Last updated: August 2026
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tsum.com Web Traffic Statistics
Key findings
- TSUM (Retail) is ranked #44,230 worldwide in our August 2026 domain ranking, inside the top 100,000, up 4,989 places from #49,219 in July 2026.
- Its AI visibility score is 79 out of 100 (grade B), with a published llms.txt of 135 lines.
- Its last technical audit scored 64/100, with "Implement a Sitemap" the highest-priority fix.
| Month | Rank | Move |
|---|---|---|
| August 2026 | #44,230 | ▲ 4,989 |
| July 2026 | #49,219 | ▼ 1,776 |
| June 2026 | #47,443 | — |
| May 2026 | #47,443 | ▲ 17,643 |
| April 2026 | #65,086 | ▼ 18,653 |
| March 2026 | #46,433 | ▲ 7,781 |
| February 2026 | #54,214 | — |
What this company does
TSUM functions as a well-established luxury department store that brings together an extensive range of premium products under one roof. Visitors can browse dedicated sections for clothing, footwear, accessories, beauty items, and home goods, with an emphasis on established international and local brands. The layout encourages leisurely exploration, supported by clear navigation between departments and practical amen…
Our read on the site
Significant improvements needed. 1 critical issue. 2 high-priority issues.
tsum.com Traffic and Visitor Engagement
Paid search ads bring 100% of it — more than its organic results do.
Monthly visits
0
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
0
0% of all traffic
Paid visits
0
No paid search detected
Organic vs paid
0%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
tsum.com AI Visibility
On our AI visibility scale tsum.com earns 79 of 100 points, a grade B. It takes full marks for LLMS.txt and Structured data. The biggest gap is Crawlability, at 0 of 10 points (robots ✗ · sitemap ✗), worth 10 points if closed. It also loses points on SEO health (12/20) and Company profile (22/25).
Grade B
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
7/8 core fields
58/100
robots ✗ · sitemap ✗
Detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
- → Add robots.txt and sitemap.xml so AI crawlers can read you.
tsum.com LLMS.txt
The llms.txt on tsum.com runs to 135 lines (5,607 characters) across 12 sections, last generated in March 2026. It introduces the site as "TSUM - Luxury Department Store". It tells AI engines the business works in Retail, Luxury Goods and E-commerce. It describes 3 products, including Luxury Fashion, Cosmetics and Home Goods. Services it lists include Personal Shopping, Tax-Free Shopping and Gift Wrapping. The audience it names is Affluent Individuals, Fashion Enthusiasts, High-Net-Worth Clients, aged 25-54 (Russia, Eastern Europe). Technologies it mentions include HTML5, CSS3, JavaScript, Cloudflare and Google Analytics. The keywords it claims start with "luxury department store", "high-end retail", "designer brands" and "premium shopping".
Status
Published
AI engines can read it
Lines
135
In the file
Size
5.6K
Characters
Sections
12
Updated Mar 24, 2026
What the file says
# TSUM - Luxury Department Store ## About TSUM is a premier luxury department store based in Moscow, offering an unparalleled selection of high-end fashion, cosmetics, and lifestyle products. Catering to an affluent clientele, TSUM curates exclusive brands and provides personalized services to create a sophisticated shopping experience. Known as a destination for luxury retail, it combines elegance with modern trends to meet the discerning tastes of its customers. **Areas of Work:** Retail, Luxury Goods, E-commerce ## Things to Remember - **Website:** https://tsum.com - **Address:** Petrovka St, 2, Moscow, 107031, Russia - **Contact:** [email protected] - **Phone:** +7-495-933-73-00 - **Hours:** Mon-Sun: 10AM-10PM - **Timezone:** Europe/Moscow - **Currency:** RUB - **Company Type:** Private - **Employees:** 500 employees - **Revenue:** $50M - **Hiring Status:** Yes, actively hiring ## Products - **Luxury Fashion** (Contact for pricing): A curated collection of designer clothing, shoes, and accessories from world-renowned brands. - **Cosmetics** (Contact for pricing): Premium beauty products including skincare, makeup, and fragrances from top luxury brands. - **Home Goods** (Contact for pricing): High-end home decor and lifestyle products to elevate living spaces with elegance. ## Services - **Personal Shopping** (Contact for quote): Tailored shopping assistance with expert sty
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- Luxury FashionContact for pricing
- CosmeticsContact for pricing
- Home GoodsContact for pricing
Services it tells AI about
- Personal ShoppingContact for quote
- Tax-Free ShoppingFree with purchase
- Gift WrappingFree with purchase
Competitors it names
Audience it targets
Affluent Individuals, Fashion Enthusiasts, High-Net-Worth Clients · 25-54 · Russia, Eastern Europe
Company type
Private · actively hiring
tsum.com Organic Keywords
Google lists tsum.com for about 1 keywords.
Ranking keywords
1
Found in Google for this domain
Visits they bring
0
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
tsum.com SEO Audit
The latest technical audit of tsum.com scored 64 out of 100 overall. Performance is its weakest area at 49, while accessibility scores highest at 77. The audit makes 10 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.
Overall
SEO
Performance
Accessibility
Fix these first
- CriticalImplement a Sitemap
- HighCreate a Robots.txt File
- HighOptimize Images
- HighMinify CSS and JavaScript
6 more recommendations, with the exact changes and the pages they apply to, are in the full report.
tsum.com Competitors and Alternatives
TSUM's company profile names gum.ru and luxurydepartmentstore.com as competitors. Its own llms.txt adds moscowcity.com, ozon.ru and wildberries.ru. Outside its market, the domains ranked closest to it in our worldwide ranking are tycoelectronics.com, nocowanie.pl, novelfmvod.com and paxton10remote.com.
tsum.com Company Profile
TSUM functions as a well-established luxury department store that brings together an extensive range of premium products under one roof. Visitors can browse dedicated sections for clothing, footwear, accessories, beauty items, and home goods, with an emphasis on established international and local brands. The layout encourages leisurely exploration, supported by clear navigation between departments and practical amen…
TSUM was founded in 2001, about 25 years ago, and is headquartered in Moscow, Russia. Its workforce is listed as between 501 and 1,000 employees. Its profile files it under Retail, with further tags for Luxury Goods, E-commerce and B2C. Products on record for it: Luxury Fashion, Cosmetics and Home Goods. Reported revenue is $50M (2022). Its tagline reads: "Luxury department store".
- Sector
- Retail
- Headquarters
- Moscow, Russia
- Founded
- 2001
- Employees
- 501-1000
- Revenue
- $50M (2022)
- Funding
- Not Disclosed
- Products
- Luxury Fashion, Cosmetics, Home Goods
tsum.com Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
tsum.com Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for tsum.com yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Companies ranked next to tsum.com
Neighbours of #44,230 in our worldwide ranking — each with its own report.
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