Last updated: September 2026
Global rank: Worldwide · 2026-09
#122,313
AI visibility: Grade A
89
SEO health: Latest audit
64
Visits
7
per month, estimated
Keywords
5
ranking in Google
Organic share
100%
7 organic visits
LLMS.txt
Published
131 lines AI engines can read
You're seeing the free preview of thenewpress.com
thenewpress.com Company Profile
The New Press functions as an independent book publisher with a focus on nonfiction titles that examine social issues, politics, and cultural questions. It selects and releases works that bring attention to topics such as economic disparity, racial justice, immigration, and public policy, often from authors whose viewpoints receive limited space elsewhere. The operation includes acquiring manuscripts, editing them in…
Founded in 1990 (about 36 years ago), The New Press is based in New York, United States. Its workforce is listed as between 51 and 200 employees. It was founded by Diane Wachtell. Its profile files it under Publishing, with further tags for Nonprofit, Literature and Social Justice. Products on record for it: Books on Social Justice, Educational Resources and Cultural Critiques. Reported revenue is $5M (2022). Its tagline reads: "Publishing for the Public Good".
- Sector
- Publishing
- Headquarters
- New York, United States
- Founded
- 1990
- Employees
- 51-200
- Revenue
- $5M (2022)
- Funding
- Not Disclosed
- Founders
- Diane Wachtell
- Products
- Books on Social Justice, Educational Resources, Cultural Critiques
thenewpress.com Web Traffic Statistics
Key findings
- The New Press (Publishing) is ranked #122,313 worldwide in our September 2026 domain ranking, down 375 places from #121,938 in August 2026.
- It is estimated to receive about 7 visits a month from search, 100% of it organic, across 5 ranking keywords.
- Its AI visibility score is 89 out of 100 (grade A), with a published llms.txt of 131 lines.
- Its last technical audit scored 64/100, with "Add Meta Descriptions" the highest-priority fix.
| Month | Rank | Move |
|---|---|---|
| September 2026 | #122,313 | ▼ 375 |
| August 2026 | #121,938 | ▲ 186 |
| July 2026 | #122,124 | ▼ 8,656 |
| June 2026 | #113,468 | — |
| May 2026 | #113,468 | ▼ 1,124 |
| April 2026 | #112,344 | ▲ 617 |
| March 2026 | #112,961 | ▲ 2,982 |
| February 2026 | #115,943 | — |
What this company does
The New Press functions as an independent book publisher with a focus on nonfiction titles that examine social issues, politics, and cultural questions. It selects and releases works that bring attention to topics such as economic disparity, racial justice, immigration, and public policy, often from authors whose viewpoints receive limited space elsewhere. The operation includes acquiring manuscripts, editing them in…
Our read on the site
The New Press website exhibits several critical SEO issues, particularly in on-page optimization, which significantly impacts its overall visibility and performance. Key areas for improvement include missing meta descriptions, H1 tags, and image alt attributes, alongside a low performance score that suggests a need for…
thenewpress.com Traffic and Visitor Engagement
Search engines send thenewpress.com an estimated 7 visits a month. Effectively all of it is organic — about 7 visits from unpaid results. Spread across 5 ranking keywords, that averages roughly 1.4 organic visits per keyword.
Monthly visits
7
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
7
100% of all traffic
Paid visits
0
No paid search detected
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
thenewpress.com AI Visibility
thenewpress.com scores 89 out of 100 on our AI visibility scale, grade A. It takes full marks for LLMS.txt, Crawlability and Structured data. The biggest gap is Company profile, at 19 of 25 points (6/8 core fields), worth 6 points if closed. It also loses points on SEO health (15/20).
Grade A
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
6/8 core fields
77/100
robots ✓ · sitemap ✓
Detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
thenewpress.com LLMS.txt
The llms.txt on thenewpress.com runs to 131 lines (5,216 characters) across 12 sections, last generated in April 2026. It introduces the site as "The New Press". It tells AI engines the business works in Publishing, Nonprofit and Literature. It describes 3 products, including Books on Social Justice, Educational Resources and Cultural Critiques. The audience it names is Educators, Activists, General Readers, aged All ages (Global). Technologies it mentions include WordPress, HTML, CSS, JavaScript and HTTPS. The keywords it claims start with "social justice books", "non-fiction", "book recommendations" and "literary events". It gives the company type as Nonprofit and says it is hiring.
Status
Published
AI engines can read it
Lines
131
In the file
Size
5.2K
Characters
Sections
12
Updated Apr 2, 2026
What the file says
# The New Press ## About The New Press is a nonprofit publishing company dedicated to producing books that promote social justice, cultural understanding, and the public good. They serve a diverse audience, including educators, activists, and general readers, by providing thought-provoking titles that challenge the status quo. With a commitment to high-quality content and accessibility, The New Press aims to amplify voices that are often marginalized in mainstream publishing. **Areas of Work:** Publishing, Nonprofit, Literature ## Things to Remember - **Website:** https://thenewpress.com - **Address:** 450 West 31st Street, New York, NY 10001, United States - **Contact:** [email protected] - **Phone:** +1-212-629-8802 - **Hours:** Mon-Fri: 9AM-5PM - **Timezone:** America/New_York - **Currency:** USD - **Company Type:** Nonprofit - **Employees:** 50 employees - **Revenue:** $5M - **Hiring Status:** Yes, actively hiring ## Products - **Books on Social Justice** (Contact for pricing): A collection of impactful books focusing on social justice issues. - **Educational Resources** (Contact for pricing): Resources designed for educators to facilitate discussions on social justice. - **Cultural Critiques** (Contact for pricing): Books that provide critical insights into cultural phenomena. ## Services ## Keywords social justice books, non-fiction, book recommendations, litera
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- Books on Social JusticeContact for pricing
- Educational ResourcesContact for pricing
- Cultural CritiquesContact for pricing
Competitors it names
Audience it targets
Educators, Activists, General Readers · All ages · Global
Company type
Nonprofit · actively hiring
thenewpress.com Organic Keywords
Google lists thenewpress.com for about 5 keywords, which together bring an estimated 7 organic visits a month.
Ranking keywords
5
Found in Google for this domain
Visits they bring
7
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
thenewpress.com SEO Audit
The latest technical audit of thenewpress.com scored 64 out of 100 overall. Performance is its weakest area at 42, while accessibility scores highest at 84. The audit makes 12 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.
Overall
SEO
Performance
Accessibility
Fix these first
- CriticalAdd Meta Descriptions
- CriticalImplement H1 Tags
- HighOptimize Images with Alt Text
- HighImprove Page Load Speed
8 more recommendations, with the exact changes and the pages they apply to, are in the full report.
thenewpress.com Competitors and Alternatives
The New Press's company profile names versobooks.com, haymarketbooks.org and beyondthebook.com as competitors. Its own llms.txt adds penguinrandomhouse.com and hachettebookgroup.com. Outside its market, the domains ranked closest to it in our worldwide ranking are fsscfwl.com, ecp-mis.ru, theeagle.com and yndlgc.cn.
thenewpress.com Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
thenewpress.com Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for thenewpress.com yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
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