Last updated: August 2026
Global rank: Worldwide · 2026-08
#3,835,600
AI visibility: Grade B
76
SEO health: Latest audit
79
Visits
—
per month, estimated
Keywords
—
ranking in Google
Organic share
—
of all search traffic
LLMS.txt
Published
132 lines AI engines can read
You're seeing the free preview of persona.com
persona.com Web Traffic Statistics
Key findings
- Persona (Software & Internet) is ranked #3,835,600 worldwide in our August 2026 domain ranking, up 141,313 places from #3,976,913 in July 2026.
- Its AI visibility score is 76 out of 100 (grade B), with a published llms.txt of 132 lines.
- Its last technical audit scored 79/100, with "Create and Submit a Sitemap" the highest-priority fix.
| Month | Rank | Move |
|---|---|---|
| August 2026 | #3,835,600 | ▲ 141,313 |
| July 2026 | #3,976,913 | ▲ 153,684 |
| May 2026 | #4,130,597 | ▼ 40,336 |
| April 2026 | #4,090,261 | — |
What this company does
Persona focuses on matching ambitious founders and growing companies with high-value domain names that stand out. The team works directly with clients who need something better than a standard registration, often handling negotiations for names already owned by others. Their approach centers on understanding the brand story first, then locating domains that fit the vision without forcing awkward spellings or extensio…
Our read on the site
Significant improvements needed. 2 high-priority issues.
persona.com AI Visibility
persona.com scores 76 out of 100 on our AI visibility scale, grade B. It takes full marks for LLMS.txt. The biggest gap is SEO health, at 12 of 20 points (58/100), worth 8 points if closed. It also loses points on Company profile (19/25), Crawlability (5/10) and Structured data (0/5).
Grade B
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
6/8 core fields
58/100
robots ✓ · sitemap ✗
Not detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
- → Add sitemap.xml so AI crawlers can read you.
persona.com LLMS.txt
The llms.txt on persona.com runs to 132 lines (6,523 characters) across 12 sections, last generated in June 2026. It introduces the site as "PERSONA.COM | Strategic-Grade domain names for established businesses and funded startups". It tells AI engines the business works in Domain Brokerage, Brand Development and Business Naming. It describes 3 products, including Premium Domain Listings, Acquisition Service and Brand Domain Consultation. Services it lists include Domain Search, Escrow Coordination and Transfer Assistance. Technologies it mentions include Web-based domain search. The keywords it claims start with "premium domains", "domain brokerage", "brand domains" and "startup domains".
Status
Published
AI engines can read it
Lines
132
In the file
Size
6.5K
Characters
Sections
12
Updated Jun 10, 2026
What the file says
# PERSONA.COM | Strategic-Grade domain names for established businesses and funded startups ## About Persona focuses on matching ambitious founders and growing companies with high-value domain names that stand out. The team works directly with clients who need something better than a standard registration, often handling negotiations for names already owned by others. Their approach centers on understanding the brand story first, then locating domains that fit the vision without forcing awkward spellings or extensions. Many clients come from funded startups or established businesses ready to rebrand or expand into new markets. The process usually starts with a short consultation to clarify goals, followed by a curated shortlist of available options. Once a name is selected, Persona manages the purchase logistics including escrow and transfer so the buyer avoids common pitfalls. Over time they have built relationships with domain investors and holders, giving them access to names that rarely appear on public marketplaces. This network helps keep pricing realistic while still securing truly premium assets. Clients often mention the speed and discretion as major advantages compared to handling acquisitions themselves. The company stays lean, preferring to deliver results through expertise rather than heavy marketing spend. **Areas of Work:** Domain Brokerage, Brand Development,
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- Premium Domain ListingsContact for pricing
- Acquisition ServiceContact for pricing
- Brand Domain ConsultationContact for pricing
Services it tells AI about
- Domain SearchIncluded with acquisition
- Escrow CoordinationIncluded
- Transfer AssistanceIncluded
Competitors it names
Company type
Private
persona.com SEO Audit
The latest technical audit of persona.com scored 79 out of 100 overall. SEO is its weakest area at 58, while performance scores highest at 97. The audit makes 10 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.
Overall
SEO
Performance
Excellent
Accessibility
Fix these first
- CriticalCreate and Submit a Sitemap
- HighImprove Accessibility by Adding Alt Text
- HighOptimize Title Tags and Meta Descriptions
- HighEnhance Mobile Responsiveness
6 more recommendations, with the exact changes and the pages they apply to, are in the full report.
persona.com Competitors and Alternatives
Persona's company profile names godaddy.com, sedo.com, afternic.com and flippa.com as competitors. Its own llms.txt adds brandbucket.com and squadhelp.com. Outside its market, the domains ranked closest to it in our worldwide ranking are afaagh.com, brush.co.nz, pelled.net and futengmotors.com.
persona.com Company Profile
Persona focuses on matching ambitious founders and growing companies with high-value domain names that stand out. The team works directly with clients who need something better than a standard registration, often handling negotiations for names already owned by others. Their approach centers on understanding the brand story first, then locating domains that fit the vision without forcing awkward spellings or extensio…
Persona was founded in 2018, about 8 years ago. Its workforce is listed as between 1 and 10 employees. Its profile files it under Software & Internet, with further tags for Professional & Business Services, Domain Brokerage and Brand Development. Total funding on record is Bootstrapped. Its tagline reads: "Helping visionary entrepreneurs secure extraordinary domain names to power their brands to success".
- Sector
- Software & Internet
- Founded
- 2018
- Employees
- 1-10
- Revenue
- Not Disclosed
- Funding
- Bootstrapped
persona.com Traffic and Visitor Engagement
Month by month, how much search traffic this domain earns — how much of it is free, and whether it is winning or losing ground.
Monthly visits
—
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
—
From search
Paid visits
—
No paid search detected
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
persona.com Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
persona.com Organic Keywords
The searches this domain already ranks for, and how much traffic they bring it.
Ranking keywords
—
Found in Google for this domain
Visits they bring
—
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
persona.com Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for persona.com yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Companies ranked next to persona.com
Neighbours of #3,835,600 in our worldwide ranking — each with its own report.
Wait — let's zoom out.
You are looking at one domain. persona.com competes in a market, and the same numbers exist for everyone in it — including the sites AI engines recommend instead of yours. Amrut.ai reads all of them, so you can see who is winning, why, and what to change first.
Everything above, for your own domainand the plan to fix it
Run the free scan on your site and get its AI visibility score, its gaps, and the exact next steps.
Look up another company
A brand name or a domain — the whole overview loads in seconds.