pops.int — September 2026 traffic, keywords & AI visibility

Search engines send pops.int an estimated 9,683 visits a month. Effectively all of it is organic — about 9,683 visits from unpaid results. Spread across 460 ranking keywords, that averages roughly 21 organic visits per keyword.

pops.int scores 67 out of 100 on our AI visibility scale, grade C. It takes full marks for LLMS.txt and Structured data. The biggest gap is SEO health, at 0 of 20 points (Not scanned yet), worth 20 points if closed. It also loses points on Crawlability (0/10) and Company profile (22/25).

The llms.txt on pops.int runs to 175 lines (9,778 characters) across 12 sections, last generated in May 2026. It introduces the site as "Persistent Organic Pollutants - Stockholm Convention". It tells AI engines the business works in Persistent Organic Pollutants, Hazardous Waste Management, Chemical Trade Regulation, Environmental Protection and International Treaties. It describes 5 products, with prices such as POPs Toolkit at Free, Technical Guidelines at Free and Clearing-House Mechanism at Free. Services it lists include Capacity Building Workshops, Technical Assistance, Conference of Parties Support and Regional Centers Coordination. The audience it names is Government officials, environmental experts, NGOs, aged Professionals (Global). Technologies it mentions include HTTPS, JavaScript, CSS3, Drupal and Google Analytics. The keywords it claims start with "persistent organic pollutants", "POPs", "Stockholm Convention" and "Basel Convention". It gives the company type as Intergovernmental Organization.

# Persistent Organic Pollutants - Stockholm Convention

## About
The BRS Secretariat oversees the Basel, Rotterdam, and Stockholm Conventions, driving global efforts to minimize risks from hazardous chemicals and wastes. It helps countries implement rules that prevent pollution at the source. The Stockholm Convention specifically eliminates POPs, those sneaky toxins that linger in the environment and food chain. Basel ensures wastes don't cross borders without controls. Rotterdam makes sure importers know what they're getting. The team in Geneva coordinates everything, from policy to practice. They run conferences where nations negotiate tough decisions. Toolkits and databases make compliance easier for everyone involved. Synergies mean one effort serves multiple treaties, smart and cost-effective. Partnerships with UN agencies amplify their reach.

Parties—mostly governments—get training, advice, and monitoring support. Regional hubs deliver localized help in Africa, Asia, Latin America. E-learning reaches even remote officials. Reports track progress on bans and cleanups. Illegal dumping gets tackled through better tracking tools. Emerging threats like forever chemicals stay on the agenda. Successes include DDT phase-outs and safer electronics recycling. Billions of lives benefit indirectly from cleaner surroundings. NGOs and businesses contribute ideas and expertise. The sec

Google lists pops.int for about 460 keywords, which together bring an estimated 9,683 organic visits a month.

Its own llms.txt names unep.org, fao.org, who.int, thegef.org, mercuryconvention.org and iucn.org. Outside its market, the domains ranked closest to it in our worldwide ranking are wenxiaobai.com, epsiloncloud.org, planetcatfish.com and doctorlazuta.by.

unep.org

fao.org

who.int

thegef.org

mercuryconvention.org

iucn.org