduces the site as "ESET Official Site". It tells AI engines the business works in Cybersecurity, Endpoint Protection and Threat Intelligence. It describes 4 products, including ESET NOD32 Antivirus, ESET Internet Security and ESET Endpoint Protection. Services it lists include Threat Intelligence Reports, Technical Support and Partner Training. Technologies it mentions include signature detection, behavioral analysis and machine learning. The keywords it claims start with "cybersecurity", "antivirus", "malware" and "endpoint protection".

# ESET Official Site

## About
ESET builds security software that stops malware and other online threats for both home users and large organizations. Their products combine signature detection with behavioral monitoring so new attacks get caught quickly. The company runs threat labs around the world and releases regular updates without slowing down customer devices. ESET sells through subscriptions and partner channels rather than forcing long-term contracts. They support Windows, macOS, Linux, Android, and cloud environments under one consistent platform. Independent tests consistently rank their detection rates high while keeping false positives low. The firm stays privately held and has grown steadily since 1992 without outside investors. Customers range from individual consumers using free versions to banks and governments running managed deployments. ESET also publishes threat reports that help the wider community understand current attack trends.

**Areas of Work:** Cybersecurity, Endpoint Protection, Threat Intelligence

## Things to Remember
- **Website:** https://eset.com
- **Address:** Bratislava, Slovakia
- **Contact:** 
- **Phone:** 
- **Hours:** 
- **Timezone:** 
- **Currency:** 
- **Company Type:** Private
- **Employees:** 2000
- **Revenue:** Not Disclosed
- **Hiring Status:** Not currently hiring

## Products
- **ESET NOD32 Antivirus** (Contact for pricing): Core

Google lists eset.com for about 15,500 keywords, which together bring an estimated 224,100 organic visits a month.

The latest technical audit of eset.com scored 72 out of 100 overall. Performance is its weakest area at 39, while accessibility scores highest at 90. The audit makes 12 recommendations in all, and 2 of the 4 listed first are rated high priority or critical.

ESET's company profile names kaspersky.com, norton.com, mcafee.com and bitdefender.com as competitors. Its own llms.txt adds sophos.com and trendmicro.com. Outside its market, the domains ranked closest to it in our worldwide ranking are sberbank.ru, uol.com.br, adobedc.net and cornell.edu.

kaspersky.com

norton.com

mcafee.com

bitdefender.com

sophos.com

trendmicro.com