Building this domain's report…
Global rank
AI visibility
SEO health
Visits
per month, estimated
Keywords
ranking in Google
Organic share
of all search traffic
LLMS.txt
lines AI engines can read
Building this domain's report…
Global rank
AI visibility
SEO health
Visits
per month, estimated
Keywords
ranking in Google
Organic share
of all search traffic
LLMS.txt
lines AI engines can read
Global rank: Worldwide · 2026-08
#34,370
AI visibility: Grade A+
92
SEO health: Latest audit
85
Visits
123.5K
per month, estimated
Keywords
8.3K
ranking in Google
Organic share
100%
123.5K organic visits
LLMS.txt
Published
153 lines AI engines can read
You're seeing the free preview of world.rugby
A snapshot of how world.rugby performs in search and in AI answers — every number below is one we hold, not a guess.
What this company does
World Rugby serves as the international governing body for rugby union, overseeing the sport across more than 120 member unions worldwide. They organize major tournaments like the Rugby World Cup and Rugby World Cup Sevens, bringing together top national teams every four years in a spectacle that captivates millions. Beyond events, World Rugby develops the laws of the game, invests in player welfare, and promotes rug…
Our read on the site
The overall SEO health of world.rugby is strong, with an impressive SEO score of 100/100. However, there are critical areas for improvement, particularly in on-page elements like H1 tags and the absence of a sitemap, which can hinder discoverability and indexing.
Month by month, how much search traffic this domain earns — how much of it is free, and whether it is winning or losing ground.
Monthly visits
123.5K
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
123.5K
100% of all traffic
Paid visits
Whether AI engines can read this brand, understand it, and cite it when someone asks about its category.
Grade A+
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
The file AI engines read to understand a business. This is what it currently tells them about this one.
Status
Published
AI engines can read it
Lines
153
In the file
Size
6.7K
Characters
Sections
12
The searches this domain already ranks for, and how much traffic they bring it.
Ranking keywords
8.3K
Found in Google for this domain
Visits they bring
123.5K
Estimated organic visits a month
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
How the site itself performs — speed, accessibility and the technical basics both search crawlers and AI crawlers depend on.
Overall
SEO
Excellent
The websites this domain competes with for the same searches and the same AI answers.
The business behind the domain — what it does, where it is, and who runs it.
World Rugby serves as the international governing body for rugby union, overseeing the sport across more than 120 member unions worldwide. They organize major tournaments like the Rugby World Cup and Rugby World Cup Sevens, bringing together top national teams every four years in a spectacle that captivates millions. Beyond events, World Rugby develops the laws of the game, invests in player welfare, and promotes rug…
Which markets this brand actually serves, and where the web links to it from.
We only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for world.rugby yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Neighbours of #34,370 in our worldwide ranking — each with its own report.
You are looking at one domain. world.rugby competes in a market, and the same numbers exist for everyone in it — including the sites AI engines recommend instead of yours. Amrut.ai reads all of them, so you can see who is winning, why, and what to change first.
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0
No paid search detected
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
Present
7/8 core fields
100/100
robots ✓ · sitemap ✗
Detected
Fix these first
Updated Apr 26, 2026
# World Rugby ## About World Rugby stands at the heart of the rugby world, managing everything from elite international competitions to grassroots development across 120 member nations. They host blockbuster events like the Rugby World Cup, which draws billions in viewership, and the HSBC SVNS sevens circuit that energizes stadiums from Dubai to Vancouver. Player safety innovations, law updates, and anti-doping measures keep the game evolving responsibly. Rankings provide weekly drama, fueling debates among fans everywhere. Women's rugby gets massive backing through dedicated world cups and investment funds. Apps and digital platforms deliver live scores, highlights, and training tools right to your pocket. Merch drops and partnerships amplify the brand's reach. They're all about growing the sport inclusively, from Pacific Islands academies to urban hubs in Europe. Challenges like climate impact on tours get tackled head-on too. In short, World Rugby fuels the fire of a sport built on camaraderie and grit. **Areas of Work:** Sports Governance, Event Management, Athlete Welfare, Rugby Development ## Things to Remember - **Website:** https://world.rugby - **Address:** - **Contact:** - **Phone:** - **Hours:** - **Timezone:** - **Currency:** - **Company Type:** Non-Profit - **Employees:** 101-250 - **Revenue:** Not Disclosed - **Hiring Status:** Not currently hiring ## Pr
Sections in the file
Areas of work
Keywords it claims
Technologies
Performance
Accessibility
6 more recommendations, with the exact changes and the pages they apply to, are in the full report.
Products it tells AI about
Audience it targets
Rugby enthusiasts, athletes, coaches · 16-55 · Global
Company type
Non-Profit