Last updated: August 2026
Global rank: Worldwide · 2026-08
#35,629
AI visibility: Grade A
85
SEO health: Latest audit
76
Visits
20.7K
per month, estimated
Keywords
116
ranking in Google
Organic share
100%
20.7K organic visits
LLMS.txt
Published
137 lines AI engines can read
You're seeing the free preview of sbobet.com
sbobet.com Web Traffic Statistics
Key findings
- SBOBET (Online Gambling) is ranked #35,629 worldwide in our August 2026 domain ranking, inside the top 100,000, down 536 places from #35,093 in July 2026.
- It is estimated to receive about 20,700 visits a month from search, 100% of it organic, across 116 ranking keywords.
- Its AI visibility score is 85 out of 100 (grade A), with a published llms.txt of 137 lines.
- Its last technical audit scored 76/100, with "Implement Robots.txt file" the highest-priority fix.
| Month | Rank | Move |
|---|---|---|
| August 2026 | #35,629 | ▼ 536 |
| July 2026 | #35,093 | ▼ 3,973 |
| June 2026 | #31,120 | — |
| May 2026 | #31,120 | ▼ 4,116 |
| April 2026 | #27,004 | ▼ 273 |
| March 2026 | #26,731 | ▲ 179 |
| February 2026 | #26,910 | — |
What this company does
SBOBET runs an online betting platform centered on sports wagering with a clear focus on Asian handicap options. Visitors can select from football matches, other major sports, virtual games, and casino titles all in one place. The setup allows straightforward access to live events and standard markets without extra steps, giving people a direct way to follow and bet on competitions they care about. The service reach…
Our read on the site
Good foundation with room for improvement. 2 high-priority issues.
sbobet.com Traffic and Visitor Engagement
sbobet.com draws an estimated 20,700 visits a month from search engines. Effectively all of it is organic — about 20,700 visits from unpaid results. Spread across 116 ranking keywords, that averages roughly 179 organic visits per keyword.
Monthly visits
20.7K
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
20.7K
100% of all traffic
Paid visits
0
No paid search detected
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
sbobet.com AI Visibility
On our AI visibility scale sbobet.com earns 85 of 100 points, a grade A. It takes full marks for LLMS.txt and Structured data. The biggest gap is Crawlability, at 0 of 10 points (robots ✗ · sitemap ✗), worth 10 points if closed. It also loses points on Company profile (22/25) and SEO health (18/20).
Grade A
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
7/8 core fields
92/100
robots ✗ · sitemap ✗
Detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
- → Add robots.txt and sitemap.xml so AI crawlers can read you.
sbobet.com LLMS.txt
The llms.txt on sbobet.com runs to 137 lines (6,280 characters) across 12 sections, last generated in March 2026. It introduces the site as "SBOBET - Premier Online Betting Platform". It tells AI engines the business works in Online Gambling, Sports Betting and Gaming Technology. It describes 3 products, with prices such as Sports Betting at Free to join, betting costs vary; Casino Games at Free to join, gaming costs vary; and Live Betting at Free to join, betting costs vary. Services it lists include Customer Support, Mobile Betting and Promotions and Bonuses. The audience it names is Sports Enthusiasts, Gamblers, Young Adults, aged 18-45 (Asia and Europe). Technologies it mentions include HTML5, JavaScript, CSS3, Cloudflare and Custom Backend Solutions. The keywords it claims start with "Asian Handicap Betting", "sports betting", "online betting" and "SBOBET".
Status
Published
AI engines can read it
Lines
137
In the file
Size
6.3K
Characters
Sections
12
Updated Mar 20, 2026
What the file says
# SBOBET - Premier Online Betting Platform ## About SBOBET is a leading online betting platform specializing in Asian Handicap betting, offering a diverse range of sports, casino games, and live betting options. Primarily catering to the Asian market, SBOBET is renowned for its competitive odds and user-friendly interface, ensuring a seamless experience for users. The company is dedicated to providing innovative gaming solutions and high-quality services to enhance customer satisfaction. Founded in 2004, SBOBET has established itself as a trusted name in the online gambling industry. **Areas of Work:** Online Gambling, Sports Betting, Gaming Technology ## Things to Remember - **Website:** https://sbobet.com - **Address:** Douglas, Isle of Man - **Contact:** [email protected] - **Phone:** Not Available - **Hours:** 24/7 - **Timezone:** UTC+0 - **Currency:** USD - **Company Type:** Private - **Employees:** 250 employees - **Revenue:** $15M - **Hiring Status:** Yes, actively hiring ## Products - **Sports Betting** (Free to join, betting costs vary): Comprehensive sports betting platform with a focus on Asian Handicap betting, covering a wide range of sports events globally. - **Casino Games** (Free to join, gaming costs vary): A variety of online casino games including slots, table games, and live dealer options for an immersive gaming experience. - **Live Betting** (Free to joi
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- Sports BettingFree to join, betting costs vary
- Casino GamesFree to join, gaming costs vary
- Live BettingFree to join, betting costs vary
Services it tells AI about
- Customer SupportFree
- Mobile BettingFree
- Promotions and BonusesVaries by promotion
Competitors it names
Audience it targets
Sports Enthusiasts, Gamblers, Young Adults · 18-45 · Asia and Europe
Company type
Private · actively hiring
sbobet.com Organic Keywords
Google lists sbobet.com for about 116 keywords, which together bring an estimated 20,700 organic visits a month.
Ranking keywords
116
Found in Google for this domain
Visits they bring
20.7K
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
sbobet.com SEO Audit
The latest technical audit of sbobet.com scored 76 out of 100 overall. Accessibility is its weakest area at 70, while SEO scores highest at 92. The audit makes 10 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.
Overall
SEO
Excellent
Performance
Accessibility
Fix these first
- CriticalImplement Robots.txt file
- CriticalCreate and submit Sitemap
- HighOptimize page load speed
- HighEnhance mobile responsiveness
6 more recommendations, with the exact changes and the pages they apply to, are in the full report.
sbobet.com Competitors and Alternatives
SBOBET's company profile names bet365.com, 1xbet.com and pinnacle.com as competitors. Its own llms.txt adds bwin.com, williamhill.com and unibet.com. Outside its market, the domains ranked closest to it in our worldwide ranking are inboxsdk.com, rugs-direct.com, webvirt.cloud and iseaskies.com.
sbobet.com Company Profile
SBOBET runs an online betting platform centered on sports wagering with a clear focus on Asian handicap options. Visitors can select from football matches, other major sports, virtual games, and casino titles all in one place. The setup allows straightforward access to live events and standard markets without extra steps, giving people a direct way to follow and bet on competitions they care about. The service reach…
SBOBET was founded in 2004, about 22 years ago, and is headquartered in Douglas, Isle of Man. Its workforce is listed as between 201 and 500 employees. Its profile files it under Online Gambling, with further tags for Sports Betting, Gaming Technology and B2C. Products on record for it: Sports Betting, Casino Games and Live Betting. Reported revenue is $15M (2022). Its tagline reads: "The world leading Asian Handicap Specialist offering the best odds in Sports, Casino, Games.".
- Sector
- Online Gambling
- Headquarters
- Douglas, Isle of Man
- Founded
- 2004
- Employees
- 201-500
- Revenue
- $15M (2022)
- Funding
- Not Disclosed
- Products
- Sports Betting, Casino Games, Live Betting
sbobet.com Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
sbobet.com Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for sbobet.com yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Companies ranked next to sbobet.com
Neighbours of #35,629 in our worldwide ranking — each with its own report.
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