Last updated: September 2026
Global rank: Worldwide · 2026-09
#386,268
AI visibility: Grade C
67
SEO health: Latest audit
0
Visits
233
per month, estimated
Keywords
76
ranking in Google
Organic share
100%
233 organic visits
LLMS.txt
Published
167 lines AI engines can read
You're seeing the free preview of tappoo.com.fj
tappoo.com.fj Company Profile
Tappoo stands as one of Fiji's longstanding family-owned enterprises, kicking off back in 1943 with a single supermarket in Suva. Over the decades, they've branched out into a powerhouse spanning retail, hospitality, and travel services tailored for the Fijian market. From luxury hotels to adventure tours, they craft experiences that blend local culture with top-notch comfort, drawing in visitors eager to explore Fij…
Tappoo was founded in 1943, about 83 years ago, and is headquartered in Suva, Fiji. Its workforce is listed as between 501 and 1,000 employees. Its profile files it under Travel, Hospitality & Food Services, with further tags for Retail, E-commerce & Consumer Goods; Fiji Tourism; and Hospitality. Products on record for it: Luxury fashion apparel, Electronics and gadgets, Home furnishings and Duty-free liquor and perfumes. Total funding on record is Bootstrapped. Its tagline reads: "Most trusted name in Fiji".
- Sector
- Travel, Hospitality & Food Services
- Headquarters
- Suva, Fiji
- Founded
- 1943
- Employees
- 501-1000
- Revenue
- Not Disclosed
- Funding
- Bootstrapped
- Products
- Luxury fashion apparel, Electronics and gadgets, Home furnishings, Duty-free liquor and perfumes
tappoo.com.fj Web Traffic Statistics
Key findings
- Tappoo (Travel, Hospitality & Food Services) is ranked #386,268 worldwide in our September 2026 domain ranking, up 158,804 places from #545,072 in August 2026.
- It is estimated to receive about 233 visits a month from search, 100% of it organic, across 76 ranking keywords.
- Its AI visibility score is 67 out of 100 (grade C), with a published llms.txt of 167 lines.
- Its last technical audit scored 0/100, with "Implement Title and Meta Description" the highest-priority fix.
| Month | Rank | Move |
|---|---|---|
| September 2026 | #386,268 | ▲ 158,804 |
| August 2026 | #545,072 | ▲ 376,102 |
| July 2026 | #921,174 | ▼ 15,169 |
| June 2026 | #906,005 | — |
| May 2026 | #906,005 | ▲ 55,830 |
| April 2026 | #961,835 | ▼ 280,570 |
| March 2026 | #681,265 | ▲ 46,871 |
| February 2026 | #728,136 | — |
What this company does
Tappoo stands as one of Fiji's longstanding family-owned enterprises, kicking off back in 1943 with a single supermarket in Suva. Over the decades, they've branched out into a powerhouse spanning retail, hospitality, and travel services tailored for the Fijian market. From luxury hotels to adventure tours, they craft experiences that blend local culture with top-notch comfort, drawing in visitors eager to explore Fij…
Our read on the site
The overall SEO health of tappoo.com.fj is critically poor, with significant deficiencies in on-page elements such as missing title and meta description, as well as a lack of H1 tags. Technical issues further exacerbate the situation, including the absence of a viewport meta tag, robots.txt, and sitemap.xml, which are…
tappoo.com.fj Traffic and Visitor Engagement
tappoo.com.fj draws an estimated 233 visits a month from search engines. Effectively all of it is organic — about 233 visits from unpaid results. Spread across 76 ranking keywords, that averages roughly 3.1 organic visits per keyword.
Monthly visits
233
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
233
100% of all traffic
Paid visits
0
No paid search detected
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
tappoo.com.fj AI Visibility
On our AI visibility scale tappoo.com.fj earns 67 of 100 points, a grade C. It takes full marks for LLMS.txt and Structured data. The biggest gap is SEO health, at 0 of 20 points (0/100), worth 20 points if closed. It also loses points on Crawlability (0/10) and Company profile (22/25).
Grade C
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
7/8 core fields
0/100
robots ✗ · sitemap ✗
Detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
- → Add robots.txt and sitemap.xml so AI crawlers can read you.
tappoo.com.fj LLMS.txt
The llms.txt on tappoo.com.fj runs to 167 lines (8,065 characters) across 12 sections, last generated in May 2026. It introduces the site as "Home | Tappoo". It tells AI engines the business works in Fiji Tourism, Hospitality and Retail. It describes 5 products, with prices such as Duty-Free Perfumes at From FJD 50. Services it lists include Fiji Vacation Packages, Island Hopping Tours, Cultural Experiences and Hotel Stays. The audience it names is Tourists, expats, families, aged 25-55 (Fiji). Technologies it mentions include HTTPS and Basic CMS. The keywords it claims start with "Tappoo Fiji", "Tappoo travel", "Tappoo tours" and "Fiji tourism".
Status
Published
AI engines can read it
Lines
167
In the file
Size
8.1K
Characters
Sections
12
Updated May 10, 2026
What the file says
# Home | Tappoo ## About Tappoo has been a cornerstone of Fijian commerce since 1943, evolving from a modest supermarket into a diversified group excelling in retail, hospitality, and tourism. They operate upscale department stores, duty-free outlets at major airports, and a collection of resorts that capture Fiji's tropical allure. Travelers rely on their tour services for everything from adventure excursions to serene beach retreats, all infused with genuine Fijian warmth. Retail offerings span fashion, tech, and luxury goods, serving both locals and visitors with quality and variety. Their hotels provide modern comforts amid stunning island settings, perfect for honeymoons or family escapes. Tappoo prioritizes sustainability, weaving eco-friendly practices into tours and operations. Duty-free shopping stands out for value, featuring premium brands at competitive prices. Community ties run strong, with initiatives boosting local economies and cultures. As Fiji's premier travel curator, they handle custom packages that simplify dream vacations. Expansion into cultural and adventure tourism keeps them ahead in a competitive landscape. Retail innovations include online elements and pop-up experiences. Their brand evokes trust, built on eight decades of reliable service. Guests praise the seamless blend of convenience and authenticity. Future growth eyes digital bookings and gre
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- Designer FashionVaries FJD
- ElectronicsContact for pricing
- Duty-Free PerfumesFrom FJD 50
- Home GoodsVaries FJD
- JewelryContact for pricing
Services it tells AI about
- Fiji Vacation PackagesFrom FJD 2000
- Island Hopping ToursFJD 300/person
- Cultural ExperiencesFJD 150
- Hotel StaysFrom FJD 400/night
- Adventure ActivitiesVaries
Competitors it names
Audience it targets
Tourists, expats, families · 25-55 · Fiji
Company type
Private
tappoo.com.fj Organic Keywords
Google lists tappoo.com.fj for about 76 keywords, which together bring an estimated 233 organic visits a month.
Ranking keywords
76
Found in Google for this domain
Visits they bring
233
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
tappoo.com.fj SEO Audit
The latest technical audit of tappoo.com.fj scored 0 out of 100 overall. The audit makes 12 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.
Overall
SEO
Performance
Accessibility
Fix these first
- CriticalImplement Title and Meta Description
- CriticalAdd H1 Tags
- HighCreate Robots.txt File
- HighCreate Sitemap.xml
8 more recommendations, with the exact changes and the pages they apply to, are in the full report.
tappoo.com.fj Competitors and Alternatives
Tappoo's company profile names https://www.fiji.travel, https://www.fijitourism.com, https://www.fijiholidays.com and https://www.fijivacations.com as competitors. Its own llms.txt adds https://www.fijitours.com and https://www.fijitravel.com. Outside its market, the domains ranked closest to it in our worldwide ranking are ipgsistema.com.br, treant.nl, netvue.com and modomed.com.
tappoo.com.fj Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
tappoo.com.fj Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for tappoo.com.fj yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
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