Building this domain's report…
Global rank
AI visibility
SEO health
Visits
per month, estimated
Keywords
ranking in Google
Organic share
of all search traffic
LLMS.txt
lines AI engines can read
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Featured
Keywords & Content
Site & Competitors
Building this domain's report…
Global rank
AI visibility
SEO health
Visits
per month, estimated
Keywords
ranking in Google
Organic share
of all search traffic
LLMS.txt
lines AI engines can read
Global rank: Worldwide · 2026-08
#48,548
AI visibility: Grade A+
92
SEO health: Latest audit
90
Visits
114.8K
per month, estimated
Keywords
13.9K
ranking in Google
Organic share
100%
114.8K organic visits
LLMS.txt
Published
168 lines AI engines can read
You're seeing the free preview of moneysmart.gov.au
A snapshot of how moneysmart.gov.au performs in search and in AI answers — every number below is one we hold, not a guess.
What this company does
MoneySmart Australia is a government-backed resource dedicated to boosting financial literacy across the nation. It offers straightforward advice on everything from everyday budgeting to long-term investing, all tailored for regular folks navigating Australia's financial landscape. Whether you're saving for a home, planning retirement, or just trying to cut down on impulse buys, their guides break it down without the…
Our read on the site
The overall SEO health of moneysmart.gov.au is strong, with excellent scores in accessibility, best practices, and SEO. However, performance is lacking, indicating potential areas for improvement that could enhance user experience and engagement.
Month by month, how much search traffic this domain earns — how much of it is free, and whether it is winning or losing ground.
Monthly visits
114.8K
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
114.8K
100% of all traffic
Paid visits
Whether AI engines can read this brand, understand it, and cite it when someone asks about its category.
Grade A+
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
The file AI engines read to understand a business. This is what it currently tells them about this one.
Status
Published
AI engines can read it
Lines
168
In the file
Size
8.3K
Characters
Sections
12
The searches this domain already ranks for, and how much traffic they bring it.
Ranking keywords
13.9K
Found in Google for this domain
Visits they bring
114.8K
Estimated organic visits a month
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
How the site itself performs — speed, accessibility and the technical basics both search crawlers and AI crawlers depend on.
Overall
Excellent
The websites this domain competes with for the same searches and the same AI answers.
The business behind the domain — what it does, where it is, and who runs it.
MoneySmart Australia is a government-backed resource dedicated to boosting financial literacy across the nation. It offers straightforward advice on everything from everyday budgeting to long-term investing, all tailored for regular folks navigating Australia's financial landscape. Whether you're saving for a home, planning retirement, or just trying to cut down on impulse buys, their guides break it down without the…
Which markets this brand actually serves, and where the web links to it from.
We only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for moneysmart.gov.au yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Neighbours of #48,548 in our worldwide ranking — each with its own report.
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0
No paid search detected
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
Present
7/8 core fields
100/100
robots ✓ · sitemap ✗
Detected
Fix these first
Updated May 2, 2026
# MoneySmart Australia ## About MoneySmart Australia stands as a cornerstone for financial education in the country, providing free, impartial tools and advice to help people manage money wisely. Launched by ASIC, it covers budgeting basics to advanced strategies like retirement planning and scam avoidance. Families find tailored planners for school fees or home savings, while young professionals get investment starters. The value lies in interactive calculators that crunch numbers instantly, saving time and mistakes. Content updates reflect real Aussie challenges, from rising rents to super changes. It's designed for all levels—no finance degree needed. Users access videos, quizzes, and checklists for hands-on learning. They prioritize prevention, teaching debt management before it spirals. Community impact shows through stories of debt-free lives or boosted savings. Partnerships extend reach via schools and community groups. The platform demystifies banking products, insurance, and loans. Economic shifts prompt fresh guides on inflation or job loss prep. Reliability comes from government backing and expert input. It's more than a site; it's a lifelong money companion. Australians trust it for unbiased info amid commercial noise. **Areas of Work:** Financial Literacy, Personal Finance Education, Budgeting and Saving, Investment Guidance, Debt Management ## Things to Remembe
Sections in the file
Areas of work
Keywords it claims
Technologies
SEO
Excellent
Performance
Accessibility
Excellent
8 more recommendations, with the exact changes and the pages they apply to, are in the full report.
Products it tells AI about
Audience it targets
Australians, families, young professionals · 18-65 · Australia
Company type
Government Agency