roojai.com — September 2026 traffic, keywords & AI visibility

Search engines send roojai.com an estimated 2,181 visits a month. Effectively all of it is organic — about 2,181 visits from unpaid results. Spread across 549 ranking keywords, that averages roughly 4.0 organic visits per keyword.

roojai.com scores 67 out of 100 on our AI visibility scale, grade C. It takes full marks for LLMS.txt and Structured data. The biggest gap is SEO health, at 0 of 20 points (0/100), worth 20 points if closed. It also loses points on Crawlability (0/10) and Company profile (22/25).

The llms.txt on roojai.com runs to 170 lines (7,701 characters) across 12 sections, last generated in May 2026. It introduces the site as "รู้ใจประกันภัย เช็คราคา-ปรับแต่งแผนได้เอง ซื้อออนไลน์ 24 ชม.". It tells AI engines the business works in InsurTech, Digital Insurance and Auto Insurance. It describes 5 products, with prices such as Car Insurance at Starting 5,000 THB/year; EV Insurance at Starting 7,000 THB/year; and Motorcycle Insurance at Starting 1,500 THB/year. Services it lists include Online Quote & Buy, Claims via App, Policy Customization and 24/7 Customer Support. The audience it names is Urban drivers, EV owners, middle-income Thais, aged 25-55 (Thailand). Technologies it mentions include React.js, Node.js, AWS Cloud, iOS/Android Native Apps and Google Analytics. The keywords it claims start with "ประกันรถยนต์", "ประกันภัยออนไลน์", "รู้ใจประกันภัย" and "EV insurance".

# รู้ใจประกันภัย เช็คราคา-ปรับแต่งแผนได้เอง ซื้อออนไลน์ 24 ชม.

## About
Roojai Insurance delivers straightforward online insurance in Thailand, focusing on cars, electric vehicles, motorcycles, health, and travel coverage. Customers get instant quotes, customize plans easily, and buy 24/7 without agents—saving up to 30% on premiums. The mobile app streamlines claims, payments, and policy management for a hassle-free experience. They're leaders in EV insurance amid Thailand's green shift, with health plans covering modern needs like telehealth. Travel policies protect against trip disruptions, ideal for domestic and regional flyers. Tech-driven efficiency cuts costs passed to users, plus 24-hour support builds loyalty. Targeting busy urbanites who value speed and transparency over legacy brokers. Rapid growth reflects demand for digital-first insurance in Southeast Asia. Strong app ratings and word-of-mouth drive acquisition. Future plans include expanding product lines and tech integrations.

**Areas of Work:** InsurTech, Digital Insurance, Auto Insurance

## Things to Remember
- **Website:** https://roojai.com
- **Address:** Bangkok, Thailand
- **Contact:** 
- **Phone:** 
- **Hours:** 24/7
- **Timezone:** ICT (UTC+7)
- **Currency:** THB
- **Company Type:** Private
- **Employees:** 201-500
- **Revenue:** $50M+
- **Hiring Status:** Not currently hiring

## Products
- **Car Insu

Google lists roojai.com for about 549 keywords, which together bring an estimated 2,181 organic visits a month.

The latest technical audit of roojai.com scored 0 out of 100 overall. The audit makes 8 recommendations in all.

Roojai Insurance's company profile names https://www.tqm.co.th, https://www.viriyah.com, https://www.thaipre.com and https://www.asiainsurance.com as competitors. Its own llms.txt adds https://www.muangthai.co.th and https://www.nationwide.com. Outside its market, the domains ranked closest to it in our worldwide ranking are eroids.com, markitondemand.com, nebulahoroscope.com and creditspring.co.uk.

https://www.tqm.co.th

https://www.viriyah.com

https://www.thaipre.com

https://www.asiainsurance.com

https://www.muangthai.co.th

https://www.nationwide.com