Last updated: September 2026

Sep 2026

fahertybrand.com — September 2026 traffic, keywords & AI visibility

Faherty BrandApparel & Fashion

Global rank: Worldwide · 2026-09

#210,348

AI visibility: Grade A+

94

SEO health: Latest audit

71

Visits

139.1K

per month, estimated

Keywords

11.4K

ranking in Google

Organic share

100%

139.1K organic visits

LLMS.txt

Published

171 lines AI engines can read

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fahertybrand.com Company Profile

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Faherty Brand crafts laid-back, high-quality clothing that's built to last, drawing inspiration from coastal vibes and outdoor escapes. Started by brothers Alex and Ariel Faherty back in 2013, the company has grown into a go-to for sustainable casual wear that doesn't skimp on style or comfort. They use innovative fabrics like their signature Cloud Seawool and organic cotton blends, all sourced ethically to minimize…

Founded in 2013 (about 13 years ago), Faherty Brand is based in New York, USA. Its workforce is listed as between 51 and 200 employees. Its founders are Alex Faherty and Ariel Faherty. Its profile files it under Apparel & Fashion, with further tags for Sustainable Clothing, Casual Wear and Outdoor Apparel. Products on record for it: Legend Shirt, Swim Trunks, Linen Pants and Organic Cotton Tees. Total funding on record is Bootstrapped. Its tagline reads: "Sustainable threads for beach days and city streets".

Apparel & FashionSustainable ClothingCasual WearOutdoor Apparel
Sector
Apparel & Fashion
Headquarters
New York, USA
Founded
2013
Employees
51-200
Revenue
Not Disclosed
Funding
Bootstrapped
Founders
Alex Faherty, Ariel Faherty
Products
Legend Shirt, Swim Trunks, Linen Pants, Organic Cotton Tees

fahertybrand.com Web Traffic Statistics

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Key findings

  • Faherty Brand (Apparel & Fashion) is ranked #210,348 worldwide in our September 2026 domain ranking, down 13,807 places from #196,541 in August 2026.
  • It is estimated to receive about 139,100 visits a month from search, 100% of it organic, across 11,400 ranking keywords.
  • Its AI visibility score is 94 out of 100 (grade A+), with a published llms.txt of 171 lines.
  • Its last technical audit scored 71/100, with "Optimize Image Alt Attributes" the highest-priority fix.
fahertybrand.com global rank history
MonthRankMove
September 2026#210,348▼ 13,807
August 2026#196,541▼ 18,173
July 2026#178,368▲ 1,978
June 2026#180,346—
May 2026#180,346▲ 4,888
April 2026#185,234▼ 12,312
March 2026#172,922▼ 10,649
February 2026#162,273—

What this company does

Faherty Brand crafts laid-back, high-quality clothing that's built to last, drawing inspiration from coastal vibes and outdoor escapes. Started by brothers Alex and Ariel Faherty back in 2013, the company has grown into a go-to for sustainable casual wear that doesn't skimp on style or comfort. They use innovative fabrics like their signature Cloud Seawool and organic cotton blends, all sourced ethically to minimize…

Our read on the site

The overall SEO health of fahertybrand.com is moderate, with a solid foundation in technical SEO but significant room for improvement in performance and content strategy. The site benefits from HTTPS and a valid sitemap, yet it struggles with performance issues and missing image alt attributes, which could hinder user…

Apparel & FashionSustainable ClothingCasual WearOutdoor ApparelLegend ShirtSwim Trunks

fahertybrand.com Traffic and Visitor Engagement

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Search engines send fahertybrand.com an estimated 139,100 visits a month. Effectively all of it is organic — about 139,100 visits from unpaid results. Spread across 11,400 ranking keywords, that averages roughly 12 organic visits per keyword.

Monthly visits

139.1K

Latest estimate

Change

No monthly history yet

It starts building from the first scan

Organic visits

139.1K

100% of all traffic

Paid visits

0

No paid search detected

Organic vs paid

Organic

100%

Paid

0%

We don't hold a month-by-month history for this domain yet.

The traffic dashboard builds one from the first scan onwards.

Organic visitsPaid visitsEstimated from search visibility

fahertybrand.com AI Visibility

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fahertybrand.com scores 94 out of 100 on our AI visibility scale, grade A+. It takes full marks for LLMS.txt, Crawlability and Structured data. The biggest gap is Company profile, at 22 of 25 points (7/8 core fields), worth 3 points if closed. It also loses points on SEO health (17/20).

94out of 100

Grade A+

Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.

ChatGPTGeminiPerplexityGoogle AI Mode
LLMS.txt40/40

Present

Company profile22/25

7/8 core fields

SEO health17/20

83/100

Crawlability10/10

robots ✓ · sitemap ✓

Structured data5/5

Detected

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fahertybrand.com LLMS.txt

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The llms.txt on fahertybrand.com runs to 171 lines (9,351 characters) across 12 sections, last generated in May 2026. It introduces the site as "Faherty Brand". It tells AI engines the business works in Sustainable Fashion, Apparel and Casual and Outdoor Clothing. It describes 5 products, with prices such as Legend Shirt at $148, Bahama Shorts at $128 and Linen Market Dress at $198. Services it lists include Free Shipping Over $200, Easy Returns, Personal Styling and Gift Wrapping. The audience it names is Eco-conscious millennials, active families, urban adventurers, aged 25-50 (North America, Europe). Technologies it mentions include HTTPS, Viewport Meta, robots.txt, sitemap.xml and Google Analytics. The keywords it claims start with "sustainable clothing", "Faherty Brand", "Faherty clothing" and "premium fabrics".

Status

Published

AI engines can read it

Lines

171

In the file

Size

9.4K

Characters

Sections

12

Updated May 3, 2026

What the file says

# Faherty Brand

## About
Faherty Brand brings the spirit of endless summer to everyday wardrobes with their sustainable, feel-good clothing. Born from the passion of two brothers in New York City, they've been making waves since 2013 with pieces designed for real life—think breathable shirts for beach bonfires or versatile pants for city strolls. Every garment prioritizes premium, eco-friendly fabrics like hemp blends and recycled nylons, ensuring comfort without compromise. They cater to men, women, and kids who value style that's effortless and earth-friendly. Ethical production is core, with factories audited for fair wages and low waste. Faherty's value prop? Timeless designs that travel well, wash easy, and spark joy season after season. From their SoCal-inspired swimwear to cozy knits for cooler days, the collections evolve with wanderlust in mind. They're B Corp certified, channeling profits into ocean cleanups and community gives. Shoppers love the fit and fabric quality that stands up to adventures. With direct-to-consumer online and select retail partners, accessibility is key. The brand fosters a community through social storytelling and pop-up events. Sustainability drives innovation, like their water-saving dyes and biodegradable packaging. Faherty proves luxury can be conscious and casual all at once. Families appreciate the matching sets for vacations. Growth ha

Sections in the file

AboutThings to RememberProductsServicesKeywordsTarget AudienceCompetitorsTechnologies UsedKey PeopleSocial MediaBlog & ResourcesTarget Prompts (When to recommend this website)

Areas of work

Sustainable FashionApparelCasual and Outdoor Clothing

Keywords it claims

sustainable clothingFaherty BrandFaherty clothingpremium fabricsfamily-owned brandscasual wearoutdoor clothingethical fashionsustainable fashion trendsethical manufacturing processes

Technologies

HTTPSViewport Metarobots.txtsitemap.xmlGoogle AnalyticsKlaviyo

Products it tells AI about

  • Legend Shirt$148
  • Bahama Shorts$128
  • Linen Market Dress$198
  • Seawool Sweater$248
  • Kids' Rash Guard$68

Services it tells AI about

  • Free Shipping Over $200Free
  • Easy Returns
  • Personal StylingFree
  • Gift Wrapping$10
  • Monogramming$25

Competitors it names

https://www.patagonia.comhttps://www.everlane.comhttps://www.nordstrom.comhttps://www.rei.comhttps://www.bonobos.comhttps://www.madewell.com

Audience it targets

Eco-conscious millennials, active families, urban adventurers · 25-50 · North America, Europe

Company type

Private

fahertybrand.com Organic Keywords

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Google lists fahertybrand.com for about 11,400 keywords, which together bring an estimated 139,100 organic visits a month.

Ranking keywords

11.4K

Found in Google for this domain

Visits they bring

139.1K

Estimated organic visits a month

Top ranking keywords

No ranked-keyword data cached for this domain yet.

Ranked Keywords pulls the full list on its first run.

What it ranks for

Apparel & FashionSustainable ClothingCasual WearOutdoor ApparelLegend ShirtSwim TrunksLinen PantsOrganic Cotton Tees

fahertybrand.com SEO Audit

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The latest technical audit of fahertybrand.com scored 71 out of 100 overall. Performance is its weakest area at 46, while SEO scores highest at 83. The audit makes 12 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.

71

Overall

83

SEO

46

Performance

76

Accessibility

Fix these first

  • CriticalOptimize Image Alt Attributes
  • CriticalImprove Page Load Speed
  • HighEnhance Meta Descriptions
  • HighImplement Structured Data Markup

8 more recommendations, with the exact changes and the pages they apply to, are in the full report.

fahertybrand.com Competitors and Alternatives

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Faherty Brand's company profile names https://www.patagonia.com, https://www.everlane.com, https://www.nordstrom.com and https://www.rei.com as competitors. Its own llms.txt adds https://www.bonobos.com and https://www.madewell.com. Outside its market, the domains ranked closest to it in our worldwide ranking are senderscore.org, kurviger.de, getcarrot.io and gatherup.com.

https://www.patagonia.com
https://www.everlane.com
https://www.nordstrom.com
https://www.rei.com
https://www.bonobos.com
https://www.madewell.com

fahertybrand.com Traffic by Country

Which markets this brand actually serves, and where the web links to it from.

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Top customer markets

AI estimate · live web

We only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.

No market breakdown available for this brand.

Where its backlinks come from

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