Last updated: September 2026

Sep 2026

ste-michelle.com — September 2026 traffic, keywords & AI visibility

Ste. Michelle Wine EstatesRetail, E-commerce & Consumer Goods

Global rank: Worldwide · 2026-09

#369,381

AI visibility: Grade C

67

SEO health: Latest audit

0

Visits

83.0K

per month, estimated

Keywords

4.8K

ranking in Google

Organic share

100%

83.0K organic visits

LLMS.txt

Published

81 lines AI engines can read

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ste-michelle.com Company Profile

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Ste. Michelle Wine Estates stands as one of Washington's premier wine producers, renowned for crafting exceptional vintages from the state's fertile vineyards. With a focus on Chardonnay, Riesling, and bold reds, they capture the unique terroir of regions like Columbia Valley and Walla Walla. Their commitment to sustainable practices ensures every bottle reflects both quality and environmental stewardship. From viney…

Founded in 1974 (about 52 years ago), Ste. Michelle Wine Estates is based in Woodinville, United States. Its workforce is listed as between 501 and 1,000 employees. Its profile files it under Retail, E-commerce & Consumer Goods, with further tags for Wine Production, Beverages, Sustainable Agriculture and Consumer Goods. Products on record for it: Chardonnay, Riesling, Cabernet Sauvignon and Merlot. Its tagline reads: "Premium Washington wines from the heart of the Pacific Northwest".

Wine ProductionBeveragesSustainable AgricultureConsumer Goods
Sector
Retail, E-commerce & Consumer Goods
Headquarters
Woodinville, United States
Founded
1974
Employees
501-1000
Revenue
Not Disclosed
Funding
Not Disclosed
Products
Chardonnay, Riesling, Cabernet Sauvignon, Merlot

ste-michelle.com Web Traffic Statistics

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Key findings

  • Ste. Michelle Wine Estates (Retail, E-commerce & Consumer Goods) is ranked #369,381 worldwide in our September 2026 domain ranking, down 11,152 places from #358,229 in August 2026.
  • It is estimated to receive about 83,000 visits a month from search, 100% of it organic, across 4,775 ranking keywords.
  • Its AI visibility score is 67 out of 100 (grade C), with a published llms.txt of 81 lines.
  • Its last technical audit scored 0/100, with "Implement Title and Meta Description" the highest-priority fix.
ste-michelle.com global rank history
MonthRankMove
September 2026#369,381▼ 11,152
August 2026#358,229▲ 29,114
July 2026#387,343▲ 28,901
June 2026#416,244—
May 2026#416,244▲ 107,020
April 2026#523,264▲ 58,814
March 2026#582,078▼ 56,464
February 2026#525,614—

What this company does

Ste. Michelle Wine Estates stands as one of Washington's premier wine producers, renowned for crafting exceptional vintages from the state's fertile vineyards. With a focus on Chardonnay, Riesling, and bold reds, they capture the unique terroir of regions like Columbia Valley and Walla Walla. Their commitment to sustainable practices ensures every bottle reflects both quality and environmental stewardship. From viney…

Our read on the site

The SEO health of the website ste-michelle.com is critically poor, with missing essential on-page elements such as title, meta description, and headings. Additionally, technical aspects like the absence of a viewport meta tag, robots.txt, and sitemap.xml further hinder its search engine visibility.

Wine ProductionBeveragesSustainable AgricultureConsumer GoodsChardonnayRiesling

ste-michelle.com Traffic and Visitor Engagement

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Search engines send ste-michelle.com an estimated 83,000 visits a month. Effectively all of it is organic — about 83,000 visits from unpaid results. Spread across 4,775 ranking keywords, that averages roughly 17 organic visits per keyword.

Monthly visits

83.0K

Latest estimate

Change

No monthly history yet

It starts building from the first scan

Organic visits

83.0K

100% of all traffic

Paid visits

0

No paid search detected

Organic vs paid

Organic

100%

Paid

0%

We don't hold a month-by-month history for this domain yet.

The traffic dashboard builds one from the first scan onwards.

Organic visitsPaid visitsEstimated from search visibility

ste-michelle.com AI Visibility

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ste-michelle.com scores 67 out of 100 on our AI visibility scale, grade C. It takes full marks for LLMS.txt and Structured data. The biggest gap is SEO health, at 0 of 20 points (0/100), worth 20 points if closed. It also loses points on Crawlability (0/10) and Company profile (22/25).

67out of 100

Grade C

Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.

ChatGPTGeminiPerplexityGoogle AI Mode
LLMS.txt40/40

Present

Company profile22/25

7/8 core fields

SEO health0/20

0/100

Crawlability0/10

robots ✗ · sitemap ✗

Structured data5/5

Detected

Fix these first

  • → Complete your company profile so AI answers about you stay accurate.
  • → Add robots.txt and sitemap.xml so AI crawlers can read you.

ste-michelle.com LLMS.txt

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The llms.txt on ste-michelle.com runs to 81 lines (3,559 characters) across 12 sections, last generated in May 2026. It introduces the site as "Ste. Michelle Wine Estates". It tells AI engines the business works in Winemaking, Sustainable Agriculture and Beverage Production. It describes 5 products, with prices such as Chateau Ste. Michelle Chardonnay at $20-30/bottle, Ste. Michelle Riesling at $15-25/bottle and Canoe Ridge Cabernet Sauvignon at $25-40/bottle. Services it lists include Wine Tasting Experiences, Private Events & Weddings, Wine Club Membership and Virtual Tastings. The audience it names is Wine lovers, professionals, tourists, aged 25-65 (United States). Technologies it mentions include HTTPS and Standard Web Hosting. The keywords it claims start with "Ste. Michelle", "Washington wines", "wine tasting" and "premium wines".

Status

Published

AI engines can read it

Lines

81

In the file

Size

3.6K

Characters

Sections

12

Updated May 15, 2026

What the file says

# Ste. Michelle Wine Estates

## About
Ste. Michelle Wine Estates crafts premium wines from Washington's premier vineyards, emphasizing sustainability and quality in every bottle. Known for Chardonnay, Riesling, and robust reds, they offer tasting rooms, gifts, and events that immerse visitors in wine country culture. Their sustainable practices set industry standards, from eco-friendly farming to efficient production. Wines reach consumers through retail, online sales, and hospitality partnerships. The estate hosts unforgettable experiences amid stunning landscapes. Education on pairing and trends enhances customer engagement. As a leader in American winemaking, they blend tradition with innovation. Bottles grace tables worldwide, earning accolades for excellence. Community events and limited releases keep the passion alive. Discover the essence of Washington wine with Ste. Michelle.

**Areas of Work:** Winemaking, Sustainable Agriculture, Beverage Production

## Things to Remember
- **Website:** https://ste-michelle.com
- **Address:** Woodinville, Washington, United States
- **Contact:** 
- **Phone:** 
- **Hours:** Mon-Sun 10AM-5PM
- **Timezone:** PST
- **Currency:** USD
- **Company Type:** Private
- **Employees:** 501-1000
- **Revenue:** Not Disclosed
- **Hiring Status:** Not currently hiring

## Products
- **Chateau Ste. Michelle Chardonnay** ($20-30/bottle): Crisp, oak-age

Sections in the file

AboutThings to RememberProductsServicesKeywordsTarget AudienceCompetitorsTechnologies UsedKey PeopleSocial MediaBlog & ResourcesTarget Prompts

Areas of work

WinemakingSustainable AgricultureBeverage Production

Keywords it claims

Ste. MichelleWashington wineswine tastingpremium wineswine giftssustainable wine productionWashington wine guidewine storage tipswine reviewswine industry trends

Technologies

HTTPSStandard Web Hosting

Products it tells AI about

  • Chateau Ste. Michelle Chardonnay$20-30/bottle
  • Ste. Michelle Riesling$15-25/bottle
  • Canoe Ridge Cabernet Sauvignon$25-40/bottle
  • Merlot Estate$18-35/bottle
  • Wine Gift Sets$50-150/set

Services it tells AI about

  • Wine Tasting Experiences$25-50/person
  • Private Events & WeddingsContact for pricing
  • Wine Club Membership$200-400/year
  • Virtual Tastings$50/session
  • Vineyard Tours$75/person

Competitors it names

https://chateau-ste-michelle.comhttps://columbiacrest.comhttps://woodinvillewinecountry.comhttps://longshadowwines.comhttps://pomerellewine.comhttps://bellevuewine.com

Audience it targets

Wine lovers, professionals, tourists · 25-65 · United States

Company type

Private

ste-michelle.com Organic Keywords

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Google lists ste-michelle.com for about 4,775 keywords, which together bring an estimated 83,000 organic visits a month.

Ranking keywords

4.8K

Found in Google for this domain

Visits they bring

83.0K

Estimated organic visits a month

Top ranking keywords

No ranked-keyword data cached for this domain yet.

Ranked Keywords pulls the full list on its first run.

What it ranks for

Wine ProductionBeveragesSustainable AgricultureConsumer GoodsChardonnayRieslingCabernet SauvignonMerlot

ste-michelle.com SEO Audit

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The latest technical audit of ste-michelle.com scored 0 out of 100 overall. The audit makes 20 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.

0

Overall

0

SEO

0

Performance

0

Accessibility

Fix these first

  • CriticalImplement Title and Meta Description
  • HighAdd H1 and H2 Tags
  • CriticalCreate a Viewport Meta Tag
  • HighDevelop a Robots.txt File

16 more recommendations, with the exact changes and the pages they apply to, are in the full report.

ste-michelle.com Competitors and Alternatives

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Ste. Michelle Wine Estates's company profile names https://chateau-ste-michelle.com, https://columbiacrest.com, https://woodinvillewinecountry.com and https://longshadowwines.com as competitors. Its own llms.txt adds https://pomerellewine.com and https://bellevuewine.com. Outside its market, the domains ranked closest to it in our worldwide ranking are globalrailwayreview.com, stlcitysc.com, spirol.com and royalclubnation.nl.

https://chateau-ste-michelle.com
https://columbiacrest.com
https://woodinvillewinecountry.com
https://longshadowwines.com
https://pomerellewine.com
https://bellevuewine.com

ste-michelle.com Traffic by Country

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Top customer markets

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