Last updated: September 2026

Sep 2026

bigyflyco.com — September 2026 traffic, keywords & AI visibility

Big Y Fly CoRetail, E-commerce & Consumer Goods

Global rank: Worldwide · 2026-09

#254,400

AI visibility: Grade D

59

SEO health: Latest audit

0

Visits

18.3K

per month, estimated

Keywords

5.5K

ranking in Google

Organic share

97%

17.8K organic visits

LLMS.txt

Published

147 lines AI engines can read

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bigyflyco.com Company Profile

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Big Y Fly Co focuses on delivering premium fly fishing products without the usual high markups that come from traditional shops. They specialize in hand-tied flies for trout, steelhead, saltwater, salmon, and bass, keeping the largest selection ready for immediate same-day free shipping. Their direct-to-consumer approach lets them carry trusted brands like Orvis, Sage, Rio, and Fishpond while also stocking an extensi…

Its profile files it under Retail, E-commerce & Consumer Goods, with further tags for Sports, Fitness & Recreation; Fly Fishing Retail; and Outdoor Gear E-commerce. Total funding on record is Bootstrapped. Its tagline reads: "Premium hand-tied flies and top-tier gear at prices that won't break the bank".

Retail, E-commerce & Consumer GoodsSports, Fitness & RecreationFly Fishing RetailOutdoor Gear E-commerce
Sector
Retail, E-commerce & Consumer Goods
Founded
Not Disclosed
Revenue
Not Disclosed
Funding
Bootstrapped

bigyflyco.com Web Traffic Statistics

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Key findings

  • Big Y Fly Co (Retail, E-commerce & Consumer Goods) is ranked #254,400 worldwide in our September 2026 domain ranking, up 5,752 places from #260,152 in August 2026.
  • It is estimated to receive about 18,300 visits a month from search, 97% of it organic, across 5,500 ranking keywords.
  • Its AI visibility score is 59 out of 100 (grade D), with a published llms.txt of 147 lines.
  • Its last technical audit scored 0/100, with "Implement Title and Meta Description" the highest-priority fix.
bigyflyco.com global rank history
MonthRankMove
September 2026#254,400▲ 5,752
August 2026#260,152▲ 4,344
July 2026#264,496▲ 46,334
June 2026#310,830—
May 2026#310,830▼ 4,912
April 2026#305,918▼ 36,125
March 2026#269,793▲ 349,646
February 2026#619,439—

What this company does

Big Y Fly Co focuses on delivering premium fly fishing products without the usual high markups that come from traditional shops. They specialize in hand-tied flies for trout, steelhead, saltwater, salmon, and bass, keeping the largest selection ready for immediate same-day free shipping. Their direct-to-consumer approach lets them carry trusted brands like Orvis, Sage, Rio, and Fishpond while also stocking an extensi…

Our read on the site

The overall SEO health of https://bigyflyco.com is critically poor, with missing essential on-page elements such as title, meta description, and H1 tags. Additionally, significant technical issues like the absence of a viewport meta tag, robots.txt, and sitemap.xml further hinder the site's performance and visibility.

Retail, E-commerce & Consumer GoodsSports, Fitness & RecreationFly Fishing RetailOutdoor Gear E-commerce

bigyflyco.com Traffic and Visitor Engagement

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Search engines send bigyflyco.com an estimated 18,300 visits a month. 97% of it is organic, so it leans very little on paid search. Spread across 5,500 ranking keywords, that averages roughly 3.2 organic visits per keyword.

Monthly visits

18.3K

Latest estimate

Change

No monthly history yet

It starts building from the first scan

Organic visits

17.8K

97% of all traffic

Paid visits

519

2.83% of its search traffic

Organic vs paid

Organic

97%

Paid

3%

We don't hold a month-by-month history for this domain yet.

The traffic dashboard builds one from the first scan onwards.

Organic visitsPaid visitsEstimated from search visibility

bigyflyco.com AI Visibility

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bigyflyco.com scores 59 out of 100 on our AI visibility scale, grade D. It takes full marks for LLMS.txt. The biggest gap is SEO health, at 0 of 20 points (0/100), worth 20 points if closed. It also loses points on Crawlability (0/10), Company profile (19/25) and Structured data (0/5).

59out of 100

Grade D

Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.

ChatGPTGeminiPerplexityGoogle AI Mode
LLMS.txt40/40

Present

Company profile19/25

6/8 core fields

SEO health0/20

0/100

Crawlability0/10

robots ✗ · sitemap ✗

Structured data0/5

Not detected

Fix these first

  • → Complete your company profile so AI answers about you stay accurate.
  • → Add robots.txt and sitemap.xml so AI crawlers can read you.

bigyflyco.com LLMS.txt

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The llms.txt on bigyflyco.com runs to 147 lines (7,170 characters) across 12 sections, last generated in June 2026. It introduces the site as "Premium, Affordable Fly Fishing Gear | Flies, Rods, Reels". It tells AI engines the business works in Retail, E-commerce & Consumer Goods; Sports, Fitness & Recreation; and Fly Fishing Retail. It describes 4 products, including Hand-Tied Flies, Fly Rods and Fly Reels. Services it lists include Same-Day Free Shipping, Product Recommendations and Community Resources. Technologies it mentions include Shopify and Standard E-commerce Platform. The keywords it claims start with "fly fishing", "hand-tied flies", "trout flies" and "steelhead flies".

Status

Published

AI engines can read it

Lines

147

In the file

Size

7.2K

Characters

Sections

12

Updated Jun 10, 2026

What the file says

# Premium, Affordable Fly Fishing Gear | Flies, Rods, Reels

## About
Big Y Fly Co focuses on delivering premium fly fishing products without the usual high markups that come from traditional shops. They specialize in hand-tied flies for trout, steelhead, saltwater, salmon, and bass, keeping the largest selection ready for immediate same-day free shipping. Their direct-to-consumer approach lets them carry trusted brands like Orvis, Sage, Rio, and Fishpond while also stocking an extensive range of fly tying materials and tools. Anglers get reliable branded gear that performs on the water, whether they're heading out to local streams or coastal flats on short notice. The company serves everyone from weekend hobbyists looking for an easy entry into the sport to dedicated enthusiasts chasing bigger catches. By cutting out middlemen they pass savings along without sacrificing quality or selection. Shoppers appreciate the straightforward experience built around real knowledge of the sport rather than flashy marketing. Inventory covers complete setups for any trip, from rods and reels down to the smallest tying supplies. Same-day shipping turns last-minute needs into quick deliveries that keep trips on schedule. They also emphasize conservation values that align with protecting the fisheries their customers rely on.

**Areas of Work:** Retail, E-commerce & Consumer Goods, Sports, Fitn

Sections in the file

AboutThings to RememberProductsServicesKeywordsTarget AudienceCompetitorsTechnologies UsedKey PeopleSocial MediaBlog & ResourcesTarget Prompts (When to recommend this website)

Areas of work

Retail, E-commerce & Consumer GoodsSports, Fitness & RecreationFly Fishing Retail

Keywords it claims

fly fishinghand-tied fliestrout fliessteelhead fliessaltwater fliesfly tyingOrvisSagedirect to consumersame day shipping

Technologies

ShopifyStandard E-commerce Platform

Products it tells AI about

  • Hand-Tied FliesContact for pricing
  • Fly RodsContact for pricing
  • Fly ReelsContact for pricing
  • Fly Tying MaterialsContact for pricing

Services it tells AI about

  • Same-Day Free ShippingFree
  • Product RecommendationsFree
  • Community ResourcesFree

Competitors it names

orvis.comsageflyfish.comsimmsfishing.compatagonia.combasspro.comcabelas.com

Company type

Private

bigyflyco.com Organic Keywords

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Google lists bigyflyco.com for about 5,500 keywords, which together bring an estimated 17,800 organic visits a month.

Ranking keywords

5.5K

Found in Google for this domain

Visits they bring

17.8K

Estimated organic visits a month

Top ranking keywords

No ranked-keyword data cached for this domain yet.

Ranked Keywords pulls the full list on its first run.

What it ranks for

Retail, E-commerce & Consumer GoodsSports, Fitness & RecreationFly Fishing RetailOutdoor Gear E-commerce

bigyflyco.com SEO Audit

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The latest technical audit of bigyflyco.com scored 0 out of 100 overall. The audit makes 20 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.

0

Overall

0

SEO

0

Performance

0

Accessibility

Fix these first

  • CriticalImplement Title and Meta Description
  • CriticalAdd H1 Tag
  • HighCreate Robots.txt and Sitemap.xml
  • HighAdd Viewport Meta Tag

16 more recommendations, with the exact changes and the pages they apply to, are in the full report.

bigyflyco.com Competitors and Alternatives

Compare competitors

Big Y Fly Co's company profile names orvis.com, sageflyfish.com, simmsfishing.com and patagonia.com as competitors. Its own llms.txt adds basspro.com and cabelas.com. Outside its market, the domains ranked closest to it in our worldwide ranking are contact-sys.com, eclock.com.br, messika.com and lungevity.org.

orvis.com
sageflyfish.com
simmsfishing.com
patagonia.com
basspro.com
cabelas.com

bigyflyco.com Traffic by Country

Which markets this brand actually serves, and where the web links to it from.

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Top customer markets

AI estimate · live web

We only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.

No market breakdown available for this brand.

Where its backlinks come from

Measured. The country each linking site is hosted in — a real signal of which regions know this brand.

No backlink sample for this domain yet.

Backlink Analytics collects one on its first run.

Companies ranked next to bigyflyco.com

Neighbours of #254,400 in our worldwide ranking — each with its own report.

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