Last updated: August 2026
Global rank: Worldwide · 2026-08
#321,164
AI visibility: Grade C
67
SEO health: Latest audit
0
Visits
7.8K
per month, estimated
Keywords
340
ranking in Google
Organic share
100%
7.8K organic visits
LLMS.txt
Published
80 lines AI engines can read
You're seeing the free preview of stampinup.net
stampinup.net Web Traffic Statistics
Key findings
- Stampin' Up! (Retail, E-commerce & Consumer Goods) is ranked #321,164 worldwide in our August 2026 domain ranking, up 812 places from #321,976 in July 2026.
- It is estimated to receive about 7,813 visits a month from search, 100% of it organic, across 340 ranking keywords.
- Its AI visibility score is 67 out of 100 (grade C), with a published llms.txt of 80 lines.
- Its last technical audit scored 0/100.
| Month | Rank | Move |
|---|---|---|
| August 2026 | #321,164 | ▲ 812 |
| July 2026 | #321,976 | ▲ 1,472 |
| June 2026 | #323,448 | — |
| May 2026 | #323,448 | ▲ 4,927 |
| April 2026 | #328,375 | ▼ 61,986 |
| March 2026 | #266,389 | ▼ 13,965 |
| February 2026 | #252,424 | — |
What this company does
Stampin' Up! stands as a beloved direct sales company that's been fueling creativity for over three decades with its premium stamps, inks, papers, and crafting tools. Independent demonstrators across the globe host workshops, classes, and online parties where customers dive into scrapbooking, card-making, and personalized paper projects that celebrate life's big moments. The company's Starter Kit model empowers anyon…
Our read on the site
The SEO report for Stampin' Up! indicates several areas for improvement, particularly in on-page elements such as the title and meta description. The site has a good structure with all images having alt attributes but lacks a sitemap and robots.txt file.
stampinup.net Traffic and Visitor Engagement
stampinup.net draws an estimated 7,813 visits a month from search engines. Effectively all of it is organic — about 7,813 visits from unpaid results. Spread across 340 ranking keywords, that averages roughly 23 organic visits per keyword.
Monthly visits
7.8K
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
7.8K
100% of all traffic
Paid visits
0
No paid search detected
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
stampinup.net AI Visibility
On our AI visibility scale stampinup.net earns 67 of 100 points, a grade C. It takes full marks for LLMS.txt and Structured data. The biggest gap is SEO health, at 0 of 20 points (0/100), worth 20 points if closed. It also loses points on Crawlability (0/10) and Company profile (22/25).
Grade C
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
7/8 core fields
0/100
robots ✗ · sitemap ✗
Detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
- → Add robots.txt and sitemap.xml so AI crawlers can read you.
stampinup.net LLMS.txt
The llms.txt on stampinup.net runs to 80 lines (3,860 characters) across 12 sections, last generated in May 2026. It introduces the site as "Stampin' Up! - Official Site". It tells AI engines the business works in Direct Sales, Papercrafting and Scrapbooking. It describes 5 products, with prices such as Photopolymer Stamp Sets at $20-40, Classic Ink Refills at $8-12 and Designer Series Paper Packs at $12-18. Services it lists include Demonstrator Training, Workshop Hosting, Custom Design Consults and Team Building Support. The audience it names is Women, Crafters, Home-based Entrepreneurs, aged 25-65 (Global). Technologies it mentions include HTTPS, Responsive Viewport and Custom CMS. The keywords it claims start with "papercrafting", "stampin up", "scrapbooking" and "card making".
Status
Published
AI engines can read it
Lines
80
In the file
Size
3.9K
Characters
Sections
12
Updated May 14, 2026
What the file says
# Stampin' Up! - Official Site ## About Stampin' Up! has been the go-to name in papercrafting since 1988, offering everything needed for stunning cards, scrapbooks, and 3D projects. Through a network of thousands of independent demonstrators, it delivers workshops, kits, and supplies that make creativity accessible and fun for all skill levels. High-quality stamps, vibrant inks, patterned papers, and precision tools ensure professional results every time. The direct sales model lets hobbyists turn passion into profit with low startup costs and generous rewards. Seasonal catalogs debut fresh themes twice yearly, keeping ideas flowing. Online shopping complements in-person events, with fast shipping worldwide. Demonstrators build teams, host parties, and earn trips through proven incentives. Community shines via challenges, tutorials, and charity drives. Products cater to holidays, weddings, baby showers, and everyday joy. From mini treat holders to full albums, possibilities are limitless. Virtual classes surged during tough times, proving adaptability. Customer loyalty stems from durable, exclusive designs unavailable elsewhere. Leadership paths offer mentoring and perks. Bulk options suit clubs and schools. In essence, Stampin' Up! crafts connections as much as it does paper art. **Areas of Work:** Direct Sales, Papercrafting, Scrapbooking ## Things to Remember - **Website:
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- Photopolymer Stamp Sets$20-40
- Classic Ink Refills$8-12
- Designer Series Paper Packs$12-18
- Starter Kit$99
- Die-Cutting Machine$120
Services it tells AI about
- Demonstrator TrainingIncluded in kit
- Workshop HostingHostess free products
- Custom Design ConsultsFree with purchase
- Team Building SupportCommission-based
- Online Ordering AssistanceFree
Competitors it names
Audience it targets
Women, Crafters, Home-based Entrepreneurs · 25-65 · Global
Company type
Private
stampinup.net Organic Keywords
Google lists stampinup.net for about 340 keywords, which together bring an estimated 7,813 organic visits a month.
Ranking keywords
340
Found in Google for this domain
Visits they bring
7.8K
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
stampinup.net SEO Audit
The latest technical audit of stampinup.net scored 0 out of 100 overall. The audit makes 8 recommendations in all.
Overall
SEO
Performance
Accessibility
stampinup.net Competitors and Alternatives
Stampin' Up!'s company profile names Creative Memories, Close To My Heart, Scrapbook.com and Michaels as competitors. Its own llms.txt adds joann.com and hobbylobby.com. Outside its market, the domains ranked closest to it in our worldwide ranking are dices.net, loganix.com, pthwy.ru and myotkritki.ru.
stampinup.net Company Profile
Stampin' Up! stands as a beloved direct sales company that's been fueling creativity for over three decades with its premium stamps, inks, papers, and crafting tools. Independent demonstrators across the globe host workshops, classes, and online parties where customers dive into scrapbooking, card-making, and personalized paper projects that celebrate life's big moments. The company's Starter Kit model empowers anyon…
Stampin' Up! was founded in 1988, about 38 years ago, and is headquartered in Riverton, United States. Its workforce is listed as between 201 and 500 employees. It was founded by Sheila Roberts. Its profile files it under Retail, E-commerce & Consumer Goods, with further tags for Direct Sales, Arts & Crafts and Scrapbooking. Products on record for it: Stamp Sets, Ink Pads & Refills, Designer Series Paper and Cardstock. Total funding on record is Bootstrapped. Its tagline reads: "Share creativity, inspire joy through papercrafting".
- Sector
- Retail, E-commerce & Consumer Goods
- Headquarters
- Riverton, United States
- Founded
- 1988
- Employees
- 201-500
- Revenue
- Not Disclosed
- Funding
- Bootstrapped
- Founders
- Sheila Roberts
- Products
- Stamp Sets, Ink Pads & Refills, Designer Series Paper, Cardstock
stampinup.net Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
stampinup.net Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for stampinup.net yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Companies ranked next to stampinup.net
Neighbours of #321,164 in our worldwide ranking — each with its own report.
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