Last updated: September 2026
Global rank: Worldwide · 2026-09
#697,325
AI visibility: Grade D
59
SEO health: Latest audit
0
Visits
72.1K
per month, estimated
Keywords
7.5K
ranking in Google
Organic share
100%
72.1K organic visits
LLMS.txt
Published
81 lines AI engines can read
You're seeing the free preview of picnictime.com
picnictime.com Company Profile
Picnic Time creates thoughtfully designed products that turn any outdoor gathering into a comfortable and enjoyable experience. The company focuses on picnic baskets, coolers, blankets, and outdoor games that help families and friends spend quality time together. Their product range includes everything from basic picnic essentials to more elaborate setups with built-in coolers and serving trays. Picnic Time serves cu…
Picnic Time was founded in 1982, about 44 years ago, and is headquartered in Chatsworth, United States. Its workforce is listed as between 51 and 200 employees. Its profile files it under Retail, E-commerce & Consumer Goods, with further tags for Sports, Fitness & Recreation; Outdoor Gear; and Picnic Supplies. Total funding on record is Bootstrapped. Its tagline reads: "Making outdoor moments memorable with quality picnic gear and accessories".
- Sector
- Retail, E-commerce & Consumer Goods
- Headquarters
- Chatsworth, United States
- Founded
- 1982
- Employees
- 51-200
- Revenue
- Not Disclosed
- Funding
- Bootstrapped
picnictime.com Web Traffic Statistics
Key findings
- Picnic Time (Retail, E-commerce & Consumer Goods) is ranked #697,325 worldwide in our September 2026 domain ranking, up 164,525 places from #861,850 in August 2026.
- It is estimated to receive about 72,100 visits a month from search, 100% of it organic, across 7,545 ranking keywords.
- Its AI visibility score is 59 out of 100 (grade D), with a published llms.txt of 81 lines.
- Its last technical audit scored 0/100, with "Implement Title and Meta Description" the highest-priority fix.
| Month | Rank | Move |
|---|---|---|
| September 2026 | #697,325 | ▲ 164,525 |
| August 2026 | #861,850 | ▲ 288,816 |
| July 2026 | #1,150,666 | ▼ 269,923 |
| June 2026 | #880,743 | — |
| May 2026 | #880,743 | ▼ 354 |
| April 2026 | #880,389 | ▼ 246,268 |
| March 2026 | #634,121 | ▼ 121,262 |
| February 2026 | #512,859 | — |
What this company does
Picnic Time creates thoughtfully designed products that turn any outdoor gathering into a comfortable and enjoyable experience. The company focuses on picnic baskets, coolers, blankets, and outdoor games that help families and friends spend quality time together. Their product range includes everything from basic picnic essentials to more elaborate setups with built-in coolers and serving trays. Picnic Time serves cu…
Our read on the site
The overall SEO health of picnictime.com is critically poor, with missing essential on-page elements such as title, meta description, and headings. Technical issues like the absence of a viewport meta tag, robots.txt, sitemap.xml, and favicon further exacerbate the site's SEO challenges.
picnictime.com Traffic and Visitor Engagement
picnictime.com draws an estimated 72,100 visits a month from search engines. Effectively all of it is organic — about 72,100 visits from unpaid results. Spread across 7,545 ranking keywords, that averages roughly 9.6 organic visits per keyword.
Monthly visits
72.1K
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
72.1K
100% of all traffic
Paid visits
0
No paid search detected
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
picnictime.com AI Visibility
On our AI visibility scale picnictime.com earns 59 of 100 points, a grade D. It takes full marks for LLMS.txt. The biggest gap is SEO health, at 0 of 20 points (0/100), worth 20 points if closed. It also loses points on Crawlability (0/10), Company profile (19/25) and Structured data (0/5).
Grade D
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
6/8 core fields
0/100
robots ✗ · sitemap ✗
Not detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
- → Add robots.txt and sitemap.xml so AI crawlers can read you.
picnictime.com LLMS.txt
The llms.txt on picnictime.com runs to 81 lines (4,903 characters) across 12 sections, last generated in May 2026. It introduces the site as "Picnic Time". It tells AI engines the business works in Retail, E-commerce & Consumer Goods; Sports, Fitness & Recreation; and Outdoor Gear. It describes 5 products, including Classic Picnic Basket, Insulated Cooler Tote and Outdoor Game Set. Services it lists include Custom Branding, Retail Partnership, Seasonal Collections and Product Replacement. The audience it names is Middle-class households, aged Families with children (United States). Technologies it mentions include E-commerce Platform, Inventory Management and Order Processing. The keywords it claims start with "picnic baskets", "outdoor games", "coolers" and "picnic recipes".
Status
Published
AI engines can read it
Lines
81
In the file
Size
4.9K
Characters
Sections
12
Updated May 17, 2026
What the file says
# Picnic Time ## About Picnic Time creates thoughtfully designed products that turn any outdoor gathering into a comfortable and enjoyable experience. The company focuses on picnic baskets, coolers, blankets, and outdoor games that help families and friends spend quality time together. Their product range includes everything from basic picnic essentials to more elaborate setups with built-in coolers and serving trays. Picnic Time serves customers who enjoy weekend outings, park visits, and backyard gatherings across the United States. They emphasize durable materials and practical features that hold up through regular use. The brand positions itself as a go-to source for people planning family picnics or casual outdoor events. Their items combine function with simple, appealing designs that fit different tastes and budgets. Picnic Time also offers accessories like cutlery sets, wine carriers, and insulated bags that complete the full picnic experience. The company works with retailers and online platforms to make their products widely available. They keep an eye on trends in outdoor living and update their collections accordingly. Picnic Time values customer feedback and uses it to improve existing items and develop new ones. Their approach centers on making outdoor dining easier and more enjoyable for everyday users. The business maintains steady growth by focusing on both cl
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- Classic Picnic BasketContact for pricing
- Insulated Cooler ToteContact for pricing
- Outdoor Game SetContact for pricing
- Picnic BlanketContact for pricing
- Wine and Cheese CarrierContact for pricing
Services it tells AI about
- Custom BrandingContact for pricing
- Retail PartnershipContact for pricing
- Seasonal CollectionsContact for pricing
- Product ReplacementContact for pricing
- Gift WrappingContact for pricing
Competitors it names
Audience it targets
Middle-class households · Families with children · United States
Company type
Private
picnictime.com Organic Keywords
Google lists picnictime.com for about 7,545 keywords, which together bring an estimated 72,100 organic visits a month.
Ranking keywords
7.5K
Found in Google for this domain
Visits they bring
72.1K
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
picnictime.com SEO Audit
The latest technical audit of picnictime.com scored 0 out of 100 overall. The audit makes 20 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.
Overall
SEO
Performance
Accessibility
Fix these first
- CriticalImplement Title and Meta Description
- HighAdd H1 and H2 Tags
- HighCreate a Robots.txt File
- CriticalDevelop a Sitemap.xml
16 more recommendations, with the exact changes and the pages they apply to, are in the full report.
picnictime.com Competitors and Alternatives
Picnic Time's company profile names https://www.wayfair.com, https://www.target.com, https://www.amazon.com and https://www.rei.com as competitors. Its own llms.txt adds https://www.walmart.com and https://www.costco.com. Outside its market, the domains ranked closest to it in our worldwide ranking are zhnovel.com, myengie.fr, routerwb.ru and pyramidglobal.com.
picnictime.com Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
picnictime.com Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for picnictime.com yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
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