Last updated: September 2026
Global rank: Worldwide · 2026-09
#148,182
AI visibility: Grade C
67
SEO health: Not audited
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Visits
151.0K
per month, estimated
Keywords
3.9K
ranking in Google
Organic share
100%
151.0K organic visits
LLMS.txt
Published
178 lines AI engines can read
You're seeing the free preview of idwpublishing.com
idwpublishing.com Company Profile
IDW Publishing stands out as one of the top independent comic book publishers in the industry today. Since breaking onto the scene back in 1999, they've carved out a niche by licensing powerhouse IPs like Teenage Mutant Ninja Turtles, Star Trek, and the chilling 30 Days of Night series. Their catalog spans sci-fi epics, horror thrills, superheroes, and even licensed tie-ins from games and TV shows that keep fans comi…
IDW Publishing was founded in 1999, about 27 years ago, and is headquartered in San Diego, United States. Its workforce is listed as between 51 and 200 employees. Its founders are Ted Adams and Robbie Robbins. Its profile files it under Comic Books, with further tags for Graphic Novels, Publishing and Entertainment. Products on record for it: IDW Digital Comics App, Teenage Mutant Ninja Turtles Comics, Star Trek Comics and Locke & Key Graphic Novels. Total funding on record is Bootstrapped. Its tagline reads: "Pushing the boundaries of comics with bold stories and iconic licenses".
- Sector
- Comic Books
- Headquarters
- San Diego, United States
- Founded
- 1999
- Employees
- 51-200
- Revenue
- Not Disclosed
- Funding
- Bootstrapped
- Founders
- Ted Adams, Robbie Robbins
- Products
- IDW Digital Comics App, Teenage Mutant Ninja Turtles Comics, Star Trek Comics, Locke & Key Graphic Novels
idwpublishing.com Web Traffic Statistics
Key findings
- IDW Publishing (Comic Books) is ranked #148,182 worldwide in our September 2026 domain ranking, up 2,942 places from #151,124 in August 2026.
- It is estimated to receive about 151,000 visits a month from search, 100% of it organic, across 3,903 ranking keywords.
- Its AI visibility score is 67 out of 100 (grade C), with a published llms.txt of 178 lines.
| Month | Rank | Move |
|---|---|---|
| September 2026 | #148,182 | ▲ 2,942 |
| August 2026 | #151,124 | ▼ 690 |
| July 2026 | #150,434 | ▲ 6,396 |
| June 2026 | #156,830 | — |
| May 2026 | #156,830 | ▲ 6,818 |
| April 2026 | #163,648 | ▲ 1,437 |
| March 2026 | #165,085 | ▲ 3,538 |
| February 2026 | #168,623 | — |
What this company does
IDW Publishing stands out as one of the top independent comic book publishers in the industry today. Since breaking onto the scene back in 1999, they've carved out a niche by licensing powerhouse IPs like Teenage Mutant Ninja Turtles, Star Trek, and the chilling 30 Days of Night series. Their catalog spans sci-fi epics, horror thrills, superheroes, and even licensed tie-ins from games and TV shows that keep fans comi…
idwpublishing.com Traffic and Visitor Engagement
idwpublishing.com draws an estimated 151,000 visits a month from search engines. Effectively all of it is organic — about 151,000 visits from unpaid results. Spread across 3,903 ranking keywords, that averages roughly 39 organic visits per keyword.
Monthly visits
151.0K
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
151.0K
100% of all traffic
Paid visits
0
No paid search detected
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
idwpublishing.com AI Visibility
On our AI visibility scale idwpublishing.com earns 67 of 100 points, a grade C. It takes full marks for LLMS.txt and Structured data. The biggest gap is SEO health, at 0 of 20 points (Not scanned yet), worth 20 points if closed. It also loses points on Crawlability (0/10) and Company profile (22/25).
Grade C
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
7/8 core fields
Not scanned yet
Not scanned yet
Detected
Fix these first
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idwpublishing.com LLMS.txt
The llms.txt on idwpublishing.com runs to 178 lines (13,600 characters) across 12 sections, last generated in May 2026. It introduces the site as "IDW Publishing". It tells AI engines the business works in Comic Book Publishing, Graphic Novels, Digital Entertainment, IP Licensing and Merchandise. It describes 5 products, with prices such as IDW Digital Comics Experience App at Free with in-app purchases, Teenage Mutant Ninja Turtles Comics at $3.99/issue or $19.99/TPB and Locke & Key Graphic Novels at $29.99/hardcover. Services it lists include Comic Publishing, IP Licensing, Digital Distribution and Retail Support. The audience it names is Comic enthusiasts, sci-fi fans, horror readers, collectors, aged 13-45 (Global). Technologies it mentions include Facebook Pixel, YouTube API, Google Play Store, Apple App Store SDK and TikTok Embed. The keywords it claims start with "comics", "graphic novels", "IDW publishing" and "TMNT comics".
Status
Published
AI engines can read it
Lines
178
In the file
Size
13.6K
Characters
Sections
12
Updated May 5, 2026
What the file says
# IDW Publishing ## About IDW Publishing kicked off in 1999 and quickly became a go-to name for comic lovers craving something beyond the mainstream giants. They mix licensed heavy-hitters like the Teenage Mutant Ninja Turtles and Star Trek with original series that pack a punch, covering horror, sci-fi, fantasy, and more. Fans dig their high-end production on everything from floppies to oversized hardcovers, plus those chase variant covers that flip at shows. IDW targets comic shops first, then branches to Amazon, Barnes & Noble, and direct digital sales. Their app changes the game for on-the-go reading with panel-to-panel flow and huge libraries. Retailers count on them for steady sellers and promo support that moves units. The company's edge? Spotting trends early, nurturing new talent, and delivering stories with real emotional hooks. They've got a global footprint, shipping to Europe, Asia, and beyond while hitting domestic cons hard. Digital pushes keep them relevant in a streaming world, with comics adapting to Netflix vibes. Leadership stays hands-on, fostering a creative vibe that churns out award-winners. IDW's horror slate, think Locke & Key, proves they nail adaptations too. Community matters—they run giveaways, AMAs, and previews that build die-hard loyalty. Print quality shines with thick stock and vibrant colors that pop. They're agile on hot licenses from games
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- IDW Digital Comics Experience AppFree with in-app purchases
- Teenage Mutant Ninja Turtles Comics$3.99/issue or $19.99/TPB
- Locke & Key Graphic Novels$29.99/hardcover
- Star Trek ComicsVaries by collection
- 30 Days of Night Collections$16.99/TPB
Services it tells AI about
- Comic PublishingContact for terms
- IP LicensingNegotiable
- Digital DistributionRevenue share
- Retail SupportIncluded in distro
- Convention ExclusivesEvent pricing
Competitors it names
Audience it targets
Comic enthusiasts, sci-fi fans, horror readers, collectors · 13-45 · Global
Company type
Private
idwpublishing.com Organic Keywords
Google lists idwpublishing.com for about 3,903 keywords, which together bring an estimated 151,000 organic visits a month.
Ranking keywords
3.9K
Found in Google for this domain
Visits they bring
151.0K
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
idwpublishing.com Competitors and Alternatives
IDW Publishing's company profile names marvel.com, dc.com, imagecomics.com and darkhorse.com as competitors. Its own llms.txt adds boom-studios.com and dynamite.com. Outside its market, the domains ranked closest to it in our worldwide ranking are factlink.net, soul-cycle.com, olypen.com and lis-lab.fr.
idwpublishing.com Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
idwpublishing.com Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for idwpublishing.com yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
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links on file
idwpublishing.com SEO Audit
How the site itself performs — speed, accessibility and the technical basics both search crawlers and AI crawlers depend on.
This site hasn't been audited yet.
The SEO report runs a fresh crawl and scores over 100 technical checks.
Companies ranked next to idwpublishing.com
Neighbours of #148,182 in our worldwide ranking — each with its own report.
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