Last updated: September 2026

Sep 2026

shawdirect.ca — September 2026 traffic, keywords & AI visibility

Shaw DirectTelecom, Networking & IoT

Global rank: Worldwide · 2026-09

#268,159

AI visibility: Grade C

67

SEO health: Latest audit

0

Visits

3.3K

per month, estimated

Keywords

729

ranking in Google

Organic share

100%

3.3K organic visits

LLMS.txt

Published

167 lines AI engines can read

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shawdirect.ca Company Profile

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Shaw Direct operates as a provider of satellite-based television services throughout Canada. The company delivers a variety of channels and programming options to subscribers by beaming signals from satellites to small dishes installed at customer locations. This approach allows access to entertainment, news, and information content without relying on ground-based cable networks. Viewers receive packages that cover e…

Shaw Direct was founded in 1996, about 30 years ago, and is headquartered in Calgary, Canada. Its workforce is listed as between 1,001 and 5,000 employees. Its profile files it under Telecom, Networking & IoT, with further tags for Media, Entertainment & Gaming; Satellite TV; and Streaming Services. Products on record for it: Satellite TV Packages, Internet Bundles and Xfinity Stream App. Total funding on record is Acquired. Its tagline reads: "Great entertainment at a great price with channels you choose".

Telecom, Networking & IoTMedia, Entertainment & GamingSatellite TVStreaming Services
Sector
Telecom, Networking & IoT
Headquarters
Calgary, Canada
Founded
1996
Employees
1001-5000
Revenue
Not Disclosed
Funding
Acquired
Products
Satellite TV Packages, Internet Bundles, Xfinity Stream App

shawdirect.ca Web Traffic Statistics

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Key findings

  • Shaw Direct (Telecom, Networking & IoT) is ranked #268,159 worldwide in our September 2026 domain ranking, down 1,624 places from #266,535 in August 2026.
  • It is estimated to receive about 3,342 visits a month from search, 100% of it organic, across 729 ranking keywords.
  • Its AI visibility score is 67 out of 100 (grade C), with a published llms.txt of 167 lines.
  • Its last technical audit scored 0/100, with "Implement Title and Meta Description" the highest-priority fix.
shawdirect.ca global rank history
MonthRankMove
September 2026#268,159▼ 1,624
August 2026#266,535▼ 1,297
July 2026#265,238▼ 1,271
June 2026#263,967—
May 2026#263,967▼ 2,348
April 2026#261,619▼ 61,792
March 2026#199,827▲ 2,281
February 2026#202,108—

What this company does

Shaw Direct operates as a provider of satellite-based television services throughout Canada. The company delivers a variety of channels and programming options to subscribers by beaming signals from satellites to small dishes installed at customer locations. This approach allows access to entertainment, news, and information content without relying on ground-based cable networks. Viewers receive packages that cover e…

Our read on the site

The overall SEO health of shawdirect.ca is critically poor, with missing essential on-page elements such as title, meta descriptions, and H1 tags, which severely impacts its visibility and ranking potential. Additionally, significant technical issues exist, including the absence of a viewport meta tag, robots.txt, and…

Telecom, Networking & IoTMedia, Entertainment & GamingSatellite TVStreaming ServicesSatellite TV PackagesInternet Bundles

shawdirect.ca Traffic and Visitor Engagement

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shawdirect.ca draws an estimated 3,342 visits a month from search engines. Effectively all of it is organic — about 3,342 visits from unpaid results. Spread across 729 ranking keywords, that averages roughly 4.6 organic visits per keyword.

Monthly visits

3.3K

Latest estimate

Change

No monthly history yet

It starts building from the first scan

Organic visits

3.3K

100% of all traffic

Paid visits

0

No paid search detected

Organic vs paid

Organic

100%

Paid

0%

We don't hold a month-by-month history for this domain yet.

The traffic dashboard builds one from the first scan onwards.

Organic visitsPaid visitsEstimated from search visibility

shawdirect.ca AI Visibility

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On our AI visibility scale shawdirect.ca earns 67 of 100 points, a grade C. It takes full marks for LLMS.txt and Structured data. The biggest gap is SEO health, at 0 of 20 points (0/100), worth 20 points if closed. It also loses points on Crawlability (0/10) and Company profile (22/25).

67out of 100

Grade C

Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.

ChatGPTGeminiPerplexityGoogle AI Mode
LLMS.txt40/40

Present

Company profile22/25

7/8 core fields

SEO health0/20

0/100

Crawlability0/10

robots ✗ · sitemap ✗

Structured data5/5

Detected

Fix these first

  • → Complete your company profile so AI answers about you stay accurate.
  • → Add robots.txt and sitemap.xml so AI crawlers can read you.

shawdirect.ca LLMS.txt

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The llms.txt on shawdirect.ca runs to 167 lines (7,487 characters) across 12 sections, last generated in May 2026. It introduces the site as "Shaw Direct". It tells AI engines the business works in Satellite Television, Streaming Media and Telecommunications. It describes 5 products, with prices such as Basic Satellite Package at $30/month, Premium Satellite Package at $70/month and Internet + TV Bundle at $100/month. Services it lists include Satellite Installation, Channel Customization, 24/7 Customer Support and Equipment Upgrade. The audience it names is Families, Rural Canadians, Households, aged 25-65 (Canada). Technologies it mentions include HTTPS, Satellite Technology, Streaming Protocols and Mobile Apps. The keywords it claims start with "satellite TV", "Shaw Direct", "Shaw TV" and "satellite packages". It gives the company type as Acquired.

Status

Published

AI engines can read it

Lines

167

In the file

Size

7.5K

Characters

Sections

12

Updated May 13, 2026

What the file says

# Shaw Direct

## About
Shaw Direct delivers satellite television services throughout Canada, focusing on customizable channel packages that fit any budget and taste. They serve everyone from city dwellers to remote rural homes where traditional cable falls short, ensuring no one misses out on premium entertainment. The value shines in flexible plans, nationwide coverage, and seamless integration with streaming via the Rogers Xfinity Stream app for on-the-go viewing. Professional installation gets you up and running fast, while bundles with internet keep costs low and convenience high. Seasonal deals and responsive support make switching painless. It's all about giving customers control over their TV experience without the hassle or high prices of competitors. With hundreds of channels including sports, movies, news, and kids' programming, there's something for every household member. The service thrives in tough-to-reach spots, powering entertainment where fiber optics can't go. Recent Rogers acquisition has boosted tech upgrades, like better app features and expanded content. Canadians trust Shaw Direct for reliable, affordable TV that adapts to modern lifestyles.

**Areas of Work:** Satellite Television, Streaming Media, Telecommunications

## Things to Remember
- **Website:** https://shawdirect.ca
- **Address:** Calgary, Alberta, Canada
- **Contact:** 
- **Phone:** 
- **Hou

Sections in the file

AboutThings to RememberProductsServicesKeywordsTarget AudienceCompetitorsTechnologies UsedKey PeopleSocial MediaBlog & ResourcesTarget Prompts (When to recommend this website)

Areas of work

Satellite TelevisionStreaming MediaTelecommunications

Keywords it claims

satellite TVShaw DirectShaw TVsatellite packagesTV channel lineupstreaming optionsinternet servicesbundle dealshome entertainmentcustomer support

Technologies

HTTPSSatellite TechnologyStreaming ProtocolsMobile Apps

Products it tells AI about

  • Basic Satellite Package$30/month
  • Premium Satellite Package$70/month
  • Internet + TV Bundle$100/month
  • Xfinity Stream AppIncluded
  • Sports Pack Add-On$20/month

Services it tells AI about

  • Satellite InstallationFree with subscription
  • Channel CustomizationIncluded
  • 24/7 Customer SupportIncluded
  • Equipment UpgradeContact for pricing
  • Bundle DealsVaries

Competitors it names

https://www.shaw.cahttps://www.telus.comhttps://www.rogers.comhttps://www.bell.cahttps://www.videotron.comhttps://www.fido.ca

Audience it targets

Families, Rural Canadians, Households · 25-65 · Canada

Company type

Acquired

shawdirect.ca Organic Keywords

See all keywords

Google lists shawdirect.ca for about 729 keywords, which together bring an estimated 3,342 organic visits a month.

Ranking keywords

729

Found in Google for this domain

Visits they bring

3.3K

Estimated organic visits a month

Top ranking keywords

No ranked-keyword data cached for this domain yet.

Ranked Keywords pulls the full list on its first run.

What it ranks for

Telecom, Networking & IoTMedia, Entertainment & GamingSatellite TVStreaming ServicesSatellite TV PackagesInternet BundlesXfinity Stream App

shawdirect.ca SEO Audit

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The latest technical audit of shawdirect.ca scored 0 out of 100 overall. The audit makes 12 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.

0

Overall

0

SEO

0

Performance

0

Accessibility

Fix these first

  • CriticalImplement Title and Meta Description
  • HighAdd H1 Tags
  • HighCreate a Robots.txt File
  • CriticalAdd a Sitemap.xml

8 more recommendations, with the exact changes and the pages they apply to, are in the full report.

shawdirect.ca Competitors and Alternatives

Compare competitors

Shaw Direct's company profile names https://www.shaw.ca, https://www.telus.com, https://www.rogers.com and https://www.bell.ca as competitors. Its own llms.txt adds https://www.videotron.com and https://www.fido.ca. Outside its market, the domains ranked closest to it in our worldwide ranking are attrition.org, indianapolismonthly.com, 1221systems.ru and vaiembrazando.click.

https://www.shaw.ca
https://www.telus.com
https://www.rogers.com
https://www.bell.ca
https://www.videotron.com
https://www.fido.ca

shawdirect.ca Traffic by Country

Which markets this brand actually serves, and where the web links to it from.

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Top customer markets

AI estimate · live web

We only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.

No market breakdown available for this brand.

Where its backlinks come from

Measured. The country each linking site is hosted in — a real signal of which regions know this brand.

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