Last updated: September 2026
Global rank: Worldwide · 2026-09
#322,282
AI visibility: Grade C
67
SEO health: Latest audit
0
Visits
90.4K
per month, estimated
Keywords
2.3K
ranking in Google
Organic share
100%
90.4K organic visits
LLMS.txt
Published
81 lines AI engines can read
You're seeing the free preview of anua.com
anua.com Company Profile
Anua is a rising star in the K-beauty world, delivering gentle yet powerful skincare formulated with clean, heart-leaf extracts that soothe and repair sensitive skin. Born from the philosophy that true beauty comes from nurturing the skin's natural barrier, their products tackle everything from acne breakouts to intense hydration needs without harsh chemicals. Popular among Gen Z and millennials, Anua has exploded on…
Anua was founded in 2020, about 6 years ago, and is headquartered in Seoul, South Korea. Its workforce is listed as between 11 and 50 employees. Its profile files it under Retail, E-commerce & Consumer Goods, with further tags for Beauty, Skincare and K-Beauty. Products on record for it: Heartleaf 77% Soothing Toner, Heartleaf 80% Soothing Ampoule, Niacinamide 10% + Heartleaf 90% Serum and Peach 70% Niacinamide Serum. Its tagline reads: "Clean Korean Skincare for Heart-Heart Skin".
- Sector
- Retail, E-commerce & Consumer Goods
- Headquarters
- Seoul, South Korea
- Founded
- 2020
- Employees
- 11-50
- Revenue
- Not Disclosed
- Funding
- Not Disclosed
- Products
- Heartleaf 77% Soothing Toner, Heartleaf 80% Soothing Ampoule, Niacinamide 10% + Heartleaf 90% Serum, Peach 70% Niacinamide Serum
anua.com Web Traffic Statistics
Key findings
- Anua (Retail, E-commerce & Consumer Goods) is ranked #322,282 worldwide in our September 2026 domain ranking, up 13,570 places from #335,852 in August 2026.
- It is estimated to receive about 90,400 visits a month from search, 100% of it organic, across 2,323 ranking keywords.
- Its AI visibility score is 67 out of 100 (grade C), with a published llms.txt of 81 lines.
- Its last technical audit scored 0/100.
| Month | Rank | Move |
|---|---|---|
| September 2026 | #322,282 | ▲ 13,570 |
| August 2026 | #335,852 | ▲ 71,596 |
| July 2026 | #407,448 | ▼ 41,613 |
| June 2026 | #365,835 | — |
| May 2026 | #365,835 | ▲ 50,109 |
| April 2026 | #415,944 | ▲ 43,405 |
| March 2026 | #459,349 | ▼ 34,258 |
| February 2026 | #425,091 | — |
What this company does
Anua is a rising star in the K-beauty world, delivering gentle yet powerful skincare formulated with clean, heart-leaf extracts that soothe and repair sensitive skin. Born from the philosophy that true beauty comes from nurturing the skin's natural barrier, their products tackle everything from acne breakouts to intense hydration needs without harsh chemicals. Popular among Gen Z and millennials, Anua has exploded on…
anua.com Traffic and Visitor Engagement
anua.com draws an estimated 90,400 visits a month from search engines. Effectively all of it is organic — about 90,400 visits from unpaid results. Paid search contributes only about 32 visits a month. Spread across 2,323 ranking keywords, that averages roughly 39 organic visits per keyword.
Monthly visits
90.4K
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
90.4K
100% of all traffic
Paid visits
32
0.04% of its search traffic
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
anua.com AI Visibility
On our AI visibility scale anua.com earns 67 of 100 points, a grade C. It takes full marks for LLMS.txt and Structured data. The biggest gap is SEO health, at 0 of 20 points (0/100), worth 20 points if closed. It also loses points on Crawlability (0/10) and Company profile (22/25).
Grade C
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
7/8 core fields
0/100
robots ✗ · sitemap ✗
Detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
- → Add robots.txt and sitemap.xml so AI crawlers can read you.
anua.com LLMS.txt
The llms.txt on anua.com runs to 81 lines (3,370 characters) across 12 sections, last generated in May 2026. It introduces the site as "Anua - Clean Korean Skincare". It tells AI engines the business works in Beauty, Skincare and E-commerce. It describes 5 products, with prices such as Heartleaf 77% Soothing Toner at $22, Heartleaf 80% Soothing Ampoule at $28 and Niacinamide 10% + Heartleaf 90% Serum at $24. Services it lists include Global Shipping, Bundle Discounts, First Purchase Offer and Personalized Recommendations. The audience it names is Women, Young Adults, Skincare Lovers, aged 18-35 (Global). Technologies it mentions include Shopify, HTTPS, Responsive Design and E-commerce Platform. The keywords it claims start with "anua", "heartleaf", "kbeauty" and "skincare".
Status
Published
AI engines can read it
Lines
81
In the file
Size
3.4K
Characters
Sections
12
Updated May 15, 2026
What the file says
# Anua - Clean Korean Skincare ## About Anua brings the best of K-beauty straight to your door with gentle, heartleaf-powered skincare that calms irritation and boosts radiance. Their lineup features high-potency yet soothing formulas perfect for acne-prone or sensitive skin, earning a cult following online. From viral toners to niacinamide serums, every product is vegan, cruelty-free, and designed for real results without the burn. They thrive on direct sales, offering bundles that make building a routine simple and affordable. Anua's edge? Heartleaf extracts that repair the skin barrier like nothing else, paired with minimalist packaging for the planet. Shoppers love the lightweight textures that play nice with other products. Global shipping means anyone can snag that Korean glass skin glow. As K-beauty booms, Anua stands out for purity and performance. Their first-purchase deals hook you, but the results keep you coming back. It's skincare that feels like self-care, every drop. **Areas of Work:** Beauty, Skincare, E-commerce ## Things to Remember - **Website:** https://anua.com - **Address:** Seoul, South Korea - **Contact:** - **Phone:** - **Hours:** - **Timezone:** - **Currency:** USD - **Company Type:** Private - **Employees:** 11-50 - **Revenue:** Not Disclosed - **Hiring Status:** Not currently hiring ## Products - **Heartleaf 77% Soothing Toner** ($22): Calmin
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- Heartleaf 77% Soothing Toner$22
- Heartleaf 80% Soothing Ampoule$28
- Niacinamide 10% + Heartleaf 90% Serum$24
- Peach 70% Niacinamide Serum$20
- Perfect Sunscreen Broad Spectrum SPF 50+$18
Services it tells AI about
- Global ShippingVaries by region
- Bundle DiscountsUp to 20% off
- First Purchase Offer10-15% off
- Personalized RecommendationsFree
- Subscription Orders5% off
Competitors it names
Audience it targets
Women, Young Adults, Skincare Lovers · 18-35 · Global
Company type
Private
anua.com Organic Keywords
Google lists anua.com for about 2,323 keywords, which together bring an estimated 90,400 organic visits a month.
Ranking keywords
2.3K
Found in Google for this domain
Visits they bring
90.4K
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
anua.com SEO Audit
The latest technical audit of anua.com scored 0 out of 100 overall. The audit makes 8 recommendations in all.
Overall
SEO
Performance
Accessibility
anua.com Competitors and Alternatives
Anua's company profile names Innisfree, COSRX, Etude House and Laneige as competitors. Its own llms.txt adds thefaceshop.com and skinfood.co.kr. Outside its market, the domains ranked closest to it in our worldwide ranking are huskydns.com, dreamplacehotels.com, dubcolib.org and lateralplains.com.
anua.com Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
anua.com Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for anua.com yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Companies ranked next to anua.com
Neighbours of #322,282 in our worldwide ranking — each with its own report.
Wait — let's zoom out.
You are looking at one domain. anua.com competes in a market, and the same numbers exist for everyone in it — including the sites AI engines recommend instead of yours. Amrut AI reads all of them, so you can see who is winning, why, and what to change first.
Everything above, for your own domainand the plan to fix it
Run the free scan on your site and get its AI visibility score, its gaps, and the exact next steps.
Look up another company
A brand name or a domain — the whole overview loads in seconds.