Last updated: September 2026
Global rank: Worldwide · 2026-09
#242,079
AI visibility: Grade C
67
SEO health: Latest audit
0
Visits
888.1K
per month, estimated
Keywords
23.3K
ranking in Google
Organic share
100%
888.1K organic visits
LLMS.txt
Published
81 lines AI engines can read
You're seeing the free preview of greenpan.us
greenpan.us Company Profile
GreenPan stands out in the crowded cookware market by focusing exclusively on non-toxic, sustainable kitchen essentials that prioritize both health and the planet. Their flagship Thermolon ceramic nonstick coating, free from PFAS, PFOA, lead, and cadmium, delivers exceptional performance without the health risks associated with traditional coatings. Founded with a mission to revolutionize home cooking, GreenPan offer…
GreenPan was founded in 2007, about 19 years ago, and is headquartered in Boston, United States. Its workforce is listed as between 51 and 200 employees. Its profile files it under Retail, E-commerce & Consumer Goods, with further tags for Sustainable Products, Kitchenware and Eco-Friendly Cookware. Products on record for it: Thermolon Ceramic Nonstick Frying Pans, Eco-Friendly Saucepan Sets, Non-Toxic Bakeware Collection and Sustainable Knife Sets. Its tagline reads: "Pioneering non-toxic, eco-friendly cookware for healthier homes".
- Sector
- Retail, E-commerce & Consumer Goods
- Headquarters
- Boston, United States
- Founded
- 2007
- Employees
- 51-200
- Revenue
- Not Disclosed
- Funding
- Not Disclosed
- Products
- Thermolon Ceramic Nonstick Frying Pans, Eco-Friendly Saucepan Sets, Non-Toxic Bakeware Collection, Sustainable Knife Sets
greenpan.us Web Traffic Statistics
Key findings
- GreenPan (Retail, E-commerce & Consumer Goods) is ranked #242,079 worldwide in our September 2026 domain ranking, up 8,589 places from #250,668 in August 2026.
- It is estimated to receive about 888,100 visits a month from search, 100% of it organic, across 23,300 ranking keywords.
- Its AI visibility score is 67 out of 100 (grade C), with a published llms.txt of 81 lines.
- Its last technical audit scored 0/100, with "Implement Title and Meta Description" the highest-priority fix.
| Month | Rank | Move |
|---|---|---|
| September 2026 | #242,079 | ▲ 8,589 |
| August 2026 | #250,668 | ▲ 7,584 |
| July 2026 | #258,252 | ▼ 17,635 |
| June 2026 | #240,617 | — |
| May 2026 | #240,617 | ▼ 21,029 |
| April 2026 | #219,588 | ▲ 8,733 |
| March 2026 | #228,321 | ▲ 2,410 |
| February 2026 | #230,731 | — |
What this company does
GreenPan stands out in the crowded cookware market by focusing exclusively on non-toxic, sustainable kitchen essentials that prioritize both health and the planet. Their flagship Thermolon ceramic nonstick coating, free from PFAS, PFOA, lead, and cadmium, delivers exceptional performance without the health risks associated with traditional coatings. Founded with a mission to revolutionize home cooking, GreenPan offer…
Our read on the site
The SEO health of https://greenpan.us is critically poor, with missing essential on-page elements such as title, meta description, and H1 tags. Additionally, significant technical issues exist, including the absence of a viewport meta tag, robots.txt, sitemap.xml, and favicon, which severely hinder the site's visibilit…
greenpan.us Traffic and Visitor Engagement
greenpan.us draws an estimated 888,100 visits a month from search engines. Effectively all of it is organic — about 888,100 visits from unpaid results. Spread across 23,300 ranking keywords, that averages roughly 38 organic visits per keyword.
Monthly visits
888.1K
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
888.1K
100% of all traffic
Paid visits
0
No paid search detected
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
greenpan.us AI Visibility
On our AI visibility scale greenpan.us earns 67 of 100 points, a grade C. It takes full marks for LLMS.txt and Structured data. The biggest gap is SEO health, at 0 of 20 points (0/100), worth 20 points if closed. It also loses points on Crawlability (0/10) and Company profile (22/25).
Grade C
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
7/8 core fields
0/100
robots ✗ · sitemap ✗
Detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
- → Add robots.txt and sitemap.xml so AI crawlers can read you.
greenpan.us LLMS.txt
The llms.txt on greenpan.us runs to 81 lines (4,491 characters) across 12 sections, last generated in May 2026. It introduces the site as "GreenPan - Non-Toxic Eco-Friendly Cookware". It tells AI engines the business works in Sustainable Cookware, Non-Toxic Kitchenware and Eco-Friendly Consumer Goods. It describes 5 products, with prices such as Thermolon Frying Pan Set at $99.99, Eco Saucepan Collection at $149.99 and Non-Toxic Bakeware Sheet at $39.99. Services it lists include Cookware Care Guides, Recipe Collections, Warranty Support and Customization Consults. The audience it names is Families, Millennials, Health enthusiasts, aged 25-55 (North America, Europe). Technologies it mentions include HTTPS, E-commerce CMS, Google Analytics and Payment Gateways. The keywords it claims start with "GreenPan", "non-toxic cookware", "eco-friendly cookware" and "healthy cooking".
Status
Published
AI engines can read it
Lines
81
In the file
Size
4.5K
Characters
Sections
12
Updated May 15, 2026
What the file says
# GreenPan - Non-Toxic Eco-Friendly Cookware ## About GreenPan leads the charge in non-toxic cookware, crafting pans, pots, and bakeware with their patented Thermolon ceramic coating that's completely free of harmful chemicals like PFAS and PFOA. They serve families and home cooks tired of traditional nonstick surfaces that degrade and contaminate food. Sustainability drives every decision, from recycled packaging to long-lasting designs that cut down on replacements. Products shine on induction, gas, electric—seamless versatility for any kitchen setup. Easy release means no stuck food, effortless cleanup after family dinners. Their story started in Belgium but took root in the US market, now stocked everywhere from big-box stores to online giants. GreenPan builds trust through transparent testing and real customer stories of healthier meals. Colors pop, making cookware a joy to display. They tackle modern worries head-on: safe for kids, planet-friendly, built to endure daily grind. Innovation never stops—new lines drop regularly based on what users actually need. Retail partnerships amplify reach, while DTC keeps prices fair. Beyond sales, they share tips on green cooking and maintenance. In an era of chemical scares, GreenPan delivers peace of mind in every sizzle. Their bakeware handles high heats without warping or leaching. Knives stay sharp, handles stay cool. It's cookw
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- Thermolon Frying Pan Set$99.99
- Eco Saucepan Collection$149.99
- Non-Toxic Bakeware Sheet$39.99
- GreenPan Knife Block$79.99
- Healthy Wok$89.99
Services it tells AI about
- Cookware Care GuidesFree
- Recipe CollectionsFree
- Warranty SupportIncluded
- Customization ConsultsFree
- Retail LocatorFree
Competitors it names
Audience it targets
Families, Millennials, Health enthusiasts · 25-55 · North America, Europe
Company type
Private
greenpan.us Organic Keywords
Google lists greenpan.us for about 23,300 keywords, which together bring an estimated 888,100 organic visits a month.
Ranking keywords
23.3K
Found in Google for this domain
Visits they bring
888.1K
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
greenpan.us SEO Audit
The latest technical audit of greenpan.us scored 0 out of 100 overall. The audit makes 20 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.
Overall
SEO
Performance
Accessibility
Fix these first
- CriticalImplement Title and Meta Description
- CriticalAdd H1 Tags
- HighCreate a Robots.txt File
- HighCreate a Sitemap.xml
16 more recommendations, with the exact changes and the pages they apply to, are in the full report.
greenpan.us Competitors and Alternatives
GreenPan's company profile names https://www.cookware.com, https://www.brookstone.com and https://www.chefscatalog.com as competitors. Its own llms.txt adds https://www.target.com and https://www.walmart.com. Outside its market, the domains ranked closest to it in our worldwide ranking are simplot.com.cn, cjthemarket.com, housingauthority.gov.hk and vegashero-italy.com.
greenpan.us Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
greenpan.us Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for greenpan.us yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Companies ranked next to greenpan.us
Neighbours of #242,079 in our worldwide ranking — each with its own report.
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