Last updated: August 2026
Global rank: Worldwide · 2026-08
#408,345
AI visibility: Grade C
67
SEO health: Not audited
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Visits
82.1K
per month, estimated
Keywords
3.8K
ranking in Google
Organic share
100%
82.1K organic visits
LLMS.txt
Published
167 lines AI engines can read
You're seeing the free preview of squattypotty.com
squattypotty.com Web Traffic Statistics
Key findings
- Squatty Potty (Health & Wellness) is ranked #408,345 worldwide in our August 2026 domain ranking, up 49,471 places from #457,816 in July 2026.
- It is estimated to receive about 82,100 visits a month from search, 100% of it organic, across 3,780 ranking keywords.
- Its AI visibility score is 67 out of 100 (grade C), with a published llms.txt of 167 lines.
| Month | Rank | Move |
|---|---|---|
| August 2026 | #408,345 | ▲ 49,471 |
| July 2026 | #457,816 | ▲ 36,395 |
| June 2026 | #494,211 | — |
| May 2026 | #494,211 | ▲ 182,441 |
| April 2026 | #676,652 | ▼ 60,233 |
| March 2026 | #616,419 | ▼ 43,120 |
| February 2026 | #573,299 | — |
What this company does
Squatty Potty makes bathroom stools that help folks get into a natural squatting position for easier, healthier bowel movements. Founded by a family frustrated with modern toilet woes, they've turned a simple idea into a cult favorite backed by doctors and backed up by science. Their products mimic the age-old squat that's been the norm for centuries before sitting toilets messed things up. Today, they serve everyday…
squattypotty.com Traffic and Visitor Engagement
squattypotty.com draws an estimated 82,100 visits a month from search engines. Effectively all of it is organic — about 82,100 visits from unpaid results. Spread across 3,780 ranking keywords, that averages roughly 22 organic visits per keyword.
Monthly visits
82.1K
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
82.1K
100% of all traffic
Paid visits
0
No paid search detected
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
squattypotty.com AI Visibility
On our AI visibility scale squattypotty.com earns 67 of 100 points, a grade C. It takes full marks for LLMS.txt and Structured data. The biggest gap is SEO health, at 0 of 20 points (Not scanned yet), worth 20 points if closed. It also loses points on Crawlability (0/10) and Company profile (22/25).
Grade C
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
7/8 core fields
Not scanned yet
Not scanned yet
Detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
- → Run a full SEO scan — technical health is unscored until then.
squattypotty.com LLMS.txt
The llms.txt on squattypotty.com runs to 167 lines (8,195 characters) across 12 sections, last generated in May 2026. It introduces the site as "Squatty Potty". It tells AI engines the business works in Health & Wellness, Consumer Products and Bathroom Innovations. It describes 5 products, with prices such as Original Squatty Potty at $24.99, Squatty Woodty at $39.99 and Kids Squatty at $19.99. Services it lists include Free Shipping, Lifetime Warranty, Customer Support and Returns. The audience it names is Health-focused adults, parents, seniors, aged 25-65, families with kids (North America, Europe, Global). Technologies it mentions include Shopify, Klaviyo, Google Analytics and Trustpilot. The keywords it claims start with "squatty potty", "toilet stool", "bathroom stool" and "poop stool".
Status
Published
AI engines can read it
Lines
167
In the file
Size
8.2K
Characters
Sections
12
Updated May 1, 2026
What the file says
# Squatty Potty ## About Squatty Potty revolutionized the bathroom game by inventing a stool that lets you squat like our ancestors did, making pooping way easier and healthier. Started in a Utah garage by folks tired of straining on modern toilets, they've sold millions by blending solid science with side-splitting marketing. Gastroenterologists back their claim that squatting straightens the rectum for quicker, cleaner evacuations. They target busy parents, seniors with gut issues, and anyone chasing peak colon performance. The iconic unicorn ad put them on the map, turning taboo into trendy. Products range from basic plastic stools to fancy wood ones and kid-friendly trainers. Easy assembly, lifetime warranties, and free shipping sweeten the deal. Social media buzz keeps the conversation lively with poop tips and memes. Expanded into potty chairs for toddlers ditching diapers. Customer stories flood in about ending chronic constipation overnight. Shark Tank fame fueled massive growth without VC drama. Now they're global, helping Aussies and Brits squat too. Value shines in simplicity – no apps, no subscriptions, just better bathroom breaks. Fun bundles with wipes or cleaners add convenience. Medical endorsements from pros like Dr. Soffer boost trust. It's more than plastic under your cheeks; it's reclaiming natural pooping power. Families report happier mornings post-Squatt
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- Original Squatty Potty$24.99
- Squatty Woodty$39.99
- Kids Squatty$19.99
- Squatty Potty Chair$29.99
- Bundle Packs$49.99+
Services it tells AI about
- Free ShippingFree
- Lifetime WarrantyIncluded
- Customer SupportFree
- ReturnsFree
- Educational ResourcesFree
Competitors it names
Audience it targets
Health-focused adults, parents, seniors · 25-65, families with kids · North America, Europe, Global
Company type
Private
squattypotty.com Organic Keywords
Google lists squattypotty.com for about 3,780 keywords, which together bring an estimated 82,100 organic visits a month.
Ranking keywords
3.8K
Found in Google for this domain
Visits they bring
82.1K
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
squattypotty.com Competitors and Alternatives
Squatty Potty's company profile names biomedhealth.com, hellotushy.com, yupposquat.com and naturesplatform.com as competitors. Its own llms.txt adds earthstool.com and squatty.com.au. Outside its market, the domains ranked closest to it in our worldwide ranking are fazri.my.id, sheyk.info, ikinaristeak.com and allparts.ae.
squattypotty.com Company Profile
Squatty Potty makes bathroom stools that help folks get into a natural squatting position for easier, healthier bowel movements. Founded by a family frustrated with modern toilet woes, they've turned a simple idea into a cult favorite backed by doctors and backed up by science. Their products mimic the age-old squat that's been the norm for centuries before sitting toilets messed things up. Today, they serve everyday…
Squatty Potty was founded in 2011, about 15 years ago, and is headquartered in St. George, USA. Its workforce is listed as between 11 and 50 employees. It was founded by Bobby Edwards. Its profile files it under Health & Wellness, with further tags for Consumer Goods, Bathroom Products and E-commerce. Products on record for it: Original Squatty Potty, Squatty Woodty, Kids Squatty Potty and Squatty Potty Chair. Total funding on record is Bootstrapped. Its tagline reads: "Poop better with the original toilet stool".
- Sector
- Health & Wellness
- Headquarters
- St. George, USA
- Founded
- 2011
- Employees
- 11-50
- Revenue
- Not Disclosed
- Funding
- Bootstrapped
- Founders
- Bobby Edwards
- Products
- Original Squatty Potty, Squatty Woodty, Kids Squatty Potty, Squatty Potty Chair
squattypotty.com Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
squattypotty.com Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for squattypotty.com yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
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links on file
squattypotty.com SEO Audit
How the site itself performs — speed, accessibility and the technical basics both search crawlers and AI crawlers depend on.
This site hasn't been audited yet.
The SEO report runs a fresh crawl and scores over 100 technical checks.
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