Last updated: August 2026
Global rank: Worldwide · 2026-08
#90,042
AI visibility: Grade C
67
SEO health: Not audited
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Visits
5.5K
per month, estimated
Keywords
1.6K
ranking in Google
Organic share
100%
5.5K organic visits
LLMS.txt
Published
167 lines AI engines can read
You're seeing the free preview of insst.es
insst.es Web Traffic Statistics
Key findings
- Instituto Nacional de Seguridad y Salud en el Trabajo (INSST) (Occupational Safety) is ranked #90,042 worldwide in our August 2026 domain ranking, inside the top 100,000, up 8,303 places from #98,345 in July 2026.
- It is estimated to receive about 5,535 visits a month from search, 100% of it organic, across 1,614 ranking keywords.
- Its AI visibility score is 67 out of 100 (grade C), with a published llms.txt of 167 lines.
| Month | Rank | Move |
|---|---|---|
| August 2026 | #90,042 | ▲ 8,303 |
| July 2026 | #98,345 | ▲ 6,460 |
| June 2026 | #104,805 | — |
| May 2026 | #104,805 | ▲ 576 |
| April 2026 | #105,381 | ▲ 3,416 |
| March 2026 | #108,797 | ▼ 2,310 |
| February 2026 | #106,487 | — |
What this company does
El Instituto Nacional de Seguridad y Salud en el Trabajo (INSST) es el organismo público clave en España para promover entornos laborales seguros y saludables. Realiza investigaciones exhaustivas sobre riesgos emergentes como el estrés laboral, exposiciones químicas y ergonomía en nuevos modelos de trabajo. Desarrolla guías técnicas y estrategias nacionales que guían a empresas y administraciones. Ofrece formación es…
insst.es Traffic and Visitor Engagement
Search engines send insst.es an estimated 5,535 visits a month. Effectively all of it is organic — about 5,535 visits from unpaid results. Spread across 1,614 ranking keywords, that averages roughly 3.4 organic visits per keyword.
Monthly visits
5.5K
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
5.5K
100% of all traffic
Paid visits
0
No paid search detected
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
insst.es AI Visibility
insst.es scores 67 out of 100 on our AI visibility scale, grade C. It takes full marks for LLMS.txt and Structured data. The biggest gap is SEO health, at 0 of 20 points (Not scanned yet), worth 20 points if closed. It also loses points on Crawlability (0/10) and Company profile (22/25).
Grade C
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
7/8 core fields
Not scanned yet
Not scanned yet
Detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
- → Run a full SEO scan — technical health is unscored until then.
insst.es LLMS.txt
The llms.txt on insst.es runs to 167 lines (8,331 characters) across 12 sections, last generated in May 2026. It introduces the site as "INSST - Instituto Nacional de Seguridad y Salud en el Trabajo". It tells AI engines the business works in Seguridad y Salud Laboral, Prevención de Riesgos and Investigación Ocupacional. It describes 5 products, with prices such as INSST Info at Free, DOCTA at Free and SINTO at Free. Services it lists include Formación en Prevención, Asesoría Técnica, Análisis de Laboratorio and Investigación por Encargo. The audience it names is Trabajadores industriales, servicios, autónomos, aged 18-65 (Spain). Technologies it mentions include Drupal CMS, jQuery, Google Analytics, SSL/TLS and PHP. The keywords it claims start with "seguridad laboral", "salud ocupacional", "PRL" and "INSST". It gives the company type as Government Agency.
Status
Published
AI engines can read it
Lines
167
In the file
Size
8.3K
Characters
Sections
12
Updated May 5, 2026
What the file says
# INSST - Instituto Nacional de Seguridad y Salud en el Trabajo ## About INSST lidera en España la promoción de la seguridad y salud laboral mediante investigación puntera y recursos prácticos. Analiza riesgos como el burnout, nanotecnologías y bioseguridad en diversos sectores. Elabora normativas y planes nacionales que reducen siniestros drásticamente. Capacita a profesionales con cursos acreditados y herramientas digitales gratuitas. Gestiona bases de datos nacionales sobre accidentes para identificar patrones preventivos. Colabora con EU-OSHA en proyectos paneuropeos. Ofrece laboratorios para ensayos de EPIs y sustancias peligrosas. Publica guías actualizadas y organiza foros expertos. Su impacto se ve en la bajada de mortalidad laboral. Aborda novedades como ciberseguridad en salud ocupacional. Alianzas académicas generan conocimiento innovador. Asesora al gobierno en inspecciones y sanciones. Campañas públicas elevan conciencia en pymes. Usa datos para predicciones de riesgos futuros. Integra sostenibilidad en recomendaciones laborales. Fomenta participación de trabajadores en prevención. Recursos accesibles online para todos los tamaños de empresa. Evoluciona con el mundo post-pandemia en higiene y remoto. Pilar esencial del sistema laboral español. Comprometido con cero accidentes mediante ciencia aplicada. **Areas of Work:** Seguridad y Salud Laboral, Prevención de R
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- INSST InfoFree
- DOCTAFree
- SINTOFree
- Herramientas de Evaluación de RiesgosFree
- Plataforma de Formación OnlineContact for pricing
Services it tells AI about
- Formación en PrevenciónVaries by program
- Asesoría TécnicaGovernment subsidized
- Análisis de LaboratorioContact for pricing
- Investigación por EncargoGovernment funded
Competitors it names
Audience it targets
Trabajadores industriales, servicios, autónomos · 18-65 · Spain
Company type
Government Agency
insst.es Organic Keywords
Google lists insst.es for about 1,614 keywords, which together bring an estimated 5,535 organic visits a month.
Ranking keywords
1.6K
Found in Google for this domain
Visits they bring
5.5K
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
insst.es Competitors and Alternatives
Instituto Nacional de Seguridad y Salud en el Trabajo (INSST)'s company profile names https://osha.europa.eu, https://www.hse.gov.uk and https://www.inrs.fr as competitors. Its own llms.txt adds https://www.dguv.de and https://www.cdc.gov/niosh. Outside its market, the domains ranked closest to it in our worldwide ranking are demoup.com, myshlf.us, aldoautopartes.com and marvel-casino.net.
insst.es Company Profile
El Instituto Nacional de Seguridad y Salud en el Trabajo (INSST) es el organismo público clave en España para promover entornos laborales seguros y saludables. Realiza investigaciones exhaustivas sobre riesgos emergentes como el estrés laboral, exposiciones químicas y ergonomía en nuevos modelos de trabajo. Desarrolla guías técnicas y estrategias nacionales que guían a empresas y administraciones. Ofrece formación es…
Founded in 1972 (about 54 years ago), Instituto Nacional de Seguridad y Salud en el Trabajo (INSST) is based in Madrid, Spain. Its workforce is listed as between 201 and 500 employees. Its profile files it under Occupational Safety, with further tags for Workplace Health, Public Administration and Research Institute. Products on record for it: INSST Info, DOCTA (Toxicology Database), SINTO (Accident Info System) and Risk Assessment Tools. Reported revenue is Government Funded, and total funding is listed at Government Funded. Its tagline reads: "Liderando la prevención de riesgos laborales en España".
- Sector
- Occupational Safety
- Headquarters
- Madrid, Spain
- Founded
- 1972
- Employees
- 201-500
- Revenue
- Government Funded
- Funding
- Government Funded
- Products
- INSST Info, DOCTA (Toxicology Database), SINTO (Accident Info System), Risk Assessment Tools
insst.es Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
insst.es Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for insst.es yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
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links on file
insst.es SEO Audit
How the site itself performs — speed, accessibility and the technical basics both search crawlers and AI crawlers depend on.
This site hasn't been audited yet.
The SEO report runs a fresh crawl and scores over 100 technical checks.
Companies ranked next to insst.es
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