Last updated: September 2026
Global rank: Worldwide · 2026-09
#24,485
AI visibility: Grade A+
94
SEO health: Latest audit
69
Visits
2.4M
per month, estimated
Keywords
163.7K
ranking in Google
Organic share
98%
2.3M organic visits
LLMS.txt
Published
136 lines AI engines can read
You're seeing the free preview of tirerack.com
tirerack.com Web Traffic Statistics
Key findings
- Tire Rack (E-commerce) is ranked #24,485 worldwide in our September 2026 domain ranking, inside the top 100,000, down 2,751 places from #21,734 in August 2026.
- It is estimated to receive about 2.4 million visits a month from search, 98% of it organic, across 163,700 ranking keywords.
- Its AI visibility score is 94 out of 100 (grade A+), with a published llms.txt of 136 lines.
- Its last technical audit scored 69/100, with "Optimize Page Load Speed" the highest-priority fix.
| Month | Rank | Move |
|---|---|---|
| September 2026 | #24,485 | ▼ 2,751 |
| August 2026 | #21,734 | ▼ 720 |
| July 2026 | #21,014 | ▲ 749 |
| June 2026 | #21,763 | — |
| May 2026 | #21,763 | ▲ 3,293 |
| April 2026 | #25,056 | ▼ 1,176 |
| March 2026 | #23,880 | ▼ 2,864 |
| February 2026 | #21,016 | — |
What this company does
Tire Rack runs an online store that specializes in selling tires along with wheels and accessories for a variety of vehicles. Visitors to the site can look through options from many different brands, read reviews from people who have bought and used those products on the road, and use selection tools to see what fits their particular vehicle make and model. This setup lets shoppers research and order what they need d…
Our read on the site
Significant improvements needed. 2 high-priority issues.
tirerack.com Traffic and Visitor Engagement
tirerack.com draws an estimated 2.4 million visits a month from search engines. 98% of it is organic, so it leans very little on paid search. Spread across 163,700 ranking keywords, that averages roughly 14 organic visits per keyword.
Monthly visits
2.4M
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
2.3M
98% of all traffic
Paid visits
48.8K
2.04% of its search traffic
Organic vs paid
98%
2%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
tirerack.com AI Visibility
On our AI visibility scale tirerack.com earns 94 of 100 points, a grade A+. It takes full marks for LLMS.txt, Crawlability and Structured data. The biggest gap is Company profile, at 22 of 25 points (7/8 core fields), worth 3 points if closed. It also loses points on SEO health (17/20).
Grade A+
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
7/8 core fields
85/100
robots ✓ · sitemap ✓
Detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
tirerack.com LLMS.txt
The llms.txt on tirerack.com runs to 136 lines (5,161 characters) across 12 sections, last generated in September 2026. It introduces the site as "Tire Rack". It tells AI engines the business works in Automotive Retail, E-commerce, Tire Distribution and Wheel and Accessory Sales. It describes 3 products, including Passenger Tires, Truck and SUV Tires and Wheels and Rims. Services it lists include Tire Installation Referral. The audience it names is Car owners, Automotive enthusiasts, Fleet managers, aged 25-54 (North America). Technologies it mentions include React, Node.js, AWS, PostgreSQL and Java. The keywords it claims start with "tires", "wheels", "automotive" and "car tires".
Status
Published
AI engines can read it
Lines
136
In the file
Size
5.2K
Characters
Sections
12
Updated Sep 1, 2026
What the file says
# Tire Rack ## About Tire Rack is a leading online retailer specializing in tires, wheels, and automotive accessories for cars, trucks, SUVs, and motorcycles. The company provides detailed product information, customer reviews, and testing data to help consumers make informed purchasing decisions. It also offers services such as tire installation referrals and vehicle-specific fitment guides through its extensive e-commerce platform. **Areas of Work:** Automotive Retail, E-commerce, Tire Distribution, Wheel and Accessory Sales ## Things to Remember - **Website:** https://www.tirerack.com - **Address:** 7101 Vorden Parkway, South Bend, IN 46545, USA - **Contact:** Not Available - **Phone:** Not Available - **Hours:** Mon-Fri: 8AM-8PM ET, Sat: 9AM-5PM ET - **Timezone:** America/New_York - **Currency:** USD - **Company Type:** Private - **Employees:** 501-1000 - **Revenue:** $500M-$1B - **Hiring Status:** Yes, actively hiring ## Products - **Passenger Tires** (Contact for pricing): Wide selection of tires for sedans, coupes, and crossovers from major brands - **Truck and SUV Tires** (Contact for pricing): Durable tires designed for light trucks, SUVs, and off-road vehicles - **Wheels and Rims** (Contact for pricing): Alloy and steel wheels with various finishes and sizes ## Services - **Tire Installation Referral** (Contact for quote): Network of recommended installers for pr
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- Passenger TiresContact for pricing
- Truck and SUV TiresContact for pricing
- Wheels and RimsContact for pricing
Services it tells AI about
- Tire Installation ReferralContact for quote
Competitors it names
Audience it targets
Car owners, Automotive enthusiasts, Fleet managers · 25-54 · North America
Company type
Private · actively hiring
tirerack.com Organic Keywords
Google lists tirerack.com for about 163,700 keywords, which together bring an estimated 2.3 million organic visits a month.
Ranking keywords
163.7K
Found in Google for this domain
Visits they bring
2.3M
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
tirerack.com SEO Audit
The latest technical audit of tirerack.com scored 69 out of 100 overall. Performance is its weakest area at 50, while accessibility scores highest at 85. The audit makes 15 recommendations in all, and 3 of the 4 listed first are rated high priority or critical.
Overall
SEO
Performance
Accessibility
Fix these first
- CriticalOptimize Page Load Speed
- HighImplement Lazy Loading for Images
- HighEnhance Mobile Responsiveness
- MediumImprove Internal Linking Structure
11 more recommendations, with the exact changes and the pages they apply to, are in the full report.
tirerack.com Competitors and Alternatives
Tire Rack's company profile names discounttire.com, tirebuyer.com and simpletire.com as competitors. Its own llms.txt adds prioritytire.com, pepboys.com and ntb.com. Outside its market, the domains ranked closest to it in our worldwide ranking are aba-music.ir, comicaso.pro, idnpaito.com and khafan.net.
tirerack.com Company Profile
Tire Rack runs an online store that specializes in selling tires along with wheels and accessories for a variety of vehicles. Visitors to the site can look through options from many different brands, read reviews from people who have bought and used those products on the road, and use selection tools to see what fits their particular vehicle make and model. This setup lets shoppers research and order what they need d…
Tire Rack was founded in 1979, about 47 years ago, and is headquartered in South Bend, United States. Its workforce is listed as between 201 and 500 employees. It was founded by John D. W. G. W. B. M. W. D. S. C.. Its profile files it under E-commerce, with further tags for Automotive, Retail Technology and B2C. Products on record for it: Tires, Wheels and Automotive Accessories. Reported revenue is $100M (2022). Its tagline reads: "Tires, Wheels, Accessories, Reviews | Tires Online at Tire Rack".
- Sector
- E-commerce
- Headquarters
- South Bend, United States
- Founded
- 1979
- Employees
- 201-500
- Revenue
- $100M (2022)
- Funding
- Not Disclosed
- Founders
- John D. W. G. W. B. M. W. D. S. C.
- Products
- Tires, Wheels, Automotive Accessories
tirerack.com Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
tirerack.com Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for tirerack.com yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Companies ranked next to tirerack.com
Neighbours of #24,485 in our worldwide ranking — each with its own report.
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