Last updated: August 2026
Global rank: Worldwide · 2026-08
#19,369
AI visibility: Grade C
64
SEO health: Not audited
—
Visits
109.8K
per month, estimated
Keywords
12.5K
ranking in Google
Organic share
100%
109.8K organic visits
LLMS.txt
Published
153 lines AI engines can read
You're seeing the free preview of usertesting.com
usertesting.com Web Traffic Statistics
Key findings
- UserTesting (User Experience) is ranked #19,369 worldwide in our August 2026 domain ranking, inside the top 100,000, down 489 places from #18,880 in July 2026.
- It is estimated to receive about 109,800 visits a month from search, 100% of it organic, across 12,500 ranking keywords.
- Its AI visibility score is 64 out of 100 (grade C), with a published llms.txt of 153 lines.
| Month | Rank | Move |
|---|---|---|
| August 2026 | #19,369 | ▼ 489 |
| July 2026 | #18,880 | ▼ 3,324 |
| June 2026 | #15,556 | — |
| May 2026 | #15,556 | ▼ 216 |
| April 2026 | #15,340 | ▼ 3,508 |
| March 2026 | #11,832 | ▼ 257 |
| February 2026 | #11,575 | — |
What this company does
UserTesting runs a platform where companies can arrange for people to try out their digital products and give feedback on the experience. Users sign up to participate in tests, following instructions to navigate through sites or apps while commenting on what they see and feel. The company handles finding suitable participants and provides tools to review the video recordings along with any survey answers collected af…
usertesting.com Traffic and Visitor Engagement
usertesting.com draws an estimated 109,800 visits a month from search engines. Effectively all of it is organic — about 109,800 visits from unpaid results. Paid search contributes only about 1 visits a month. Spread across 12,500 ranking keywords, that averages roughly 8.8 organic visits per keyword.
Monthly visits
109.8K
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
109.8K
100% of all traffic
Paid visits
1
No paid search detected
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
usertesting.com AI Visibility
On our AI visibility scale usertesting.com earns 64 of 100 points, a grade C. It takes full marks for LLMS.txt and Structured data. The biggest gap is SEO health, at 0 of 20 points (Not scanned yet), worth 20 points if closed. It also loses points on Crawlability (0/10) and Company profile (19/25).
Grade C
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
6/8 core fields
Not scanned yet
Not scanned yet
Detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
- → Run a full SEO scan — technical health is unscored until then.
usertesting.com LLMS.txt
The llms.txt on usertesting.com runs to 153 lines (7,948 characters) across 12 sections, last generated in April 2026. It introduces the site as "UserTesting - Human Insight Platform". It tells AI engines the business works in UX Research, User Experience, Product Feedback and Digital Optimization. It describes 4 products, with prices such as UserTesting Human Insight Platform at Starts at $49/test and Insights AI at $5K+/mo enterprise. Services it lists include UX Research Consulting, Custom Panel Recruitment, Enterprise Onboarding and Advanced Reporting. The audience it names is UX Professionals, Product Teams, Marketers, aged 25-54 (Global). Technologies it mentions include HTTPS, Responsive Viewport, React.js, Google Tag Manager and HubSpot. The keywords it claims start with "user testing", "UX research", "customer feedback" and "design feedback". It gives the company type as Acquired.
Status
Published
AI engines can read it
Lines
153
In the file
Size
7.9K
Characters
Sections
12
Updated Apr 30, 2026
What the file says
# UserTesting - Human Insight Platform ## About UserTesting is the go-to platform for gathering real user feedback on digital products through video-based testing and interviews. It empowers teams to run studies with actual customers from a massive global panel, delivering insights in as little as an hour. This helps validate UI/UX designs, test marketing copy, and iterate on apps or websites swiftly. Serving everyone from scrappy startups to Fortune 500s, it cuts down research timelines dramatically while keeping costs low compared to traditional agencies. The platform shines with features like AI transcription, heatmaps, and automated recruiting for specific demographics. Businesses get quantitative metrics alongside qualitative video clips, making it easy to spot pain points and opportunities. UserTesting integrates seamlessly with tools like Slack, Jira, and Adobe XD, fitting right into existing workflows. Their enterprise plans offer advanced security, custom panels, and dedicated support for high-volume needs. Over time, they've added mobile app testing, VR prototypes, and accessibility audits to meet evolving demands. It's all about human-centered decisions that drive better engagement and revenue. The company prioritizes ethical recruiting and diverse representation to avoid bias. Recent AI upgrades summarize hours of footage into key themes instantly. For marketers, i
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- UserTesting Human Insight PlatformStarts at $49/test
- Live ConversationsContact for pricing
- Insights AI$5K+/mo enterprise
- Tester PanelIncluded in plans
Services it tells AI about
- UX Research ConsultingCustom quote
- Custom Panel RecruitmentContact sales
- Enterprise OnboardingIncluded in enterprise
- Advanced ReportingAdd-on
Competitors it names
Audience it targets
UX Professionals, Product Teams, Marketers · 25-54 · Global
Company type
Acquired
usertesting.com Organic Keywords
Google lists usertesting.com for about 12,500 keywords, which together bring an estimated 109,800 organic visits a month.
Ranking keywords
12.5K
Found in Google for this domain
Visits they bring
109.8K
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
usertesting.com Competitors and Alternatives
UserTesting's company profile names lookback.io, optimalworkshop.com and hotjar.com as competitors. Its own llms.txt adds https://www.optimizely.com, https://www.fullstory.com, https://www.usabilityhub.com and https://www.trymyui.com. Outside its market, the domains ranked closest to it in our worldwide ranking are continental.com, sageone.com, afdb.org and beatstars.com.
usertesting.com Company Profile
UserTesting runs a platform where companies can arrange for people to try out their digital products and give feedback on the experience. Users sign up to participate in tests, following instructions to navigate through sites or apps while commenting on what they see and feel. The company handles finding suitable participants and provides tools to review the video recordings along with any survey answers collected af…
UserTesting was founded in 2007, about 19 years ago, and is headquartered in San Francisco, United States. Its workforce is listed as between 501 and 1,000 employees. It was founded by Derek Smith. Its profile files it under User Experience, with further tags for Market Research, Technology and SaaS. Products on record for it: UserTesting Platform, Live Conversation and UserTesting Insights. Reported revenue is $100M (2022), and total funding is listed at $200M. Its tagline reads: "The leading platform for user experience testing.".
- Sector
- User Experience
- Headquarters
- San Francisco, United States
- Founded
- 2007
- Employees
- 501-1000
- Revenue
- $100M (2022)
- Funding
- $200M
- Founders
- Derek Smith
- Products
- UserTesting Platform, Live Conversation, UserTesting Insights
usertesting.com Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
usertesting.com Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for usertesting.com yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
usertesting.com SEO Audit
How the site itself performs — speed, accessibility and the technical basics both search crawlers and AI crawlers depend on.
This site hasn't been audited yet.
The SEO report runs a fresh crawl and scores over 100 technical checks.
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