vera.org — August 2026 traffic, keywords & AI visibility

vera.org draws an estimated 340,500 visits a month from search engines. Effectively all of it is organic — about 340,500 visits from unpaid results. Spread across 12,900 ranking keywords, that averages roughly 26 organic visits per keyword.

On our AI visibility scale vera.org earns 85 of 100 points, a grade A. It takes full marks for LLMS.txt and Structured data. The biggest gap is Crawlability, at 0 of 10 points (robots ✗ · sitemap ✗), worth 10 points if closed. It also loses points on Company profile (22/25) and SEO health (18/20).

The llms.txt on vera.org runs to 131 lines (5,467 characters) across 12 sections, last generated in April 2026. It introduces the site as "Vera Institute of Justice". It tells AI engines the business works in Non-Profit, Social Justice and Research. It describes 3 products, including Research and Policy Analysis, Technical Assistance and Training and Capacity Building. Services it lists include Consultation Services. The audience it names is Civic leaders, Policy makers, Researchers, Community organizers, aged All ages (United States). Technologies it mentions include WordPress, Google Analytics, HTML5 and CSS3. The keywords it claims start with "Vera Institute of Justice", "justice systems", "fairness" and "public safety".

# Vera Institute of Justice

## About
The Vera Institute of Justice is dedicated to improving justice systems across the United States. By collaborating with government and civic leaders, Vera aims to create fair and safe communities through innovative research and practical solutions. Their work emphasizes the importance of equity and justice in policy-making, striving to enhance public safety while reducing incarceration rates.

**Areas of Work:** Non-Profit, Social Justice, Research

## Things to Remember
- **Website:** https://vera.org
- **Address:** 233 Broadway, Suite 2700, New York, NY 10279, United States
- **Contact:** [email protected]
- **Phone:** +1-212-334-1300
- **Hours:** Mon-Fri: 9AM-5PM
- **Timezone:** America/New_York
- **Currency:** USD
- **Company Type:** Private
- **Employees:** 150 employees
- **Revenue:** Not Disclosed
- **Hiring Status:** Yes, actively hiring

## Products
- **Research and Policy Analysis** (Contact for pricing): In-depth analysis and research on justice system policies and practices.
- **Technical Assistance** (Contact for pricing): Support and guidance for implementing justice reforms effectively.
- **Training and Capacity Building** (Contact for pricing): Workshops and training programs aimed at enhancing skills in justice reform.

## Services
- **Consultation Services** (Contact for quote): Expert consultation on justice system improvemen

Google lists vera.org for about 12,900 keywords, which together bring an estimated 340,500 organic visits a month.

The latest technical audit of vera.org scored 85 out of 100 overall. Performance is its weakest area at 62, while SEO scores highest at 92. The audit makes 10 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.

Vera Institute's company profile names urban.org, brennancenter.org and thejusticecollaborative.com as competitors. Its own llms.txt adds americanprogress.org and ojp.gov. Outside its market, the domains ranked closest to it in our worldwide ranking are vegnonveg.com, airtek.com.ve, walletme.net and thermofisher.cn.

urban.org

brennancenter.org

thejusticecollaborative.com

americanprogress.org

ojp.gov