Last updated: September 2026
Global rank: Worldwide · 2026-09
#335,350
AI visibility: Grade C
67
SEO health: Latest audit
0
Visits
4.0K
per month, estimated
Keywords
4.6K
ranking in Google
Organic share
100%
4.0K organic visits
LLMS.txt
Published
169 lines AI engines can read
You're seeing the free preview of sugarcosmetics.com
sugarcosmetics.com Company Profile
SUGAR Cosmetics is shaking up the beauty scene in India with its bold, high-quality makeup that's designed for the modern Indian woman. Founded with a mission to deliver premium products without the hefty price tag of international brands, they focus on lipsticks, foundations, kajal, and skincare that actually work for diverse Indian skin tones. What sets them apart is their commitment to being cruelty-free and vegan…
Founded in 2015 (about 11 years ago), SUGAR Cosmetics is based in Mumbai, India. Its workforce is listed as between 201 and 500 employees. It was founded by Vineeta Singh. Its profile files it under Retail, E-commerce & Consumer Goods, with further tags for Beauty, Cosmetics and E-commerce. Products on record for it: Lipsticks, Foundations, Kajal and Eyeshadows. Reported revenue is $50M (2024), and total funding is listed at $100M. Its tagline reads: "Premium Makeup & Beauty Products Online".
- Sector
- Retail, E-commerce & Consumer Goods
- Headquarters
- Mumbai, India
- Founded
- 2015
- Employees
- 201-500
- Revenue
- $50M (2024)
- Funding
- $100M
- Founders
- Vineeta Singh
- Products
- Lipsticks, Foundations, Kajal, Eyeshadows
sugarcosmetics.com Web Traffic Statistics
Key findings
- SUGAR Cosmetics (Retail, E-commerce & Consumer Goods) is ranked #335,350 worldwide in our September 2026 domain ranking, down 164,833 places from #170,517 in August 2026.
- It is estimated to receive about 3,952 visits a month from search, 100% of it organic, across 4,599 ranking keywords.
- Its AI visibility score is 67 out of 100 (grade C), with a published llms.txt of 169 lines.
- Its last technical audit scored 0/100, with "Implement Title and Meta Description" the highest-priority fix.
| Month | Rank | Move |
|---|---|---|
| September 2026 | #335,350 | ▼ 164,833 |
| August 2026 | #170,517 | ▲ 205,546 |
| July 2026 | #376,063 | ▼ 90,664 |
| June 2026 | #285,399 | — |
| May 2026 | #285,399 | ▼ 117,645 |
| April 2026 | #167,754 | ▲ 86,273 |
| March 2026 | #254,027 | ▲ 129,368 |
| February 2026 | #383,395 | — |
What this company does
SUGAR Cosmetics is shaking up the beauty scene in India with its bold, high-quality makeup that's designed for the modern Indian woman. Founded with a mission to deliver premium products without the hefty price tag of international brands, they focus on lipsticks, foundations, kajal, and skincare that actually work for diverse Indian skin tones. What sets them apart is their commitment to being cruelty-free and vegan…
Our read on the site
The SEO health of https://sugarcosmetics.com is critically poor, with missing essential on-page elements such as title, meta description, and H1 tags. Additionally, significant technical issues, including the absence of a viewport meta tag, robots.txt, and sitemap.xml, hinder the site's performance and search engine vi…
sugarcosmetics.com Traffic and Visitor Engagement
Search engines send sugarcosmetics.com an estimated 3,952 visits a month. Effectively all of it is organic — about 3,952 visits from unpaid results. Spread across 4,599 ranking keywords, that averages roughly 0.9 organic visits per keyword.
Monthly visits
4.0K
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
4.0K
100% of all traffic
Paid visits
0
No paid search detected
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
sugarcosmetics.com AI Visibility
sugarcosmetics.com scores 67 out of 100 on our AI visibility scale, grade C. It takes full marks for LLMS.txt and Structured data. The biggest gap is SEO health, at 0 of 20 points (0/100), worth 20 points if closed. It also loses points on Crawlability (0/10) and Company profile (22/25).
Grade C
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
7/8 core fields
0/100
robots ✗ · sitemap ✗
Detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
- → Add robots.txt and sitemap.xml so AI crawlers can read you.
sugarcosmetics.com LLMS.txt
The llms.txt on sugarcosmetics.com runs to 169 lines (8,135 characters) across 12 sections, last generated in May 2026. It introduces the site as "Premium Makeup & Beauty Products Online | SUGAR Cosmetics". It tells AI engines the business works in Cosmetics, Beauty Products and E-commerce. It describes 5 products, with prices such as Matte Attack Lipstick at ₹599, Brow Definer at ₹499 and Foundation 30 at ₹795. Services it lists include Free Shipping, Easy Returns, Makeup Consultations and Loyalty Program. The audience it names is Women, Urban India, aged 18-35 (India). Technologies it mentions include HTTPS, E-commerce Platform, Payment Gateway, Analytics and CDN. The keywords it claims start with "Sugar Cosmetics", "vegan makeup", "cruelty-free cosmetics" and "lipstick online".
Status
Published
AI engines can read it
Lines
169
In the file
Size
8.1K
Characters
Sections
12
Updated May 12, 2026
What the file says
# Premium Makeup & Beauty Products Online | SUGAR Cosmetics ## About SUGAR Cosmetics brings premium, cruelty-free makeup right to your doorstep across India. They're all about bold colors and long-lasting formulas tailored for Indian skin tones and weather. From iconic lipsticks to smudge-proof kajal, their range covers everything a makeup lover needs. Vegan and free from harsh chemicals, these products cater to sensitive skin without skimping on quality. The online store makes shopping effortless with free shipping and hassle-free returns. They've mastered the art of viral social media campaigns that showcase real tutorials and transformations. Skincare lines address common concerns like oiliness and dryness with clean ingredients. Affordable luxury is their mantra, undercutting big brands while matching their performance. Pop-up events and influencer collabs keep the buzz alive. Direct sales model ensures fresh stock and competitive pricing. Their foundations blend like a dream on diverse complexions. Eyeshadow palettes burst with pigmentation for dramatic looks. Lip products stay put through meals and monsoons. The brand empowers women to experiment confidently. Sustainability efforts include recyclable packaging. Customer loyalty programs reward repeat buys. Expansion plans hint at more categories ahead. SUGAR's rise proves homegrown beauty can compete globally. Tutorials
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- Matte Attack Lipstick₹599
- Brow Definer₹499
- Foundation 30₹795
- Surma Kajal₹349
- Hydrating Moisturizer₹495
Services it tells AI about
- Free ShippingFree
- Easy ReturnsFree
- Makeup ConsultationsFree
- Loyalty ProgramFree
- Personalized RecommendationsFree
Competitors it names
Audience it targets
Women, Urban India · 18-35 · India
Company type
Private
sugarcosmetics.com Organic Keywords
Google lists sugarcosmetics.com for about 4,599 keywords, which together bring an estimated 3,952 organic visits a month.
Ranking keywords
4.6K
Found in Google for this domain
Visits they bring
4.0K
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
sugarcosmetics.com SEO Audit
The latest technical audit of sugarcosmetics.com scored 0 out of 100 overall. The audit makes 12 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.
Overall
SEO
Performance
Accessibility
Fix these first
- CriticalImplement Title and Meta Description
- CriticalAdd H1 Tags
- HighCreate Robots.txt and Sitemap.xml
- HighAdd Viewport Meta Tag
8 more recommendations, with the exact changes and the pages they apply to, are in the full report.
sugarcosmetics.com Competitors and Alternatives
SUGAR Cosmetics's company profile names https://www.maybelline.com, https://www.loreal.com, https://www.elfcosmetics.com and https://www.fentybeauty.com as competitors. Its own llms.txt adds https://www.huda.com and https://www.urbandecay.com. Outside its market, the domains ranked closest to it in our worldwide ranking are capcvet.org, aikotoba.jp, kowr.gov.pl and chsel.eu.
sugarcosmetics.com Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
sugarcosmetics.com Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for sugarcosmetics.com yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Companies ranked next to sugarcosmetics.com
Neighbours of #335,350 in our worldwide ranking — each with its own report.
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