Last updated: September 2026
Global rank: Worldwide · 2026-09
#162,778
AI visibility: Grade C
67
SEO health: Latest audit
0
Visits
238.3K
per month, estimated
Keywords
14.2K
ranking in Google
Organic share
100%
238.2K organic visits
LLMS.txt
Published
170 lines AI engines can read
You're seeing the free preview of travismathew.com
travismathew.com Company Profile
TravisMathew crafts California-inspired apparel that seamlessly blends everyday style with performance golf wear. Born from a passion for the links and laid-back living, the brand delivers men's and women's clothing plus accessories designed for the modern golfer who values comfort without sacrificing sharp looks. Think breathable polos that wick away sweat on the course, stretchy pants for unrestricted swings, and c…
TravisMathew was founded in 2007, about 19 years ago, and is headquartered in Huntington Beach, United States. Its workforce is listed as between 501 and 1,000 employees. It was founded by Adam Miramontes. Its profile files it under Retail, E-commerce & Consumer Goods, with further tags for Sports, Fitness & Recreation; Golf Apparel; and Performance Wear. Products on record for it: Men's Golf Polos, Performance Shorts, Golf Shoes and Apparel Accessories. Reported revenue is $300M (2023), and total funding is listed at Acquired. Its tagline reads: "Confident, Comfortable Apparel".
- Sector
- Retail, E-commerce & Consumer Goods
- Headquarters
- Huntington Beach, United States
- Founded
- 2007
- Employees
- 501-1000
- Revenue
- $300M (2023)
- Funding
- Acquired
- Founders
- Adam Miramontes
- Products
- Men's Golf Polos, Performance Shorts, Golf Shoes, Apparel Accessories
travismathew.com Web Traffic Statistics
Key findings
- TravisMathew (Retail, E-commerce & Consumer Goods) is ranked #162,778 worldwide in our September 2026 domain ranking, up 5,290 places from #168,068 in August 2026.
- It is estimated to receive about 238,300 visits a month from search, 100% of it organic, across 14,200 ranking keywords.
- Its AI visibility score is 67 out of 100 (grade C), with a published llms.txt of 170 lines.
- Its last technical audit scored 0/100, with "Implement Title and Meta Description" the highest-priority fix.
| Month | Rank | Move |
|---|---|---|
| September 2026 | #162,778 | ▲ 5,290 |
| August 2026 | #168,068 | ▼ 811 |
| July 2026 | #167,257 | ▼ 2,347 |
| June 2026 | #164,910 | — |
| May 2026 | #164,910 | ▼ 24,446 |
| April 2026 | #140,464 | ▲ 4,524 |
| March 2026 | #144,988 | ▼ 13,805 |
| February 2026 | #131,183 | — |
What this company does
TravisMathew crafts California-inspired apparel that seamlessly blends everyday style with performance golf wear. Born from a passion for the links and laid-back living, the brand delivers men's and women's clothing plus accessories designed for the modern golfer who values comfort without sacrificing sharp looks. Think breathable polos that wick away sweat on the course, stretchy pants for unrestricted swings, and c…
Our read on the site
The overall SEO health of travismathew.com is critically poor due to missing essential on-page elements such as title, meta description, and H1 tags. Additionally, the technical setup is lacking key components like a viewport meta tag, robots.txt, and sitemap, which severely impacts the site's visibility and performanc…
travismathew.com Traffic and Visitor Engagement
travismathew.com draws an estimated 238,300 visits a month from search engines. Effectively all of it is organic — about 238,200 visits from unpaid results. Paid search contributes only about 15 visits a month. Spread across 14,200 ranking keywords, that averages roughly 17 organic visits per keyword.
Monthly visits
238.3K
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
238.2K
100% of all traffic
Paid visits
15
0.01% of its search traffic
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
travismathew.com AI Visibility
On our AI visibility scale travismathew.com earns 67 of 100 points, a grade C. It takes full marks for LLMS.txt and Structured data. The biggest gap is SEO health, at 0 of 20 points (0/100), worth 20 points if closed. It also loses points on Crawlability (0/10) and Company profile (22/25).
Grade C
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
7/8 core fields
0/100
robots ✗ · sitemap ✗
Detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
- → Add robots.txt and sitemap.xml so AI crawlers can read you.
travismathew.com LLMS.txt
The llms.txt on travismathew.com runs to 170 lines (7,411 characters) across 12 sections, last generated in May 2026. It introduces the site as "TravisMathew Official | Confident, Comfortable Apparel". It tells AI engines the business works in Golf Apparel, Performance Clothing and Lifestyle Fashion. It describes 5 products, with prices such as Men's Tour Flex Polo at $88, Stroke Shorts at $98 and Cloudwolf Shoes at $160. Services it lists include Custom Embroidery, Free Shipping, Easy Returns and VIP Membership. The audience it names is Male/Female golfers, active professionals, aged 25-55 (USA, Canada, Europe). Technologies it mentions include HTTPS, E-commerce Platform, Payment Gateway and Analytics Tracking. The keywords it claims start with "golf apparel", "men's golf shirts", "golf clothing" and "golf accessories". It gives the company type as Acquired.
Status
Published
AI engines can read it
Lines
170
In the file
Size
7.4K
Characters
Sections
12
Updated May 9, 2026
What the file says
# TravisMathew Official | Confident, Comfortable Apparel ## About TravisMathew specializes in premium golf and lifestyle apparel for men and women, pulling inspiration from California's coast. They offer performance polos, shorts, hoodies, shoes, bags, and accessories built for the course and casual wear. The brand prioritizes comfort, style, and durability with stretch fabrics and moisture-wicking tech. Founded in 2007, it exploded by blending surf culture with golf fashion. Now under Callaway, they reach golfers worldwide via e-commerce and 2,500+ retail doors. Core value: confident looks for everyday elevation. Women's line matches men's quality with tailored fits. Sustainability efforts include recycled polyester pieces. Community ties through pro endorsements and events. Gear suits beginners to pros, weekend hackers to tour players. Fabrics endure rounds and washes. Direct sales plus wholesale model drives growth. Social channels buzz with style tips and tournament vibes. Competitors chase, but TM owns the chill-performance niche. Expansion into accessories rounds out wardrobes. Bottom line: apparel that swings with life. **Areas of Work:** Golf Apparel, Performance Clothing, Lifestyle Fashion ## Things to Remember - **Website:** https://travismathew.com - **Address:** Huntington Beach, California, United States - **Contact:** - **Phone:** - **Hours:** - **Timezone:*
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- Men's Tour Flex Polo$88
- Stroke Shorts$98
- Cloudwolf Shoes$160
- Stand Bag$280
- Rise Hoodie$128
Services it tells AI about
- Custom EmbroideryContact for pricing
- Free ShippingFree
- Easy Returns
- VIP MembershipFree signup
- Gift Cards$25-$500
Competitors it names
Audience it targets
Male/Female golfers, active professionals · 25-55 · USA, Canada, Europe
Company type
Acquired
travismathew.com Organic Keywords
Google lists travismathew.com for about 14,200 keywords, which together bring an estimated 238,200 organic visits a month.
Ranking keywords
14.2K
Found in Google for this domain
Visits they bring
238.2K
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
travismathew.com SEO Audit
The latest technical audit of travismathew.com scored 0 out of 100 overall. The audit makes 12 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.
Overall
SEO
Performance
Accessibility
Fix these first
- CriticalImplement Title and Meta Description
- CriticalAdd H1 Tags
- HighCreate Robots.txt and Sitemap.xml
- HighAdd Viewport Meta Tag
8 more recommendations, with the exact changes and the pages they apply to, are in the full report.
travismathew.com Competitors and Alternatives
TravisMathew's company profile names https://www.underarmour.com, https://www.nike.com, https://www.adidas.com and https://www.callawaygolf.com as competitors. Its own llms.txt adds https://www.nike.com/golf, https://www.adidas.com/us/golf, https://www.titleist.com and https://www.footjoy.com. Outside its market, the domains ranked closest to it in our worldwide ranking are selalubeton888.com, tn-apis.com, nic.sr and selcuksportshd54ce4ea947.xyz.
travismathew.com Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
travismathew.com Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for travismathew.com yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Companies ranked next to travismathew.com
Neighbours of #162,778 in our worldwide ranking — each with its own report.
Wait — let's zoom out.
You are looking at one domain. travismathew.com competes in a market, and the same numbers exist for everyone in it — including the sites AI engines recommend instead of yours. Amrut AI reads all of them, so you can see who is winning, why, and what to change first.
Everything above, for your own domainand the plan to fix it
Run the free scan on your site and get its AI visibility score, its gaps, and the exact next steps.
Look up another company
A brand name or a domain — the whole overview loads in seconds.