Last updated: September 2026
Global rank: Worldwide · 2026-09
#315,958
AI visibility: Grade A+
94
SEO health: Latest audit
69
Visits
8.2K
per month, estimated
Keywords
2.0K
ranking in Google
Organic share
100%
8.2K organic visits
LLMS.txt
Published
142 lines AI engines can read
You're seeing the free preview of uptrace.dev
uptrace.dev Company Profile
Uptrace provides an observability platform built directly on OpenTelemetry standards for collecting and analyzing traces, metrics, and logs from applications and infrastructure. The software supports both self-hosted installations that run without licensing fees and a managed cloud option for teams that prefer not to handle operations themselves. It ingests data through standard OpenTelemetry protocols and presents u…
Founded in 2021 (about 5 years ago), uptrace is based in San Francisco, United States. Its workforce is listed as between 51 and 200 employees. It was founded by Alex Johnson. Its profile files it under Software, with further tags for Observability, Cloud Computing and SaaS. Products on record for it: Uptrace Cloud, Self-hosted Uptrace and OpenTelemetry Integration. Reported revenue is $2.5M (2025), and total funding is listed at Bootstrapped. Its tagline reads: "Enterprise Observability Without Enterprise Pricing".
- Sector
- Software
- Headquarters
- San Francisco, United States
- Founded
- 2021
- Employees
- 51-200
- Revenue
- $2.5M (2025)
- Funding
- Bootstrapped
- Founders
- Alex Johnson
- Products
- Uptrace Cloud, Self-hosted Uptrace, OpenTelemetry Integration
uptrace.dev Web Traffic Statistics
Key findings
- uptrace (Software) is ranked #315,958 worldwide in our September 2026 domain ranking, down 9,583 places from #306,375 in August 2026.
- It is estimated to receive about 8,174 visits a month from search, 100% of it organic, across 1,972 ranking keywords.
- Its AI visibility score is 94 out of 100 (grade A+), with a published llms.txt of 142 lines.
- Its last technical audit scored 69/100, with "Optimize Images" the highest-priority fix.
| Month | Rank | Move |
|---|---|---|
| September 2026 | #315,958 | ▼ 9,583 |
| August 2026 | #306,375 | ▼ 25,379 |
| July 2026 | #280,996 | ▲ 5,523 |
| June 2026 | #286,519 | — |
| May 2026 | #286,519 | ▼ 12,866 |
| April 2026 | #273,653 | ▼ 63,405 |
| March 2026 | #210,248 | ▲ 10,262 |
| February 2026 | #220,510 | — |
What this company does
Uptrace provides an observability platform built directly on OpenTelemetry standards for collecting and analyzing traces, metrics, and logs from applications and infrastructure. The software supports both self-hosted installations that run without licensing fees and a managed cloud option for teams that prefer not to handle operations themselves. It ingests data through standard OpenTelemetry protocols and presents u…
Our read on the site
Significant improvements needed. 1 critical issue. 1 high-priority issue.
uptrace.dev Traffic and Visitor Engagement
Search engines send uptrace.dev an estimated 8,174 visits a month. Effectively all of it is organic — about 8,174 visits from unpaid results. Spread across 1,972 ranking keywords, that averages roughly 4.1 organic visits per keyword.
Monthly visits
8.2K
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
8.2K
100% of all traffic
Paid visits
0
No paid search detected
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
uptrace.dev AI Visibility
uptrace.dev scores 94 out of 100 on our AI visibility scale, grade A+. It takes full marks for LLMS.txt, Crawlability and Structured data. The biggest gap is Company profile, at 22 of 25 points (7/8 core fields), worth 3 points if closed. It also loses points on SEO health (17/20).
Grade A+
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
7/8 core fields
85/100
robots ✓ · sitemap ✓
Detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
uptrace.dev LLMS.txt
The llms.txt on uptrace.dev runs to 142 lines (6,496 characters) across 12 sections, last generated in February 2026. It introduces the site as "Uptrace - OpenTelemetry Observability Platform". It tells AI engines the business works in Software, Observability and Cloud Computing. It describes 3 products, with prices such as Self-hosted Uptrace at Free (Community) / Contact for Enterprise pricing and OpenTelemetry Integration at Free. Services it lists include Enterprise Support and Custom Integration Services. The audience it names is Developers, IT Professionals, Enterprises, Tech Startups, aged 25-54 (Global). Technologies it mentions include OpenTelemetry, Go, Docker, Kubernetes and AWS. The keywords it claims start with "OpenTelemetry observability", "tracing", "metrics" and "logs".
Status
Published
AI engines can read it
Lines
142
In the file
Size
6.5K
Characters
Sections
12
Updated Feb 6, 2026
What the file says
# Uptrace - OpenTelemetry Observability Platform ## About Uptrace is an innovative observability platform that leverages OpenTelemetry-native tracing, metrics, and logs to provide comprehensive visibility into applications. Designed for developers and enterprises, it offers both self-hosted and cloud solutions to help businesses cut observability costs by up to 80%. With predictable pricing and ease of use, Uptrace empowers organizations to monitor performance and troubleshoot issues efficiently. **Areas of Work:** Software, Observability, Cloud Computing ## Things to Remember - **Website:** https://uptrace.dev - **Address:** 123 Market St, Suite 100, San Francisco, USA - **Contact:** [email protected] - **Phone:** Not Available - **Hours:** Mon-Fri: 9AM-5PM - **Timezone:** America/Los_Angeles - **Currency:** USD - **Company Type:** Private - **Employees:** 50 employees - **Revenue:** $2.5M - **Hiring Status:** Yes, actively hiring ## Products - **Uptrace Cloud** (Contact for pricing): A fully managed observability solution with OpenTelemetry-native tracing, metrics, and logs for seamless monitoring of applications. - **Self-hosted Uptrace** (Free (Community) / Contact for Enterprise pricing): A self-hosted observability platform offering full control over data with free and enterprise editions for tracing and metrics. - **OpenTelemetry Integration** (Free): Tools and SDKs t
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- Uptrace CloudContact for pricing
- Self-hosted UptraceFree (Community) / Contact for Enterprise pricing
- OpenTelemetry IntegrationFree
Services it tells AI about
- Enterprise SupportContact for quote
- Custom Integration ServicesContact for quote
Competitors it names
Audience it targets
Developers, IT Professionals, Enterprises, Tech Startups · 25-54 · Global
Company type
Private · actively hiring
uptrace.dev Organic Keywords
Google lists uptrace.dev for about 1,972 keywords, which together bring an estimated 8,174 organic visits a month.
Ranking keywords
2.0K
Found in Google for this domain
Visits they bring
8.2K
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
uptrace.dev SEO Audit
The latest technical audit of uptrace.dev scored 69 out of 100 overall. Performance is its weakest area at 45, while SEO scores highest at 85. The audit makes 12 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.
Overall
SEO
Performance
Accessibility
Fix these first
- HighOptimize Images
- HighMinimize JavaScript and CSS
- HighLeverage Browser Caching
- HighImprove Mobile Responsiveness
8 more recommendations, with the exact changes and the pages they apply to, are in the full report.
uptrace.dev Competitors and Alternatives
uptrace's company profile names datadoghq.com, newrelic.com and lightstep.com as competitors. Its own llms.txt adds honeycomb.io, sentry.io and grafana.com. Outside its market, the domains ranked closest to it in our worldwide ranking are gdnet.ru, binsearch.info, agrosavia.co and dns-principal-20.com.
uptrace.dev Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
uptrace.dev Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for uptrace.dev yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
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