Last updated: September 2026
Global rank: Worldwide · 2026-09
#313,498
AI visibility: Grade D
59
SEO health: Latest audit
0
Visits
3
per month, estimated
Keywords
23
ranking in Google
Organic share
100%
3 organic visits
LLMS.txt
Published
75 lines AI engines can read
You're seeing the free preview of spartoo.se
spartoo.se Company Profile
Spartoo operates as a leading European online retailer focused on shoes, clothing, and accessories for men, women, and children. The company sources products from hundreds of brands and offers customers a wide selection of styles ranging from everyday sneakers to premium leather boots. Shoppers can browse seasonal collections, discover new arrivals, and take advantage of regular promotions that make quality fashion m…
Spartoo was founded in 2006, about 20 years ago, and is headquartered in Grenoble, France. Its workforce is listed as between 201 and 500 employees. Its profile files it under Retail, E-commerce & Consumer Goods, with further tags for Fashion E-commerce, Online Clothing Store and Sustainable Fashion. Total funding on record is Bootstrapped. Its tagline reads: "Fashion that fits every step of your life".
- Sector
- Retail, E-commerce & Consumer Goods
- Headquarters
- Grenoble, France
- Founded
- 2006
- Employees
- 201-500
- Revenue
- Not Disclosed
- Funding
- Bootstrapped
spartoo.se Web Traffic Statistics
Key findings
- Spartoo (Retail, E-commerce & Consumer Goods) is ranked #313,498 worldwide in our September 2026 domain ranking, up 203,289 places from #516,787 in August 2026.
- It is estimated to receive about 3 visits a month from search, 100% of it organic, across 23 ranking keywords.
- Its AI visibility score is 59 out of 100 (grade D), with a published llms.txt of 75 lines.
- Its last technical audit scored 0/100, with "Implement Title and Meta Description" the highest-priority fix.
| Month | Rank | Move |
|---|---|---|
| September 2026 | #313,498 | ▲ 203,289 |
| August 2026 | #516,787 | ▼ 351,651 |
| July 2026 | #165,136 | ▼ 57,724 |
| June 2026 | #107,412 | — |
| May 2026 | #107,412 | ▼ 66,376 |
| April 2026 | #41,036 | ▲ 49,046 |
| March 2026 | #90,082 | ▲ 114,409 |
| February 2026 | #204,491 | — |
What this company does
Spartoo operates as a leading European online retailer focused on shoes, clothing, and accessories for men, women, and children. The company sources products from hundreds of brands and offers customers a wide selection of styles ranging from everyday sneakers to premium leather boots. Shoppers can browse seasonal collections, discover new arrivals, and take advantage of regular promotions that make quality fashion m…
Our read on the site
The SEO health of https://spartoo.se is critically poor, with missing essential on-page elements such as title, meta description, and headings. Additionally, significant technical issues exist, including the absence of a viewport meta tag, robots.txt, and sitemap.xml, which severely hinder search engine indexing and us…
spartoo.se Traffic and Visitor Engagement
spartoo.se draws an estimated 3 visits a month from search engines. Effectively all of it is organic — about 3 visits from unpaid results. Spread across 23 ranking keywords, that averages roughly 0.1 organic visits per keyword.
Monthly visits
3
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
3
100% of all traffic
Paid visits
0
No paid search detected
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
spartoo.se AI Visibility
On our AI visibility scale spartoo.se earns 59 of 100 points, a grade D. It takes full marks for LLMS.txt. The biggest gap is SEO health, at 0 of 20 points (0/100), worth 20 points if closed. It also loses points on Crawlability (0/10), Company profile (19/25) and Structured data (0/5).
Grade D
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
6/8 core fields
0/100
robots ✗ · sitemap ✗
Not detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
- → Add robots.txt and sitemap.xml so AI crawlers can read you.
spartoo.se LLMS.txt
The llms.txt on spartoo.se runs to 75 lines (4,880 characters) across 12 sections, last generated in May 2026. It introduces the site as "Spartoo - Shoes, Clothing & Accessories Online". It tells AI engines the business works in Retail, E-commerce & Consumer Goods; Fashion E-commerce; and Sustainable Fashion. It describes 5 products, including Leather Chelsea Boots, Organic Cotton T-Shirt and Denim Jacket. Services it lists include Free Shipping, Easy Returns, Size Exchange and Style Advice. The audience it names is Fashion-conscious men and women, aged 18-45 (Europe). Technologies it mentions include HTTPS and Responsive Design. The keywords it claims start with "clothing", "shoes", "accessories" and "fashion trends".
Status
Published
AI engines can read it
Lines
75
In the file
Size
4.9K
Characters
Sections
12
Updated May 16, 2026
What the file says
# Spartoo - Shoes, Clothing & Accessories Online ## About Spartoo operates as a leading European online retailer focused on shoes, clothing, and accessories for men, women, and children. The company sources products from hundreds of brands and offers customers a wide selection of styles ranging from everyday sneakers to premium leather boots. Shoppers can browse seasonal collections, discover new arrivals, and take advantage of regular promotions that make quality fashion more accessible. Spartoo emphasizes fast shipping across multiple countries and provides detailed product information including size guides and customer reviews to help buyers make confident choices. The platform also features a blog section with styling tips and trend updates that keep fashion enthusiasts informed throughout the year. By combining competitive pricing with a broad inventory, Spartoo appeals to both budget-conscious consumers and those seeking specific designer pieces. The company maintains strong relationships with suppliers to ensure consistent stock levels and timely deliveries even during peak shopping periods. Customer service teams are available to assist with returns, exchanges, and order tracking, creating a smooth shopping experience from start to finish. Spartoo continues to expand its product range to include sustainable and eco-friendly options that align with growing consumer inte
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- Leather Chelsea BootsContact for pricing
- Organic Cotton T-ShirtContact for pricing
- Denim JacketContact for pricing
- Canvas SneakersContact for pricing
- Leather Crossbody BagContact for pricing
Services it tells AI about
- Free ShippingFree
- Easy ReturnsFree
- Size ExchangeFree
- Style AdviceFree
Competitors it names
Audience it targets
Fashion-conscious men and women · 18-45 · Europe
Company type
Private
spartoo.se Organic Keywords
Google lists spartoo.se for about 23 keywords, which together bring an estimated 3 organic visits a month.
Ranking keywords
23
Found in Google for this domain
Visits they bring
3
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
spartoo.se SEO Audit
The latest technical audit of spartoo.se scored 0 out of 100 overall. The audit makes 20 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.
Overall
SEO
Performance
Accessibility
Fix these first
- CriticalImplement Title and Meta Description
- HighAdd H1 and H2 Tags
- HighCreate and Submit Sitemap
- CriticalAdd Robots.txt File
16 more recommendations, with the exact changes and the pages they apply to, are in the full report.
spartoo.se Competitors and Alternatives
Spartoo's company profile names zalando.com, asos.com, nelly.com and boohoo.com as competitors. Its own llms.txt adds hm.com and missguided.com. Outside its market, the domains ranked closest to it in our worldwide ranking are mta.org, kubera.com, antallaktikaexpert.gr and educa.ch.
spartoo.se Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
spartoo.se Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for spartoo.se yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Companies ranked next to spartoo.se
Neighbours of #313,498 in our worldwide ranking — each with its own report.
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