Last updated: September 2026

Sep 2026

pathmatics.com — September 2026 traffic, keywords & AI visibility

PathmaticsMarketing, Sales & Customer Experience

Global rank: Worldwide · 2026-09

#1,004,157

AI visibility: Grade A+

95

SEO health: Latest audit

86

Visits

0

per month, estimated

Keywords

0

ranking in Google

Organic share

0%

of all search traffic

LLMS.txt

Published

81 lines AI engines can read

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pathmatics.com Company Profile

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Pathmatics delivers powerful digital advertising intelligence that lets marketers peer into the black box of competitor ad campaigns. They track spend across platforms like Google, Facebook, Instagram, and programmatic networks, revealing exactly who's advertising where and how much they're investing. Brands and agencies rely on this data to benchmark performance, spot emerging trends, and refine their own strategies…

Founded in 2011 (about 15 years ago), Pathmatics is based in Los Angeles, United States. Its workforce is listed as between 101 and 250 employees. It was founded by Ted Loh. Its profile files it under Marketing, Sales & Customer Experience, with further tags for AI, Data & Automation; Advertising Intelligence; and Competitor Analysis. Products on record for it: Digital Ad Intelligence Platform, Competitor Spend Tracker and Creative Analysis Tools. Total funding on record is $50M. Its tagline reads: "Unlock competitor ad spend and digital marketing intelligence".

Marketing, Sales & Customer ExperienceAI, Data & AutomationAdvertising IntelligenceCompetitor Analysis
Sector
Marketing, Sales & Customer Experience
Headquarters
Los Angeles, United States
Founded
2011
Employees
101-250
Revenue
Not Disclosed
Funding
$50M
Founders
Ted Loh
Products
Digital Ad Intelligence Platform, Competitor Spend Tracker, Creative Analysis Tools

pathmatics.com Web Traffic Statistics

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Key findings

  • Pathmatics (Marketing, Sales & Customer Experience) is ranked #1,004,157 worldwide in our September 2026 domain ranking, up 24,849 places from #1,029,006 in August 2026.
  • Its AI visibility score is 95 out of 100 (grade A+), with a published llms.txt of 81 lines.
  • Its last technical audit scored 86/100, with "Optimize Page Load Speed" the highest-priority fix.
pathmatics.com global rank history
MonthRankMove
September 2026#1,004,157▲ 24,849
August 2026#1,029,006▲ 28,083
July 2026#1,057,089▲ 19,644
June 2026#1,076,733—
May 2026#1,076,733▼ 98,022
April 2026#978,711▼ 43,398
March 2026#935,313▼ 101,782
February 2026#833,531—

What this company does

Pathmatics delivers powerful digital advertising intelligence that lets marketers peer into the black box of competitor ad campaigns. They track spend across platforms like Google, Facebook, Instagram, and programmatic networks, revealing exactly who's advertising where and how much they're investing. Brands and agencies rely on this data to benchmark performance, spot emerging trends, and refine their own strategies…

Our read on the site

The overall SEO health of Pathmatics is strong, with a high SEO score of 92/100 and excellent best practices. However, there are opportunities for improvement in performance and accessibility, which could enhance user experience and search visibility.

Marketing, Sales & Customer ExperienceAI, Data & AutomationAdvertising IntelligenceCompetitor AnalysisDigital Ad Intelligence PlatformCompetitor Spend Tracker

pathmatics.com Traffic and Visitor Engagement

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Paid search ads bring 100% of it — more than its organic results do.

Monthly visits

0

Latest estimate

Change

No monthly history yet

It starts building from the first scan

Organic visits

0

0% of all traffic

Paid visits

0

No paid search detected

Organic vs paid

Organic

0%

Paid

0%

We don't hold a month-by-month history for this domain yet.

The traffic dashboard builds one from the first scan onwards.

Organic visitsPaid visitsEstimated from search visibility

pathmatics.com AI Visibility

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pathmatics.com scores 95 out of 100 on our AI visibility scale, grade A+. It takes full marks for LLMS.txt, Crawlability and Structured data. The biggest gap is Company profile, at 22 of 25 points (7/8 core fields), worth 3 points if closed. It also loses points on SEO health (18/20).

95out of 100

Grade A+

Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.

ChatGPTGeminiPerplexityGoogle AI Mode
LLMS.txt40/40

Present

Company profile22/25

7/8 core fields

SEO health18/20

92/100

Crawlability10/10

robots ✓ · sitemap ✓

Structured data5/5

Detected

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pathmatics.com LLMS.txt

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The llms.txt on pathmatics.com runs to 81 lines (4,304 characters) across 12 sections, last generated in May 2026. It introduces the site as "Pathmatics - Digital Advertising Intelligence". It tells AI engines the business works in Digital Advertising, Marketing Analytics and Competitive Intelligence. It describes 5 products, including Ad Spend Tracker, Creative Intelligence and Benchmark Reports. Services it lists include Custom Intelligence Reports, API Integration, Consulting and Training Workshops. The audience it names is Marketing Executives, Media Buyers, aged 25-54 (Global). Technologies it mentions include HTTPS, Robots.txt, Sitemap.xml, Viewport Meta and LLM Optimized. The keywords it claims start with "digital advertising intelligence", "competitor ad spend", "digital ad insights" and "advertising strategies".

Status

Published

AI engines can read it

Lines

81

In the file

Size

4.3K

Characters

Sections

12

Updated May 13, 2026

What the file says

# Pathmatics - Digital Advertising Intelligence

## About
Pathmatics stands out as the go-to platform for digital ad intelligence, tracking competitor spend across major channels like social, display, video, and search. Marketers get unprecedented visibility into ad budgets, creative strategies, and performance metrics that were once hidden. The tool processes massive datasets to deliver insights on who's outspending whom and why campaigns succeed or flop. Agencies use it to win pitches with hard data, while brands optimize budgets in real time. Features include spend breakdowns by platform, geography, and demographics, plus creative libraries for inspiration. Pathmatics covers over $1 trillion in annual ad volume, making it indispensable for serious players. Their dashboard feels intuitive yet powerful, with exportable reports for stakeholders. Beyond tracking, predictive analytics help forecast trends like rising CTV spend. Clients range from Fortune 500s to nimble startups chasing efficiency. Integration with BI tools amplifies its value. The team behind it brings deep ad tech experience, ensuring reliable data collection. In a world of ad fraud and opacity, Pathmatics cuts through the noise with transparency. It's evolved from niche tracker to full-suite intelligence hub. Users rave about uncovering rivals' tactics overnight. Regular updates keep pace with platform changes 

Sections in the file

AboutThings to RememberProductsServicesKeywordsTarget AudienceCompetitorsTechnologies UsedKey PeopleSocial MediaBlog & ResourcesTarget Prompts

Areas of work

Digital AdvertisingMarketing AnalyticsCompetitive Intelligence

Keywords it claims

digital advertising intelligencecompetitor ad spenddigital ad insightsadvertising strategiesad spend trackingdigital marketing analyticsad spend analysissocial media advertisingadvertising effectivenesscompetitor analysis tools

Technologies

HTTPSRobots.txtSitemap.xmlViewport MetaLLM Optimized

Products it tells AI about

  • Ad Spend TrackerContact for pricing
  • Creative IntelligenceContact for pricing
  • Benchmark ReportsContact for pricing
  • Trend ForecastingContact for pricing
  • ROI CalculatorContact for pricing

Services it tells AI about

  • Custom Intelligence ReportsCustom Quote
  • API IntegrationCustom Quote
  • ConsultingCustom Quote
  • Training WorkshopsCustom Quote
  • Enterprise OnboardingCustom Quote

Competitors it names

https://www.similarweb.comhttps://www.adbeat.comhttps://www.iab.comhttps://www.moat.comhttps://www.kantar.comhttps://www.nielsen.com

Audience it targets

Marketing Executives, Media Buyers · 25-54 · Global

Company type

Private

pathmatics.com SEO Audit

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The latest technical audit of pathmatics.com scored 86 out of 100 overall. Performance is its weakest area at 67, while SEO scores highest at 92. The audit makes 12 recommendations in all, and 3 of the 4 listed first are rated high priority or critical.

86

Overall

92

SEO

Excellent

67

Performance

84

Accessibility

Fix these first

  • CriticalOptimize Page Load Speed
  • HighAdd Alt Text to Images
  • HighEnhance Mobile Responsiveness
  • MediumRevise Meta Descriptions

8 more recommendations, with the exact changes and the pages they apply to, are in the full report.

pathmatics.com Competitors and Alternatives

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Pathmatics's company profile names https://competitor1.com, https://competitor2.com, https://competitor3.com and https://competitor4.com as competitors. Its own llms.txt adds https://www.similarweb.com, https://www.adbeat.com, https://www.iab.com, https://www.moat.com, https://www.kantar.com and https://www.nielsen.com. Outside its market, the domains ranked closest to it in our worldwide ranking are co.business, cloudarenahub.nl, virpus.com and sibukslotss.site.

https://competitor1.com
https://competitor2.com
https://competitor3.com
https://competitor4.com
https://www.similarweb.com
https://www.adbeat.com
https://www.iab.com
https://www.moat.com

pathmatics.com Traffic by Country

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Top customer markets

AI estimate · live web

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Where its backlinks come from

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pathmatics.com Organic Keywords

The searches this domain already ranks for, and how much traffic they bring it.

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Ranking keywords

0

Found in Google for this domain

Visits they bring

0

Estimated organic visits a month

Top ranking keywords

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Ranked Keywords pulls the full list on its first run.

What it ranks for

Marketing, Sales & Customer ExperienceAI, Data & AutomationAdvertising IntelligenceCompetitor AnalysisDigital Ad Intelligence PlatformCompetitor Spend TrackerCreative Analysis Tools

Top-ranked companies

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