Last updated: September 2026
Global rank: Worldwide · 2026-09
#289,628
AI visibility: Grade A+
94
SEO health: Latest audit
71
Visits
273
per month, estimated
Keywords
85
ranking in Google
Organic share
100%
273 organic visits
LLMS.txt
Published
148 lines AI engines can read
You're seeing the free preview of ban.org
ban.org Company Profile
The Basel Action Network, or BAN, has been at the forefront of stopping the flow of hazardous e-waste from wealthy nations to vulnerable communities in developing countries for over two decades. They focus on exposing illegal trade practices, pushing for stronger international policies under the Basel Convention, and empowering local activists worldwide. Through investigative reports and undercover operations, BAN un…
Founded in 1997 (about 29 years ago), Basel Action Network is based in Seattle, United States. Its workforce is listed as between 11 and 50 employees. Its profile files it under e-waste advocacy, with further tags for environmental justice, recycling and sustainability. Products on record for it: e-Stewards Certification and Research Reports. Its tagline reads: "Challenging the export of toxic waste to fight environmental injustice".
- Sector
- e-waste advocacy
- Headquarters
- Seattle, United States
- Founded
- 1997
- Employees
- 11-50
- Revenue
- Not Disclosed
- Funding
- Not Disclosed
- Products
- e-Stewards Certification, Research Reports
ban.org Web Traffic Statistics
Key findings
- Basel Action Network (e-waste advocacy) is ranked #289,628 worldwide in our September 2026 domain ranking, up 12,019 places from #301,647 in August 2026.
- It is estimated to receive about 273 visits a month from search, 100% of it organic, across 85 ranking keywords.
- Its AI visibility score is 94 out of 100 (grade A+), with a published llms.txt of 148 lines.
- Its last technical audit scored 71/100, with "Add a Compelling Meta Description" the highest-priority fix.
| Month | Rank | Move |
|---|---|---|
| September 2026 | #289,628 | ▲ 12,019 |
| August 2026 | #301,647 | ▲ 21,588 |
| July 2026 | #323,235 | ▼ 11,511 |
| June 2026 | #311,724 | — |
| May 2026 | #311,724 | ▲ 133,865 |
| April 2026 | #445,589 | ▼ 125,518 |
| March 2026 | #320,071 | ▲ 26,708 |
| February 2026 | #346,779 | — |
What this company does
The Basel Action Network, or BAN, has been at the forefront of stopping the flow of hazardous e-waste from wealthy nations to vulnerable communities in developing countries for over two decades. They focus on exposing illegal trade practices, pushing for stronger international policies under the Basel Convention, and empowering local activists worldwide. Through investigative reports and undercover operations, BAN un…
Our read on the site
The Basel Action Network website has a mixed SEO health profile, with significant performance issues indicated by a low Lighthouse score of 23. While the site has a solid technical foundation with HTTPS and a proper viewport, it suffers from critical content gaps and missing meta descriptions that hinder its visibility…
ban.org Traffic and Visitor Engagement
Search engines send ban.org an estimated 273 visits a month. Effectively all of it is organic — about 273 visits from unpaid results. Spread across 85 ranking keywords, that averages roughly 3.2 organic visits per keyword.
Monthly visits
273
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
273
100% of all traffic
Paid visits
0
No paid search detected
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
ban.org AI Visibility
ban.org scores 94 out of 100 on our AI visibility scale, grade A+. It takes full marks for LLMS.txt, Crawlability and Structured data. The biggest gap is Company profile, at 22 of 25 points (7/8 core fields), worth 3 points if closed. It also loses points on SEO health (17/20).
Grade A+
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
7/8 core fields
85/100
robots ✓ · sitemap ✓
Detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
ban.org LLMS.txt
The llms.txt on ban.org runs to 148 lines (8,223 characters) across 12 sections, last generated in April 2026. It introduces the site as "Basel Action Network". It tells AI engines the business works in Environmental Advocacy, E-Waste Management and Sustainability and Recycling. It describes 4 products, with prices such as Toxic Waste Reports at Free Download and Advocacy Toolkits at Free. Services it lists include Policy Consulting, Corporate Audits, Training Workshops and Campaign Support. The audience it names is Activists, Policymakers, Corporates, aged 25-55 (Global). Technologies it mentions include HTTPS, Viewport Meta Tag, Robots.txt and XML Sitemap. The keywords it claims start with "e-waste", "recycling", "environmental advocacy" and "plastic waste". It gives the company type as Non-Profit.
Status
Published
AI engines can read it
Lines
148
In the file
Size
8.2K
Characters
Sections
12
Updated Apr 29, 2026
What the file says
# Basel Action Network ## About Basel Action Network (BAN) dedicates itself to ending the injustice of toxic waste trading, particularly electronic waste shipped from rich countries to poor ones. They've run eye-opening investigations into sites like Africa's largest e-waste dump, revealing child labor and pollution horrors that spur international outcry. BAN pushes for enforcement of treaties like the Basel Convention, working with governments to close loopholes. Their efforts target electronics makers, urging them toward circular economy models where products get responsibly recycled. Beyond e-waste, they combat plastic pollution through campaigns demanding transparency in waste flows. BAN offers certification like e-Stewards to recyclers proving ethical practices, building trust in the supply chain. They collaborate with communities hit hardest, providing training and advocacy tools. Reports from BAN often make headlines, shifting corporate behaviors and policies. Donors and grants sustain their watchdog role, free from industry influence. Educational resources help consumers choose green electronics. BAN's global network amplifies voices from the Global South. They track trends like rising e-waste volumes, forecasting crises if unchecked. Partnerships with other enviro groups multiply impact. Success stories include bans on toxic exports in key ports. Looking ahead, BAN ey
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- e-Stewards CertificationContact for pricing
- Toxic Waste ReportsFree Download
- Advocacy ToolkitsFree
- Plastic Waste TrackerContact for access
Services it tells AI about
- Policy Consulting
- Corporate Audits
- Training Workshops
- Campaign Support
Competitors it names
Audience it targets
Activists, Policymakers, Corporates · 25-55 · Global
Company type
Non-Profit
ban.org Organic Keywords
Google lists ban.org for about 85 keywords, which together bring an estimated 273 organic visits a month.
Ranking keywords
85
Found in Google for this domain
Visits they bring
273
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
ban.org SEO Audit
The latest technical audit of ban.org scored 71 out of 100 overall. Performance is its weakest area at 23, while SEO scores highest at 85. The audit makes 12 recommendations in all, and 3 of the 4 listed first are rated high priority or critical.
Overall
SEO
Performance
Accessibility
Fix these first
- CriticalAdd a Compelling Meta Description
- HighOptimize Image Alt Text
- CriticalImprove Site Performance
- MediumCreate a llms.txt File
8 more recommendations, with the exact changes and the pages they apply to, are in the full report.
ban.org Competitors and Alternatives
Basel Action Network's company profile names https://www.ewaste.com, https://www.plasticpollutioncoalition.org, https://www.recycle.org and https://www.greenpeace.org as competitors. Its own llms.txt adds https://www.earth911.com and https://www.sustainableelectronics.org. Outside its market, the domains ranked closest to it in our worldwide ranking are fluix.io, youcillis.com, pluggedlabs.com and mooc.org.
ban.org Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
ban.org Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for ban.org yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
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