Last updated: September 2026
Global rank: Worldwide · 2026-09
#462,359
AI visibility: Grade C
67
SEO health: Latest audit
0
Visits
81
per month, estimated
Keywords
48
ranking in Google
Organic share
100%
81 organic visits
LLMS.txt
Published
169 lines AI engines can read
You're seeing the free preview of roland-rechtsschutz.de
roland-rechtsschutz.de Company Profile
ROLAND Rechtsschutz-Versicherungs AG ist seit über 65 Jahren der Spezialist für maßgeschneiderte Rechtsschutzversicherungen in Deutschland. Das Unternehmen bietet individuell angepasste Tarife für Privatpersonen, Familien, Mieter, Selbstständige und Unternehmen an, die schnelle und zuverlässige rechtliche Unterstützung in Alltagssituationen bieten. Mit Fokus auf Bereiche wie Kfz-Rechtsschutz, Mietrecht, Arbeitsrecht…
ROLAND Rechtsschutz-Versicherungs AG was founded in 1958, about 68 years ago, and is headquartered in Köln, Germany. Its workforce is listed as between 201 and 500 employees. Its profile files it under FinTech, Finance & Insurance, with further tags for Legal Tech, Legal Insurance and Rechtsschutzversicherung. Products on record for it: Privat-Rechtsschutz, Kfz-Rechtsschutz, Gewerbe-Rechtsschutz and Familien-Rechtsschutz. Reported revenue is €150M (2023), and total funding is listed at Bootstrapped. Its tagline reads: "Besser miteinander – Maßgeschneiderte Rechtsschutz-Versicherungen mit über 65 Jahren Erfahrung".
- Sector
- FinTech, Finance & Insurance
- Headquarters
- Köln, Germany
- Founded
- 1958
- Employees
- 201-500
- Revenue
- €150M (2023)
- Funding
- Bootstrapped
- Products
- Privat-Rechtsschutz, Kfz-Rechtsschutz, Gewerbe-Rechtsschutz, Familien-Rechtsschutz
roland-rechtsschutz.de Web Traffic Statistics
Key findings
- ROLAND Rechtsschutz-Versicherungs AG (FinTech, Finance & Insurance) is ranked #462,359 worldwide in our September 2026 domain ranking, down 113,795 places from #348,564 in August 2026.
- It is estimated to receive about 81 visits a month from search, 100% of it organic, across 48 ranking keywords.
- Its AI visibility score is 67 out of 100 (grade C), with a published llms.txt of 169 lines.
- Its last technical audit scored 0/100, with "Implement Title and Meta Description" the highest-priority fix.
| Month | Rank | Move |
|---|---|---|
| September 2026 | #462,359 | ▼ 113,795 |
| August 2026 | #348,564 | ▲ 67,708 |
| July 2026 | #416,272 | ▲ 88,551 |
| June 2026 | #504,823 | — |
| May 2026 | #504,823 | ▲ 1,244 |
| April 2026 | #506,067 | ▼ 51,881 |
| March 2026 | #454,186 | ▲ 124,169 |
| February 2026 | #578,355 | — |
What this company does
ROLAND Rechtsschutz-Versicherungs AG ist seit über 65 Jahren der Spezialist für maßgeschneiderte Rechtsschutzversicherungen in Deutschland. Das Unternehmen bietet individuell angepasste Tarife für Privatpersonen, Familien, Mieter, Selbstständige und Unternehmen an, die schnelle und zuverlässige rechtliche Unterstützung in Alltagssituationen bieten. Mit Fokus auf Bereiche wie Kfz-Rechtsschutz, Mietrecht, Arbeitsrecht…
Our read on the site
The website https://roland-rechtsschutz.de exhibits significant SEO deficiencies, particularly in on-page elements where critical components such as title, meta description, and headings are missing. Additionally, technical aspects such as the absence of a viewport tag, robots.txt, and sitemap.xml further hinder its SE…
roland-rechtsschutz.de Traffic and Visitor Engagement
roland-rechtsschutz.de draws an estimated 81 visits a month from search engines. Effectively all of it is organic — about 81 visits from unpaid results. Spread across 48 ranking keywords, that averages roughly 1.7 organic visits per keyword.
Monthly visits
81
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
81
100% of all traffic
Paid visits
0
No paid search detected
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
roland-rechtsschutz.de AI Visibility
On our AI visibility scale roland-rechtsschutz.de earns 67 of 100 points, a grade C. It takes full marks for LLMS.txt and Structured data. The biggest gap is SEO health, at 0 of 20 points (0/100), worth 20 points if closed. It also loses points on Crawlability (0/10) and Company profile (22/25).
Grade C
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
7/8 core fields
0/100
robots ✗ · sitemap ✗
Detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
- → Add robots.txt and sitemap.xml so AI crawlers can read you.
roland-rechtsschutz.de LLMS.txt
The llms.txt on roland-rechtsschutz.de runs to 169 lines (8,604 characters) across 12 sections, last generated in May 2026. It introduces the site as "ROLAND Rechtsschutz – Besser miteinander.". It tells AI engines the business works in Legal Insurance, Personal Insurance and Business Insurance. It describes 5 products, with prices such as Privat-Rechtsschutz at from €10/month, Familien-Rechtsschutz at from €15/month and Kfz-Rechtsschutz at from €5/month. Services it lists include Rechtsberatung, Gerichtskostenübernahme, Online-Abschluss and Schadensabwicklung. The audience it names is Families, Self-employed, Renters, aged 25-65 (Germany). Technologies it mentions include HTTPS, JavaScript Forms, Responsive Design and CRM Integration. The keywords it claims start with "Rechtsschutzversicherung", "Rechtsberatung", "Kfz-Rechtsschutz" and "Rechtsschutzversicherung Vergleich".
Status
Published
AI engines can read it
Lines
169
In the file
Size
8.6K
Characters
Sections
12
Updated May 11, 2026
What the file says
# ROLAND Rechtsschutz – Besser miteinander. ## About ROLAND Rechtsschutz-Versicherungs AG, gegründet 1958, ist Deutschlands führender Anbieter maßgeschneiderter Rechtsschutzversicherungen mit über 65 Jahren Marktpräsenz. Das Unternehmen spezialisiert sich auf flexible Tarife für Privatleute, Familien, Mieter, Selbstständige und Firmen, die umfassenden Schutz vor Rechtsstreitigkeiten bieten. Kernbereiche umfassen Kfz-, Miet-, Arbeits- und Verkehrsrecht mit direkter Anwaltsberatung. Kunden erhalten online-abschließbare Policen ohne Wartezeit, 24/7-Support und faire Preise. ROLAND überzeugt durch hohe Testnoten und Millionen Versicherte. Die digitale Plattform erleichtert Vertragsmanagement und Schadensmeldung. Speziell für Selbstständige gibt es Gewerbe-Module mit Vertragsschutz. Familien-Tarife decken Kinderrechte ab. Mieter profitieren von Eviktionsschutz. Das familiengeführte Unternehmen aus Köln bleibt unabhängig und kundenorientiert. Es kooperiert mit 10.000 Anwälten deutschlandweit. Wachstum treibt Digitalisierung voran. Kundenzufriedenheit liegt bei 4.7 Sternen. Tarife starten bei 8€ monatlich. ROLAND setzt auf Nachhaltigkeit und faire Abwicklung. Es plant Erweiterung auf Cyber-Rechtsschutz. Über 250 Mitarbeiter sorgen für Service-Exzellenz. Die Marke steht für Zuverlässigkeit im Rechtsalltag. Wettbewerbsvorteile sind Individualität und Speed. ROLAND macht Rechtssicherhei
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- Privat-Rechtsschutzfrom €10/month
- Familien-Rechtsschutzfrom €15/month
- Kfz-Rechtsschutzfrom €5/month
- Gewerbe-Rechtsschutzfrom €20/month
- Mieter-Rechtsschutzfrom €8/month
Services it tells AI about
- RechtsberatungInklusive
- GerichtskostenübernahmeInklusive
- Online-Abschluss
- SchadensabwicklungInklusive
- TarifberatungKostenlos
Competitors it names
Audience it targets
Families, Self-employed, Renters · 25-65 · Germany
Company type
Private
roland-rechtsschutz.de Organic Keywords
Google lists roland-rechtsschutz.de for about 48 keywords, which together bring an estimated 81 organic visits a month.
Ranking keywords
48
Found in Google for this domain
Visits they bring
81
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
roland-rechtsschutz.de SEO Audit
The latest technical audit of roland-rechtsschutz.de scored 0 out of 100 overall. The audit makes 12 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.
Overall
SEO
Performance
Accessibility
Fix these first
- CriticalImplement Title and Meta Description
- HighAdd H1 and H2 Tags
- CriticalCreate a Sitemap.xml
- HighAdd Robots.txt File
8 more recommendations, with the exact changes and the pages they apply to, are in the full report.
roland-rechtsschutz.de Competitors and Alternatives
ROLAND Rechtsschutz-Versicherungs AG's company profile names https://www.huk24.de, https://www.allianz.de, https://www.check24.de and https://www.adac.de as competitors. Its own llms.txt adds https://www.versicherung.de and https://www.devk.de. Outside its market, the domains ranked closest to it in our worldwide ranking are fitnessgeared.com, seniorcare.com, idposter.com and medfielddiagnostics.com.
roland-rechtsschutz.de Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
roland-rechtsschutz.de Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for roland-rechtsschutz.de yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
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