Last updated: August 2026
Global rank: Worldwide · 2026-08
#168,566
AI visibility: Grade B
75
SEO health: Latest audit
85
Visits
11.7K
per month, estimated
Keywords
2.9K
ranking in Google
Organic share
100%
11.7K organic visits
LLMS.txt
Published
168 lines AI engines can read
You're seeing the free preview of tht.org.uk
tht.org.uk Web Traffic Statistics
Key findings
- Terrence Higgins Trust (HIV/AIDS Prevention) is ranked #168,566 worldwide in our August 2026 domain ranking, up 732 places from #169,298 in July 2026.
- It is estimated to receive about 11,700 visits a month from search, 100% of it organic, across 2,932 ranking keywords.
- Its AI visibility score is 75 out of 100 (grade B), with a published llms.txt of 168 lines.
- Its last technical audit scored 85/100, with "Implement Title Tags and Meta Descriptions" the highest-priority fix.
| Month | Rank | Move |
|---|---|---|
| August 2026 | #168,566 | ▲ 732 |
| July 2026 | #169,298 | ▼ 5,385 |
| June 2026 | #163,913 | — |
| May 2026 | #163,913 | ▲ 18,871 |
| April 2026 | #182,784 | ▲ 2,111 |
| March 2026 | #184,895 | ▲ 554 |
| February 2026 | #185,449 | — |
What this company does
Terrence Higgins Trust has been at the forefront of the fight against HIV in the UK since the early days of the epidemic. Founded in memory of a young man who died from AIDS-related illness, the charity provides a wide range of services including free HIV and STI testing, PrEP access, and sexual health advice. They run clinics across the country and offer online resources for those who can't make it in person. Their…
Our read on the site
The overall SEO health of tht.org.uk is concerning, with critical issues such as missing title tags and meta descriptions, as well as a lack of H1 headings. Immediate attention is needed to improve on-page elements and technical SEO aspects to enhance visibility and user experience.
tht.org.uk Traffic and Visitor Engagement
tht.org.uk draws an estimated 11,700 visits a month from search engines. Effectively all of it is organic — about 11,700 visits from unpaid results. Spread across 2,932 ranking keywords, that averages roughly 4.0 organic visits per keyword.
Monthly visits
11.7K
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
11.7K
100% of all traffic
Paid visits
0
No paid search detected
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
tht.org.uk AI Visibility
On our AI visibility scale tht.org.uk earns 75 of 100 points, a grade B. It takes full marks for LLMS.txt. The biggest gap is Crawlability, at 0 of 10 points (robots ✗ · sitemap ✗), worth 10 points if closed. It also loses points on Company profile (19/25), Structured data (0/5) and SEO health (16/20).
Grade B
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
6/8 core fields
82/100
robots ✗ · sitemap ✗
Not detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
- → Add robots.txt and sitemap.xml so AI crawlers can read you.
tht.org.uk LLMS.txt
The llms.txt on tht.org.uk runs to 168 lines (8,267 characters) across 12 sections, last generated in May 2026. It introduces the site as "Terrence Higgins Trust". It tells AI engines the business works in HIV Prevention, Sexual Health Services, LGBTQ+ Advocacy and Mental Health Support. It describes 5 products, with prices such as HIV Home Testing Kits at Free, PrEP Medication Access at Free via clinics and STI Screening Panels at Free. Services it lists include Clinic-Based HIV Testing, Sexual Health Counseling, Mental Health Referrals and Prevention Workshops. The audience it names is LGBTQ+, ethnic minorities, young adults, aged 18-45 (United Kingdom). Technologies it mentions include HTTPS and Content Management System. The keywords it claims start with "HIV support", "HIV prevention", "STI testing" and "LGBTQ+ health". It gives the company type as Non-Profit.
Status
Published
AI engines can read it
Lines
168
In the file
Size
8.3K
Characters
Sections
12
Updated May 4, 2026
What the file says
# Terrence Higgins Trust ## About Terrence Higgins Trust stands as the UK's go-to charity for HIV and sexual health, born out of the tragedy of the 1980s AIDS crisis. They deliver hands-on services like confidential testing for HIV and STIs at clinics nationwide, plus online tools for quick checks. PrEP provision is a cornerstone, helping high-risk groups stay negative. Counseling and support groups tackle the emotional side, from diagnosis shock to long-term living with HIV. Prevention drives their mission – think bold campaigns, school talks, and apps promoting condoms and U=U messaging. LGBTQ+ communities get tailored outreach, addressing unique barriers to care. Mental health ties in too, with resources for anxiety and isolation linked to sexual health worries. They work hand-in-glove with the NHS, influencing policy for better access. Volunteers amplify reach, sharing stories that resonate. Amid falling infection rates, they eye zero transmissions by 2030. Home testing kits bridge gaps for rural or shy folks. International ties share UK know-how globally. Stigma-busting efforts change hearts and minds daily. Funding from donations and grants keeps it all running. Staff blend med pros, educators, and advocates. From London hubs to regional outposts, coverage is solid. COVID pivots showed resilience with virtual consults. They empower, inform, and protect – plain and simple
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- HIV Home Testing KitsFree
- PrEP Medication AccessFree via clinics
- STI Screening PanelsFree
- Online Sexual Health AdviceFree
- Support Group MembershipFree
Services it tells AI about
- Clinic-Based HIV TestingFree
- Sexual Health CounselingFree
- Mental Health ReferralsFree
- Prevention WorkshopsFree
- Advocacy SupportFree
Competitors it names
Audience it targets
LGBTQ+, ethnic minorities, young adults · 18-45 · United Kingdom
Company type
Non-Profit
tht.org.uk Organic Keywords
Google lists tht.org.uk for about 2,932 keywords, which together bring an estimated 11,700 organic visits a month.
Ranking keywords
2.9K
Found in Google for this domain
Visits they bring
11.7K
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
tht.org.uk SEO Audit
The latest technical audit of tht.org.uk scored 85 out of 100 overall. Performance is its weakest area at 72, while accessibility scores highest at 90. The audit makes 12 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.
Overall
SEO
Performance
Accessibility
Excellent
Fix these first
- CriticalImplement Title Tags and Meta Descriptions
- CriticalCreate H1 Headings
- HighAdd Robots.txt File
- HighGenerate and Submit Sitemap
8 more recommendations, with the exact changes and the pages they apply to, are in the full report.
tht.org.uk Competitors and Alternatives
Terrence Higgins Trust's company profile names https://www.hiv.gov, https://www.lgbtqhealth.ca, https://www.aids.gov and https://www.hivinfo.nih.gov as competitors. Its own llms.txt adds https://www.plannedparenthood.org and https://www.cdc.gov. Outside its market, the domains ranked closest to it in our worldwide ranking are radioscanner.ru, hrhub.ph, novion.ru and spinner.com.
tht.org.uk Company Profile
Terrence Higgins Trust has been at the forefront of the fight against HIV in the UK since the early days of the epidemic. Founded in memory of a young man who died from AIDS-related illness, the charity provides a wide range of services including free HIV and STI testing, PrEP access, and sexual health advice. They run clinics across the country and offer online resources for those who can't make it in person. Their…
Terrence Higgins Trust was founded in 1982, about 44 years ago, and is headquartered in London, United Kingdom. Its workforce is listed as between 201 and 500 employees. Its profile files it under HIV/AIDS Prevention, with further tags for Sexual Health, LGBTQ+ Support and Public Health Charity. Its tagline reads: "Britain's leading HIV and sexual health charity".
- Sector
- HIV/AIDS Prevention
- Headquarters
- London, United Kingdom
- Founded
- 1982
- Employees
- 201-500
- Revenue
- Not Disclosed
- Funding
- Not Disclosed
tht.org.uk Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
tht.org.uk Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for tht.org.uk yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Companies ranked next to tht.org.uk
Neighbours of #168,566 in our worldwide ranking — each with its own report.
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