Last updated: August 2026
Global rank: Worldwide · 2026-08
#165,332
AI visibility: Grade D
59
SEO health: Latest audit
0
Visits
51
per month, estimated
Keywords
61
ranking in Google
Organic share
100%
51 organic visits
LLMS.txt
Published
75 lines AI engines can read
You're seeing the free preview of switchbot.jp
switchbot.jp Web Traffic Statistics
Key findings
- SwitchBot (Hardware, Robotics & Semiconductors) is ranked #165,332 worldwide in our August 2026 domain ranking, up 168,785 places from #334,117 in July 2026.
- It is estimated to receive about 51 visits a month from search, 100% of it organic, across 61 ranking keywords.
- Its AI visibility score is 59 out of 100 (grade D), with a published llms.txt of 75 lines.
- Its last technical audit scored 0/100, with "Implement Title and Meta Description" the highest-priority fix.
| Month | Rank | Move |
|---|---|---|
| August 2026 | #165,332 | ▲ 168,785 |
| July 2026 | #334,117 | ▲ 46,072 |
| June 2026 | #380,189 | — |
| May 2026 | #380,189 | ▼ 152,022 |
| April 2026 | #228,167 | ▲ 9,421 |
| March 2026 | #237,588 | ▼ 72,267 |
| February 2026 | #165,321 | — |
What this company does
SwitchBot started out making small gadgets that let people control existing appliances without replacing everything. Their lineup now covers motorized blinds, curtain rods, smart plugs, thermostats, and security cameras that all talk to the same app. Most customers are homeowners who want to add automation without ripping out old switches or hiring electricians. The devices are popular with renters too because they s…
Our read on the site
The SEO health of https://switchbot.jp is critically poor, with missing essential on-page elements such as title, meta description, and headings. Additionally, technical aspects like the absence of a viewport meta tag, robots.txt, sitemap.xml, and favicon further hinder the site's optimization potential.
switchbot.jp Traffic and Visitor Engagement
Search engines send switchbot.jp an estimated 51 visits a month. Effectively all of it is organic — about 51 visits from unpaid results. Spread across 61 ranking keywords, that averages roughly 0.8 organic visits per keyword.
Monthly visits
51
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
51
100% of all traffic
Paid visits
0
No paid search detected
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
switchbot.jp AI Visibility
switchbot.jp scores 59 out of 100 on our AI visibility scale, grade D. It takes full marks for LLMS.txt. The biggest gap is SEO health, at 0 of 20 points (0/100), worth 20 points if closed. It also loses points on Crawlability (0/10), Company profile (19/25) and Structured data (0/5).
Grade D
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
6/8 core fields
0/100
robots ✗ · sitemap ✗
Not detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
- → Add robots.txt and sitemap.xml so AI crawlers can read you.
switchbot.jp LLMS.txt
The llms.txt on switchbot.jp runs to 75 lines (3,241 characters) across 12 sections, last generated in May 2026. It introduces the site as "SwitchBot - Smart Home Made Simple". It tells AI engines the business works in Hardware, Robotics & Semiconductors; Software & Internet; and Home Automation. It describes 4 products, including SwitchBot Curtain, SwitchBot Blind Tilt and SwitchBot Plug Mini. Services it lists include App Automation Setup, Firmware Updates and Community Support. The audience it names is Tech-savvy homeowners and renters, aged 25-55 (Global). Technologies it mentions include Bluetooth, Wi-Fi and Zigbee. The keywords it claims start with "smart home devices", "home automation", "IoT technology" and "smart home security".
Status
Published
AI engines can read it
Lines
75
In the file
Size
3.2K
Characters
Sections
12
Updated May 16, 2026
What the file says
# SwitchBot - Smart Home Made Simple ## About SwitchBot makes affordable plug-and-play devices that turn ordinary homes into smart homes. Their lineup includes curtain motors, blind controllers, smart plugs, thermostats, and compact security cameras. Most products require no wiring and install in minutes. The SwitchBot app lets users create schedules, scenes, and automations across all devices. Energy reports help homeowners track savings from smart heating and lighting. Security features include door sensors and an indoor camera with local storage options. The brand works with Alexa, Google Assistant, Siri, and IFTTT. An open API supports custom integrations for hobbyists and small businesses. SwitchBot sells directly online and through major retailers worldwide. Firmware updates are frequent and community-driven feature requests often become real products. Customer support is handled via email and an active user forum. The company remains bootstrapped and keeps overhead low to maintain competitive pricing. SwitchBot continues to release new accessories every few months based on real user feedback. **Areas of Work:** Hardware, Robotics & Semiconductors, Software & Internet, Home Automation ## Things to Remember - **Website:** https://switchbot.jp - **Address:** Tokyo, Japan - **Contact:** - **Phone:** - **Hours:** - **Timezone:** JST - **Currency:** USD - **Company Type:
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- SwitchBot CurtainContact for pricing
- SwitchBot Blind TiltContact for pricing
- SwitchBot Plug MiniContact for pricing
- SwitchBot ThermostatContact for pricing
Services it tells AI about
- App Automation SetupFree
- Firmware UpdatesFree
- Community SupportFree
Competitors it names
Audience it targets
Tech-savvy homeowners and renters · 25-55 · Global
Company type
Private
switchbot.jp Organic Keywords
Google lists switchbot.jp for about 61 keywords, which together bring an estimated 51 organic visits a month.
Ranking keywords
61
Found in Google for this domain
Visits they bring
51
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
switchbot.jp SEO Audit
The latest technical audit of switchbot.jp scored 0 out of 100 overall. The audit makes 20 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.
Overall
SEO
Performance
Accessibility
Fix these first
- CriticalImplement Title and Meta Description
- HighAdd H1 and H2 Tags
- HighCreate a Robots.txt File
- CriticalDevelop a Sitemap.xml
16 more recommendations, with the exact changes and the pages they apply to, are in the full report.
switchbot.jp Competitors and Alternatives
SwitchBot's company profile names https://www.eufylife.com, https://www.august.com, https://www.irobot.com and https://www.nest.com as competitors. Its own llms.txt adds https://www.ecobee.com and https://www.smartthings.com. Outside its market, the domains ranked closest to it in our worldwide ranking are workingmother.com, edit.site, snif.gr and vehiclehistory.us.
switchbot.jp Company Profile
SwitchBot started out making small gadgets that let people control existing appliances without replacing everything. Their lineup now covers motorized blinds, curtain rods, smart plugs, thermostats, and security cameras that all talk to the same app. Most customers are homeowners who want to add automation without ripping out old switches or hiring electricians. The devices are popular with renters too because they s…
Founded in 2016 (about 10 years ago), SwitchBot is based in Tokyo, Japan. Its workforce is listed as between 11 and 50 employees. Its profile files it under Hardware, Robotics & Semiconductors, with further tags for Software & Internet, Smart Home Devices and IoT. Total funding on record is Bootstrapped. Its tagline reads: "Simple smart home automation that actually works".
- Sector
- Hardware, Robotics & Semiconductors
- Headquarters
- Tokyo, Japan
- Founded
- 2016
- Employees
- 11-50
- Revenue
- Not Disclosed
- Funding
- Bootstrapped
switchbot.jp Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
switchbot.jp Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for switchbot.jp yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Companies ranked next to switchbot.jp
Neighbours of #165,332 in our worldwide ranking — each with its own report.
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