sunsmart.com.au — September 2026 traffic, keywords & AI visibility

sunsmart.com.au draws an estimated 9,104 visits a month from search engines. Effectively all of it is organic — about 9,104 visits from unpaid results. Spread across 826 ranking keywords, that averages roughly 11 organic visits per keyword.

On our AI visibility scale sunsmart.com.au earns 90 of 100 points, a grade A+. It takes full marks for LLMS.txt and Structured data. The biggest gap is Crawlability, at 5 of 10 points (robots ✓ · sitemap ✗), worth 5 points if closed. It also loses points on Company profile (22/25) and SEO health (18/20).

The llms.txt on sunsmart.com.au runs to 150 lines (7,268 characters) across 12 sections, last generated in May 2026. It introduces the site as "SunSmart - Sun Safety and Skin Cancer Prevention". It tells AI engines the business works in Sun Safety, Skin Cancer Prevention and Public Health Education. It describes 4 products, with prices such as SunSmart School Program Kit at Free, UV Index Checker Tool at Free and Workplace Sun Protection Audit at Free. Services it lists include School SunSmart Membership, Community Grant Program, Workplace Training Workshops and Event Partnerships. The audience it names is Families, schools, outdoor workers, aged 0-65+ (Australia). Technologies it mentions include HTTPS, Viewport Meta and Robots.txt. The keywords it claims start with "skin cancer prevention", "UV protection", "sunscreen tips" and "sun safety". It gives the company type as Non-profit.

# SunSmart - Sun Safety and Skin Cancer Prevention

## About
SunSmart leads the charge against skin cancer in Australia with straightforward sun protection strategies. Started in 1988 by Cancer Council Victoria, it promotes the iconic slip-slop-slap message that's now household knowledge down under. They deliver resources for everyone from tiny tots in daycare to tradies on sites, emphasizing shade, clothing, and SPF50+. Campaigns run hot in summer but remind us UV sneaks through clouds year-round. Schools get curriculum-aligned programs that stick with kids. Workplaces audit risks and train staff. Research underpins every tip, debunking fads like baby oil tanning. Partnerships with sports and events amplify reach. Free tools like shade planners and posters make it easy to act. Success shows in dropping melanoma stats where programs thrive. They tackle myths head-on, balancing sun for vitamin D without the burn. Community grants fund local initiatives. Social media buzz keeps tips fresh and shareable. It's a cultural shift from beach baking to smart sunning. Volunteers power events like Walk for SunSmart. Policy wins include mandatory shade in public spaces. Digital hubs offer UV forecasts and app integrations. Long game: zero preventable skin cancers. Engaging, evidence-based, and Aussie to the core.

**Areas of Work:** Sun Safety, Skin Cancer Prevention, Public Health Educati

Google lists sunsmart.com.au for about 826 keywords, which together bring an estimated 9,104 organic visits a month.

The latest technical audit of sunsmart.com.au scored 85 out of 100 overall. Performance is its weakest area at 66, while SEO scores highest at 92. The audit makes 12 recommendations in all, and 3 of the 4 listed first are rated high priority or critical.

SunSmart's company profile names https://cancer.org.au, https://skincancer.org and https://sunnydays.com.au as competitors. Its own llms.txt adds https://uvindex.com.au and https://sunsafety.com.au. Outside its market, the domains ranked closest to it in our worldwide ranking are shopperplus.ca, gobrides.org, cognos.com and freedomx.jp.

https://cancer.org.au

https://skincancer.org

https://sunnydays.com.au

https://uvindex.com.au

https://sunsafety.com.au